High School Mathematics

Founded WebPaws.com, a website design, consulting and marketing services company. Included creating marketing plans for businesses and integrate these plans into their web content, designs, programming and database control for small businesses to accomplish marketing objectives while initiating a strong Internet presence.Solicited clients; wrote quotes, contracts and developed marketing plans. Work included optimizing websites (on and off site SEO), responsive coding, content creation and taxonomy, semantic markup structure, device responsive, social media campaigns and integration, usability, visitor retention, conversion rates, web metrics and analytics, scalability, front-end performance and back-end functionality, while complying with HTML5, CSS3, and Google & White Hat SEO best practices. In addition, my work includes optimizing website functionality and user experience, retention and lead generation as well as blog creations, social networking, email marketing, viral marketing and web analytics modules. I have developed and managed multichannel campaigns including: e-mail, search, viral, social media and direct mail campaigns for new client’s products or services using text, visual, audio and video content and employed current technology to increase customer relationships and sales; tracked and measured successes.Managed several SEM (PPC & CPM) ad campaigns with keywords ranging from 3 to over 30,000 and annual budgets over $100k using Google, Yahoo and MSN including reporting, analysis, and optimization recommendations and practices to increase ROI and drive sales, conversions and improve customer relations. Tripled internet leads from my last large client with a 10% conversion rate. I have worked with Presidents, CEOs, Directors, Department Heads and Managers to achieve goals in developing their websites and marketing plans.

Designed and developed websites including customized WordPress sites, created plugins, custom Apps, and provided responsive CSS coding and used HTML5, JavaScript, PHP, MySQL, AJAX, ASP, C#, and SQL to complete various projects.Technical Summary:Software Languages: PHP, ASP, Perl, CGI, Java, JavaScript, jQuery, AngularJS, Bootstrap, HTML5, CSS, XML, Flash, C, C+, C#, .NET, Fortran, SQL, MySQL, AJAX, VB, Basic, etc.Databases: MS(SQL), PHP(MySQL), XMLNetworks: LANtastic, Novell, VPN, MS, NT, & XPPlatforms/OS: Windows 95->10, Macintosh, UNIX, DOS, VAX/VMS, & RedHatDesktop Software: MS Visual Studio, HeidiSQL, TextPad, Notepad, MS Office, Adobe CS, Microsoft Reports, MS Virtual PC, Adobe Photoshop, Adobe Acrobat, FileZilla, IrfanView, Agile, Scrum, Web CEO, Google Analytics, MS VS, PS, Infusion Soft, and many, many moreWeb Development: • Designed several responsive MySQL & AJAX websites that generated 100s of leads a month for large equipment industry • Developed several Database products using MySQL, PHP, jQuery & AJAX for websites such as plugins, widgets or modules • Increased sales by 50% from design & development of various eCommerce websites for several clients using PHP\MySQL and ASP\SQL and JavaScript • Created an online certificate program, WBT, by designing and developing an SQL based exam with quizzes • Managed several gaming sites: Built HTML5 games and used relational MySQL DB, PHP and jQuery

Perform SEO, website maintenance and social media support to company's website. Designed, redesigned and now creating responsive mobile friendly website.

We specialize in used CNC and conventional Metal Cutting Equipment. We also handle CNC and conventional metal fabrication, plastic injection molding, and Electric Discharge (EDM) machinery. We locate surplus machinery in plants in the U.S. and Canada and make it available to interested buyers throughout the world. Created MySQL database and PHP code to deliver updated CNC machine profiles and quotes to prospective customers or dealers. Setup remote web server database access from clients home DB to update tables throughout the week. Updated website several times, added responsive coding.

Taught Biology, Earth Science, Chemistry, Physical Science, Physics, Algebra, Trigonometry, Geometry, Pre-Calculus and Calculus. Certified Physics and Math Teacher.

Marketing Manager/Web DeveloperManaged Internet marketing and print media ads. Implemented and integrated InfusionSoft, (a business CRM and Marketing Automation software), into all internet marketing campaigns. Performed SEO, SEM, and Website Design & Development on all Sites.• Setup InfusionSoft (CRM) for two different divisions at Charmyn• Implemented B2B dbl opt-in email drip campaigns increasing sales by 40%• Promoted companies services through video content and viral marketing campaigns• Optimized & Re-designed B2B GiggleMedia.com’s interactive website and shopping cart• Developed new multi-user customizable ecommerce B2C website using classical ASP, ASP.net, VB.net, C# and MySQL on a Windows 2003 server using IIS 2

Marketing Manager in charge of all aspects of marketing for the company. Key responsibilities include Internet SEO, SEM and Website Design, Development, and Optimization to substantially increase the student body.• Brought B2C Internet lead generation up from 300 to over 900 leads per month (>300% increase in 6 months) with both SEO and SEM techniques & campaigns• Launched new website, added increased functionality, increased user’s page retention and a 50% increase in conversions of PPC leads• Coordinated content development with all department heads• Managed all in-house Google, Yahoo and MSN Pay Per Click (PPC) Ad Campaigns w/conversion rates from 6% to 20% as well as external PPC companies including Search4, Vantage Media and CollegeBound Network• Analyzed marketing data, recommended and implemented new campaigns• Added Newsletter module to website managing over 6,000 e-mail contacts• Developed SEO/SEM MySQL/PHP module to track keywords and campaigns• Improved user retention with video content to page copy in “YouTube” format• Negotiated ad placements in various trade magazines, websites and radio spots• Designed MySQL/PHP survey modules for DOE body given every 3 months• Designed Flash Banners, MySQL database modules & PHP/JS dynamic pages

Analyzed Search Engine’s query-result pairs to determine a scaled relevance rating; checking for non-standard web design practices, content relevance and positioning.• Analyzed search engine image results for rated relevance, quality and content • Analyzed page source for design compliance and white hat techniques for proper ratings• Reviewed assigned sites for quality and content; identified and quantified webspam• Analyzed query and results for local mappings (business, organizations, people)• Acquired excellent web research skills and analytical abilities

• Co-Founded AIS with a University Professor and renowned Allergist• received patent #5,129,928 on a medical device for clean air technology • Engineered/designed and built several prototypes using HEPA technology• Performed fluid simulations using finite element analysis• Tested medical device prototypes and generated reports for patent• Licensed patent, trademark & prototype to a large medical manufacturing firm• Designed website, marketed concept and prototypes

Manager, ESD Systems.com• Held monthly variance meetings• Co-authored and organized the annual profit center business plan• Managed budgets, sales and inventory control, performed cost and risk analysis• Performed formal annual reviews for all employees• Managed Inside Sales, Inventory and production teams• Managed several key accounts (> 30% of overall annual revenue)Product Manager, ESD Tape line, Desco Industries, Inc.• Managed, marketed & promoted the ESD Tape product line for DII• Production Mgr. of Rochester USA: including all stitched, sewn and clicked products• Designed and/or introduced several new ESD control products into all brandsTechnical Mgr, Desco Industries • Trained employees/clients in ESD theory, practice and product implementation• ESD Association: Member Standards Work Groups: W.G. 4, W.G. 14 & W.G. 11-541• Kept technical documentation current; Wrote training manuals• Editor for the ESD Technical e-Mail Newsletter, ESD Corner published monthly• Written and published several articles in ESD Control increasing corporate credibility• Answered all difficult customer technical questions for DII increasing goodwillInternet Marketing / MIS Mgr., DII• Marketed all domains for DII, performed SEO & SEM• Ran AdWord Campaigns resulting in > 20% increase in Internet Sales• Doubled Internet sales in 1 year using SEO marketing for ESDSytems.com channel • Increased sales over a 30% rate during my tenure as internet B2B channel manager• WBT – wrote an ESD exam with quiz subsets leading to an on-line certificate• Network, System & Web Administrator increasing production by 35% o Initiated and implemented corporate e-mail capability and Internet connectivity greatly increasing internal production from 1996 on o Increased overall revenues by 20% after initiating and implementing an eCommerce site for ESD Systems.com from 1999 to 2001 o Initiated and implemented an Intranet site for ESD Systems.com 1997-2001

Took and kept records of all board meetings, helped plan events, built and kept website current, helped promote local chapter, teach, learn, socialize

Chief Engineer / Systems Engineer / Lab Manager, Department of Electrical and Computer Engineering, Plasma Science and Microelectronics Research Laboratory• Authorized, specified & managed lab’s operational budgets and expenditures• Set-up lab experiments, individual computer systems and LAN network including power grids, data lines and computer network• Hired, fired, & supervised lab staff• Authored new research proposals, performed technical planning on existing projects• Wrote and solicited technical proposals, reports, papers and patents for NASA, NSF, DARPA and the private sector• Finalized design and managed the installation of a clean room facility and services• Co-authored ARPA proposal for plasma materials work and received funding at $1M• Designed, built and supervised all in-house electronics prototypes, sensors, auxiliary equipment, and repairs• Overhauled a Varian e-beam lithography system including repairing components of the DEC computer controlling various aspects of the electron beam and ran novel metal-organic deposition experiments

This was a Coop Position through Northeastern University. I had worked a year as an R&D engineer developing a new mobile oxygen concentrator at Prime Aire Inc. in Hartford, CT.R & D JUNIOR ENGINEER• Involved in all aspects of research and development for a mobile prototype pneumatic-chemical filter oxygen concentrator.• Designed and built a monitoring feedback system for prototype models on life test• Performed time studies, set-up and managed the repair service center and worked in quality control