Director Of Sport Division
Région De Nantes , France
Belonging to SPORT FINANCE Company - Licensee for the brands Kappa, Warrior Football, Sergio Tacchini, Canterbury in Europe- Lead and Manage the Sport side of our brands including Teamwear development and Sponsorship strategy for France / UK&Ireland / Spain / Portugal / Benelux / Switzerland. - Define and implement the roadmap & strategy of sport performance business unit including cross-functional activities with product development, sales, marketing, financial, legals, supply-chain, IT- Identify, negotiate and implement new sponsorships with professionals’ clubs. - Develop existing sponsorships to maximize their potential through strong and relevant activations.- Monitor the ROI of the sponsorship activities and teamwear activities with Financial KPIs and Marketing KPIs- Work with Brand owners Basic Net, Pentland, New Balance, Wintex. Main achievements: Significant deal with As Monaco, Leeds United, Aston Villa and Real Betis + 6 Rugby team in Top14 and most important tennis clubs in France Teamwear expansion in Europe with a global 25% CAGR over 7 years.