S Sidharth Sasi Email and Phone Number

Marketing, PR, and Key Account Manager at Arbor Brewing CompanyAt Arbor Brewing Company, I play a pivotal role in blending marketing innovation with client relationship management. As the Marketing, PR, and Key Account Manager, I ensure our brand not only stands out in the digital landscape but also thrives in fostering lasting relationships with our corporate clients.Social Media Strategy & Management:I oversee the brand's social media presence across various platforms, including Instagram, Facebook, and LinkedIn. My responsibilities encompass content creation, scheduling, and engagement strategies, ensuring that our digital persona is vibrant, consistent, and resonates with our audience. By crafting and executing innovative social media strategies.Campaign Ideation & Execution:Successfully rolled out impactful campaigns such as 'Sip & Slice,' focusing on beer and pizza promotions, and the Oktoberfest-themed 'Hoptoberfest,' featuring German-inspired offerings that boosted foot traffic and sales.Content Creation:From designing quirky menu descriptions to creating visually captivating posts, I ensured every piece of content resonated with our audience.Customer Engagement & Retention:Developed a loyalty program that turned casual visitors into loyal patrons. By leveraging customer feedback, I continuously improved our offerings to meet and exceed expectations.Key Account Management:As the primary touchpoint for Arbor Brewing Company, I managed key accounts for numerous corporate clients. My role included orchestrating seamless corporate party bookings and functions, ensuring every event aligned with client expectations and our brand's high standards.Impact:My strategic and creative efforts have driven significant growth in brand engagement and sales. By managing key corporate accounts and ensuring exceptional experiences, I’ve creafted brand reputation as a top choice for leisure and corporate events.

During my internship, I was immersed in a world of invaluable insights and top-notch learning experiences. With a long-term desire to delve into the intricacies of advertising and understand its inner workings, I found my aspirations fulfilled. As the creative spark within me, nurtured during my MBA, sought a bridge between artistic flair and strategic thinking, I discovered a harmonious blend in the advertising realm.Working on major campaigns for renowned brands allowed me to align creativity with strategic business acumen. I witnessed firsthand how the business principles I had learned could be seamlessly applied to the dynamic and imaginative space of advertising. A live project involving a complete campaign provided a holistic view—from scratch to the final product. I delved into brainstorming sessions, media planning, and execution, gaining insights into the meticulous completion behind successful campaigns.The opportunity with Himalaya Neem face wash further deepened my understanding. Crafting creatives that resonated with the brand archetype and conveyed the right tone became second nature. I learned to think from a brand perspective, ensuring that every communication reflected the essence of Himalaya Neem. Beyond these practical experiences, I also glimpsed the inner workings of the advertising industry—the brilliant minds shaping strategies, the creative geniuses weaving narratives, and the dynamic interplay of ideas.In this vibrant landscape, I discovered not just a profession but a passion—a fusion of artistry and business acumen that continues to inspire me.