Crafted client-facing brands for over 25 organizations, and engaged talented individuals to provide young organizations with the tools to realize their visions.Connected diverse leaders in my network to create lasting, successful partnerships.Represented the company at events and conferences, promoting the agency’s brand and services.Designed and executed multi-channel campaigns, enhancing brand visibility and engagement, and pioneered creative solutions, leveraging industry trends and technologies.Led a creative team, fostering a collaborative environment and mentoring team members. Conducted market research, implemented strategies for increased market share and revenue growth, and built and maintained strong client relationships, achieving high satisfaction and retention rates.Managed multiple projects, ensuring timely delivery and budget adherence. Tracked KPIs, provided clients with detailed reports and insights.

As the Chief Creative Officer at ViverooUSA, I lead the creative vision and strategy for our innovative tech solutions. My role involves overseeing the design and development of cutting-edge products that enhance user experiences and drive market growth.I spearhead the creation of impactful branding and marketing campaigns, ensuring our messaging aligns with ViverooUSA’s mission and resonates with our target audience. My work involves close collaboration with cross-functional teams to bring our creative ideas to life.By conducting market research and analyzing industry trends, I keep ViverooUSA at the forefront of technological innovation. My efforts ensure our products are not only functional but also aesthetically appealing and user-friendly.I build and maintain strong relationships with stakeholders, clients, and partners, representing ViverooUSA at industry events and enhancing our brand presence. My leadership fosters a culture of creativity and innovation within the team.Under my direction, ViverooUSA has achieved significant growth and recognition in the market, delivering exceptional tech solutions that meet the needs of our customers.

As the Brand Strategist at Division Six, I shape and execute our strategic vision to enhance market presence and drive growth. My role involves brand development, market research, campaign planning, and stakeholder engagement to position Division Six as a leader in multifamily construction and interior solutions.I develop and implement brand strategies that align with our mission and business objectives, ensuring consistent messaging across all channels. By conducting market research, I identify trends and opportunities to refine our branding strategies.Collaborating with the leadership team, I create and execute integrated marketing campaigns that resonate with our target audience and produce impactful content, strengthening our brand presence.I build and maintain relationships with clients, partners, and industry influencers, representing Division Six at events and enhancing our visibility. My innovative approach and creative solutions keep us at the forefront of industry trends.My contributions have significantly enhanced Division Six’s brand recognition and market positioning, making luxury living spaces a reality for our clients.

In this leadership role, I maintained corporate brand standards and was instrumental in the execution of strategies that generated a stream of annual revenue totaling over $5 Million while reducing departmental expenses by over 50% in 2023. I engaged networking partnerships throughout Texas, activating the sales teams across four markets to increase in-person event attendance, leading to over $2 Million in new client projects. I created and managed a suite of email campaigns, marketing collateral, and social ads promoting events that have generated a 300% increase in impressions from our respective markets. This is accomplished through digital marketing, videography, graphic design, and CRM management. Additionally, I carried out strategies for over $27 Million in client proposals in 2022 with a strong success rate. But my true passion was curating our company’s culture, constructing a more positive workspace throughout the company, promoting the brand proposition to our markets, and engaging employees in our process. Overall, I am proud of the work I did to amass new communication skills as I forged relationships with diverse clients through myriad marketing techniques.

In conjunction with work performed at DEBNER + Co, successfully used brand synergy to simultaneously raise awareness of DEBNER & Knoll in the Houston market. Aided in graphics, brand strategy, and in-person events among other key marketing initiatives.

Worked across teams to develop and implement a new brand strategy for a fast-growing company. Aided in the rollout of a new brand and location. During this time, I was instrumental in developing key graphics and copy to promote the organization's People, Services, and Products, generating over 220+ pages of pertinent information for specific client audiences used in proposals, social media outlets, website content, and published research.

Worked to establish a market presence in Houston and Austin for this Dallas-Based company. Utilized skills in marketing, graphics, branding, and web development to implement a strong brand strategy running in three simultaneous markets. Aided to curate a strong team driven by a cross-departmental synergy through process development and workflow strategy. Successfully drove a sustainable increase in market share through social media management, email campaigns, and in-person events. Expertly crafted over 160+ pages of new brand copy to promote the services of the company to prospective buyers utilized as content for web, digital, print, and proposals.

Developed and utilized skills in Marketing, Business Development, Workplace Analysis, and Brand Strategy. Proficient in building decks, graphic design, web development, renderings, test-fits, space plans, stacking and blocking, and account management. Business-strategy and client-relations focused work, that often required strenuous focus work, team collaboration, and progressive thinking, and lauded for organizing and managing large amounts of data simultaneously. An innovative team that often served to better our firm through research, community involvement programs, business development, work sharing, and exploratory initiatives. Successful in generating many templates and processes still in effect for the department to this day.

Developed skills in business development, customer service, client management, and strategy building. Was often commended for high rate of client return, teamwork, and personability. Successfully expanded my book of business through cross-departmental synergy and external marketing and event efforts.

Developed and utilized skills in brand management, business development, visual merchandising, web design, and customer service through interior residential design. Managed the overhaul of the brand strategy and internal resource library.

Facilitated administrative duties, research and data management, continuing education resources, membership services, and business development for a professional services association in the legal industry. Proficient in office administrative and marketing endeavors, and streamlined the membership renewal process.

Gained a passion for sustainable architecture through work with architects and designers including creating presentation boards, proofing and editing web content, and client management. Managed the reorganization and relocation of the interior resource library.