Collaborate with marketing leadership to develop and execute holistic social media strategy across all channels to drive results around subscribers, followers, impressions, and overall traffic to brandMonitor social media posts, engagement, and comments for brand voice, consistency, and qualityDevelop and execute social content creation, repurposing, and distribution across channels to maximize results and reduce workloadSupport and manage team members that are at events to create assets like photos, posts, and other content to maximize event impact for brandCollaborate with community, marketing, WordPress, agency, ads, and various teams to drive measurable social resultsGrow Cloudways community to over 10,000 customers and end usersCreate and maintain social media playbook and standard procedures and ensure complianceWork with social manager, social executive, and content writer to set and exceed goalsLead, manage, and hold social team accountable to quarterly Objectives and Key ResultsLead regular weekly or bi-weekly cadence meetingsReporting to management and stakeholders, and providing advice how the company and future business decisions might be impactedProducing financial reports related to budgets, account payables, account receivables, expenses etc.Developing long-term business plans based on these reportsReviewing, monitoring, and managing budgetsDeveloping strategies that work to minimize financial risk

🚀 Strategy development: Create and execute a comprehensive social media strategy aligned with the organization's goals and objectives: Identifying target audience demographics, selecting appropriate social media platforms, and determining content themes and posting schedules.🚀 Content creation and curation: Responsible for producing engaging and relevant content, including text, images, videos, and other multimedia formats, tailored to each social media platform. Collaborate with designers, copywriters, or videographers to create visually appealing and shareable content.🚀 Community management: Monitor and respond to comments, messages, and inquiries on social media platforms.🚀 Analytics and reporting: Track key performance indicators (KPIs) such as reach, engagement, conversion rates, and app traffic. Prepare regular reports to demonstrate the effectiveness of their efforts and suggest improvements.🚀 Advertising and promotions: Manage paid social media campaigns by creating and optimizing targeted ads to reach a wider audience and achieve specific objectives such as lead generation, conversions, or event promotion.🚀 Social listening and trend identification: Keep a pulse on industry trends, relevant topics, and online conversations related to the brand. Identify opportunities for engagement, gather customer feedback, and stay ahead of emerging trends to maintain brand relevance.🚀 Collaboration and coordination: Find, contact and work with influencers, actors or partner organizations to amplify brand reach and engagement.🚀 Stay updated on industry changes: Stay informed about changes in social media algorithms, policies, and trends.

Create and implement social media strategies and develop social media content for current and new platformsManage Daily Kos’ social media calendar and posting schedule across all platformsCover live events, including presidential debates, congressional hearings, press conferences, and breaking news situations, in coordination with Newsroom staffServe as the point of contact for all social media platformsUse analytics tools, including Chartbeat, Google Analytics, Amplitude, and platform-specific metrics tools, to monitor content performance and generate monthly reports to identify trends and new opportunitiesWork cross-functionally with members from Content, Community Moderation, and Activism to strategically promote content and advocacy initiatives on socialCreate visual, audio, and video assets for distribution on multimedia and social platformsCollaborate with head of content to better consider and center diversity, equity, inclusion, and accessibility in Daily Kos’ social media approachCreate social toolkits for campaigns and disseminate amongst key stakeholdersSupport community engagement and moderation across Daily Kos’ flagship social channelsCapture Daily Kos’ brand voice in social copy and ensure consistency across social channelsOther responsibilities as assigned

Collaborate with the design team to create wireframes, mockups, and prototypes for web and mobile applicationsAssist in the development of visually appealing and user-friendly interfaces that align with client branding and project goalsParticipate in user research activities such as interviews, surveys, and usability testing to understand and empathize with user needs and preferencesAnalyze user feedback and metrics to make data-informed design decisionsContribute to the continuous improvement of Double Up Digital's design processes and standardsKeep up-to-date with the latest UX/UI trends and best practices to apply them in your workAttend team meetings and contribute to brainstorming sessions, design reviews, and project discussions