Saad Bin Khalid Email & Phone Number

Karachi, Pk

Karachi

Virginia, United States

- Spearheading product marketing efforts for VIDIZMO's transformative product suite, including Enterprise Video Content Management (EVCM), Digital Evidence Management System, and Redaction Tool through crafting compelling content such as blogs, whitepapers, and that effectively communicate the value propositions of EVCM, digital evidence management, and redaction solutions.- Conducting thorough competitor analyses to identify market trends, strengths, and weaknesses, enabling informed product strategy decisions and maintaining a competitive edge.- Expertly performing gap analyses to identify unmet customer needs and translating these insights into actionable strategies for product enhancement.- Liaison with the Growth team and help them in developing buyer persona through industry research, competitor analysis and identifying the pain points to make targeting our audience effectively.- Curated the content for email marketing template by finding the Ideal Customer Profile (ICP) that help the Growth team in accurate messaging for email marketing campaign for lead generation.- Analyzing competitors' pricing structures for EVCM, facilitating strategic positioning that ensures both value to customers and commercial competitiveness.

Lahore, Punjab, Pakistan

• I worked as a Marketing Team Lead for the Brand and handled Social Media Marketing on Facebook and Instagram. I developed the Brand Positioning and Marketing Plan for Ensmile Studios to grow the Brand outreach digitally by more than 800%. • Developed the Content Marketing Plan to grow the brand on social media and website.• Developed the Briefings for Social Media Creative to make artwork according to the Brand Color Code and following the Brand Guidelines.• Successfully handled Performance Marketing by running social media ads on Facebook and Instagram.

Karāchi, Sindh, Pakistan

▪︎Developed the Digital presence of DCCL and their associated companies, i.e., Ensmile, Metatech health Limited, LSE Financial Services, and Assetplex by devising the social media strategy from scratch for their LinkedIn, Facebook, Instagram, and Twitter pages.▪︎Initiated the Social Media Ads campaign on Twitter, Facebook, and Instagram to increase the digital presence of the Company. The Campaign has resulted in increasing the reach by more than 600K, page like increase by more than 100% and overall an exponential growth of the social media pages. ▪︎Assisted the Creative team in making creatives for image and video posts and handling the content material for post copies.▪︎Developed the Sales Pipeline database and set up meetings with potential corporate clients in Asset Management Companies for trustee services and as product demonstrations.▪︎I worked on developing the Quarterly Customer Feedback Survey where we gather information to gauge the Client Experience with our services in order to improve our operational service and satisfy their demands.

Sindh, Pakistan

▪︎In this project, I have devised the execution strategy of the Business by Conducting a SWOT, and Sentimental analysis of the Market. We bring raw ideation of the business to a Minimal Viable Product (MVP) that would be available for sale to customers.▪︎We developed the Business Proposal for investors, Marketing strategy, and Risk Mitigation strategy of the business. Our team also conducted the On-field Market survey throughout Karachi visiting event halls to pitch our product and how they would welcome this product.

Sindh, Pakistan

▪︎I was responsible for Sales lead generation to increase Clientele of the Business across Karachi, Lahore, and Islamabad and was able to successfully generate 100+ leads of potential corporate, SMEs and HNWs clients for the Sales team.▪︎Responsible for Development Training Need Analysis (TNAs) for the Training and Development team through survey and thorough research to help them resolve they face when dealing with clients and improve their sales pitch.▪︎Successfully developed sales pipelines where I coordinated with their sales team inKarachi, Islamabad, and Lahore to provide update regarding the progression of client deal regarding whether meeting is conducted, payment received from customers and if not then when it is expected by quarterly year as a matrix.to provide better customer experience as well as customer acquisitions and retention for the company.

Pakistan

▪︎Developed the Database of the potential Donors for the Organization for our vocational training program empowering them by providing housewife and lower segment of the society to earn for themselves and successfully able to bring 50+ Donors.▪︎Developed Strategies for executing new program to expand our offering in vocational training programs.