Saba Ali Khalid Email & Phone Number

FORD and KIA Activation in partnership with MLSE- Deliver key messages for current, top of the line car displays for Ford at Scotiabank Arena and KIA at BMO Field at seasonal Toronto Raptors, Toronto Maple Leafs and Toronto FC games respectively- Report thoroughly post-event for strategy, lead generation, tracking of inventory and on-site logistics.

Toronto, Canada Area

- Educated consumers at various festivals on the summer tour for the Problematic Drug Use: Know More campaign by Health Canada- Facilitate participation in activities at the booth to raise awareness specifically for opioid crisis- In-office administrative support for Health Canada campaign creating routing schedule for events, cold-calling organizations.

- Precisely track consumer information for an ongoing incentive program called Home Energy Conservation program- Assist with Enbridge Energy Expert Tool for consumer to develop better understanding of an audit

Toronto, Canada Area

- Promoted sales of Presto cards at all the new TTC subway stations that were part of the TYYSE extension- Assisted customers with purchase of preloaded cards and transaction using a Moneris device- Gauge receptivity towards Presto with daily reporting, accurately tracking sales, on-site inventory of preloaded cards and feedback to provide back to client.

In an administrative role, collaborated with the experiential team to create and execute multiple event plans for a full-service agency focusing on multicultural marketing- Created and managed project plans for various marketing and event campaigns- Coordinate events, tradeshows and meetings by identifying and assembling requirements, developing schedules.

Mississauga

- Gathered data on viewership habits and favourite television shows as part of campaign- Conducted surveys to maintain a manual draw for contest onsite - Captured content for social media marketing