I have a strategic mindset and a passion for marketing and brand development that has led to the success of the brand in my previous roles. Throughout my career, I have demonstrated a knack for crafting and executing comprehensive brand strategies that drive sustainable growth in dynamic markets.My approach to brand strategy is grounded in thorough market analysis and a keen understanding of industry trends. I specialize in developing innovative strategies that position brands as leaders amidst competitive landscapes, leveraging my experience to foster brand resonance and drive tangible results.In previous roles, I have successfully led marketing calendars, ensuring the timely execution of campaigns and promotions while innovating strategies tailored to the unique needs of the sector. By fostering cohesion among cross-functional teams, I have maintained brand integrity and resonance, driving impactful collaboration to achieve strategic objectives.In the realm of social media and creative coordination, I have cultivated impactful partnerships and led initiatives to amplify brand presence and foster engagement across various platforms by developing a solid and well-crafted Marketing plan leading to a successful marketing campaign. My experience extends to overseeing content creation and campaign execution, consistently delivering compelling and resonant messaging that captivates audiences.Furthermore, my proficiency in event management allows me to conceptualize and execute immersive brand experiences aligned with organizational vision and market trends. By fostering collaboration with internal teams, I have contributed to the development of strategic initiatives that drive brand differentiation and market leadership. Let's connect and discuss how I can contribute to your team's success.
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Marketing StrategistGhalib FashionKarachi, Pk
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Equity DealerDawood Equities Ltd Jan 2024 - PresentKarachi -
Product Marketing AnalystVidizmo Jun 2023 - Oct 2023Virginia, United States- Spearheading product marketing efforts for VIDIZMO's transformative product suite, including Enterprise Video Content Management (EVCM), Digital Evidence Management System, and Redaction Tool through crafting compelling content such as blogs, whitepapers, and that effectively communicate the value propositions of EVCM, digital evidence management, and redaction solutions.- Conducting thorough competitor analyses to identify market trends, strengths, and weaknesses, enabling informed product strategy decisions and maintaining a competitive edge.- Expertly performing gap analyses to identify unmet customer needs and translating these insights into actionable strategies for product enhancement.- Liaison with the Growth team and help them in developing buyer persona through industry research, competitor analysis and identifying the pain points to make targeting our audience effectively.- Curated the content for email marketing template by finding the Ideal Customer Profile (ICP) that help the Growth team in accurate messaging for email marketing campaign for lead generation.- Analyzing competitors' pricing structures for EVCM, facilitating strategic positioning that ensures both value to customers and commercial competitiveness. -
Marketing ManagerEnsmile Studios Jan 2023 - Jun 2023Lahore, Punjab, Pakistan• I worked as a Marketing Team Lead for the Brand and handled Social Media Marketing on Facebook and Instagram. I developed the Brand Positioning and Marketing Plan for Ensmile Studios to grow the Brand outreach digitally by more than 800%. • Developed the Content Marketing Plan to grow the brand on social media and website.• Developed the Briefings for Social Media Creative to make artwork according to the Brand Color Code and following the Brand Guidelines.• Successfully handled Performance Marketing by running social media ads on Facebook and Instagram. -
Assistant Marketing ManagerDigital Custodian Company Jun 2022 - Dec 2022Karāchi, Sindh, Pakistan▪︎Developed the Digital presence of DCCL and their associated companies, i.e., Ensmile, Metatech health Limited, LSE Financial Services, and Assetplex by devising the social media strategy from scratch for their LinkedIn, Facebook, Instagram, and Twitter pages.▪︎Initiated the Social Media Ads campaign on Twitter, Facebook, and Instagram to increase the digital presence of the Company. The Campaign has resulted in increasing the reach by more than 600K, page like increase by more than 100% and overall an exponential growth of the social media pages. ▪︎Assisted the Creative team in making creatives for image and video posts and handling the content material for post copies.▪︎Developed the Sales Pipeline database and set up meetings with potential corporate clients in Asset Management Companies for trustee services and as product demonstrations.▪︎I worked on developing the Quarterly Customer Feedback Survey where we gather information to gauge the Client Experience with our services in order to improve our operational service and satisfy their demands. -
Project TraineeVenuebazaar Jan 2022 - May 2022Sindh, Pakistan▪︎In this project, I have devised the execution strategy of the Business by Conducting a SWOT, and Sentimental analysis of the Market. We bring raw ideation of the business to a Minimal Viable Product (MVP) that would be available for sale to customers.▪︎We developed the Business Proposal for investors, Marketing strategy, and Risk Mitigation strategy of the business. Our team also conducted the On-field Market survey throughout Karachi visiting event halls to pitch our product and how they would welcome this product. -
Corporate Sales - InternJs Investments Jul 2021 - Oct 2021Sindh, Pakistan▪︎I was responsible for Sales lead generation to increase Clientele of the Business across Karachi, Lahore, and Islamabad and was able to successfully generate 100+ leads of potential corporate, SMEs and HNWs clients for the Sales team.▪︎Responsible for Development Training Need Analysis (TNAs) for the Training and Development team through survey and thorough research to help them resolve they face when dealing with clients and improve their sales pitch.▪︎Successfully developed sales pipelines where I coordinated with their sales team inKarachi, Islamabad, and Lahore to provide update regarding the progression of client deal regarding whether meeting is conducted, payment received from customers and if not then when it is expected by quarterly year as a matrix.to provide better customer experience as well as customer acquisitions and retention for the company. -
InternThe Hunar Foundation (Thf) Jul 2019 - Aug 2019Pakistan▪︎Developed the Database of the potential Donors for the Organization for our vocational training program empowering them by providing housewife and lower segment of the society to earn for themselves and successfully able to bring 50+ Donors.▪︎Developed Strategies for executing new program to expand our offering in vocational training programs.
Saad Bin Khalid Education Details
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Marketing And Branding
Frequently Asked Questions about Saad Bin Khalid
What company does Saad Bin Khalid work for?
Saad Bin Khalid works for Ghalib Fashion
What is Saad Bin Khalid's role at the current company?
Saad Bin Khalid's current role is Marketing Strategist.
What schools did Saad Bin Khalid attend?
Saad Bin Khalid attended Institute Of Business Administration.
Who are Saad Bin Khalid's colleagues?
Saad Bin Khalid's colleagues are Dawood Equities Ltd, Wajeeh Ahmed, Dawood Equities Ltd, Shahzaib Jamil, Muhammad Arsalan, Areeb Shujaat, Adeel Dogar.
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Saad Bin Khalid
Director Technologies At Maple Calibrations | Optical Transmission Network | Fiber Design | Project Management | Implementation | Gpon | Fiber Optics Operation | Test & Measurement | InstrumentationIslamabad2makkays.com, hotmail.com -
Saad Bin Khalid
Frontend Developer | Crafting Responsive And Interactive Web Experiences | Expertise In Html, Css, Bootstrap, Javascript, Tailwind Css, React.Js, MotionKarāchi -
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Saad Bin Khalid
Project Manager | Ax2012 & Erp Specialist | Expert In Software Quality Assurance And Workflow OptimizationPakistan
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