Marketing & Communications, PR, Events, MarCom, ATL/BTL activations, Retailer activations, celebrity/influencer events, HNIs & Socialite connect, Niche brand events, devising Mall & Brand campaigns

Responsible for the promotion of brand HomeTown and on-boarding and managing partners on the platform. Broadly, this involves:- Monitoring and executing marketing campaigns for the brand including digital, social and on-ground activities- Helping partners create content suited for the platform i.e. social content, hangouts, cross promotions etc- Managing cross-partner promotions for larger events- Identifying opportunities within the social eco-system to create richer experiences within the platform- Pitching and acquiring new partners - Managing internal and external communications around activities for Hometown- Managed PR coverage and collaborations- Supported the sales teams with content, reports and co-branding initiatives- Created and implemented cross-media promotional plans for each of the programs

Visual Merchandiser @ a multi-national co. Efficient in Supporting design and production team• Networking with other fashion professionals• Attending design and clothing shows• Visiting boutiques and stores• Liaising with merchandising, distribution, quality control departments.• Knowledge of colors, patterns and floor-sets• Window designs, internal displays and other merchandising of promotional events.• Keen interest in updating self about industry and trends.• Team player with a strong analysts and leadership skill. • Ingrained values of hard work and discipline. • Ability quickly to work efficiently and manage time well. • Possess excellent communication and inter-personal skills. Specialties: Branding and identity, Fashion consultation and marketing, participating in promotional activities, writing reports and forecasting sales levels, analyzing consumer buying patterns and predicting future trends, regularly reviewing performance indicators, e.g. sales and discount levels, managing plans for stock levels, resenting new ranges to senior retail managers.