Saba Rizvi Email & Phone Number

Bengaluru, Karnataka, India

• Owned entire product lifecycle for EMR POD, leading product planning, roadmap and development, contributing to a 20% increase in customer retention.• Led a team of PMs who collectively improved user adoption by 1.5x, increased DAU by 120%, and decreased platform churn.• Reduced time-to-market by 15% with better prioritization and greater engagement with design and engineering teams to deliver high-impact features quickly.• Utilized GenAI to solve challenges faced by customers, resulting in increased efficiency, retention, and customer satisfaction.• Defined and tracked key business metrics to measure product performance and improve funnel conversion by 11%• Delivered core product builds on App and Web ensuring a strong base for future scalability w.r.t both design and technology.• Successfully implemented GTM strategies resulting in 50% adoption in L+15 days and 90% adoption in L+30 days

Bengaluru, Karnataka, India

Project- Practice Management Software for Doctors- App and Web• Lead product strategy, roadmap and sprint-on-sprint prioritization• Defined, analyzed and tracked key metrics for different modules on PowerBI, CleverTap and Data Studio• Increased EMR adoption on Web and App• Decreased funnel drop-outs by improving UX and implementing contextual journeys• Owned EPICS on payments, EMR, and Engagement• Worked together with UX, UI, tech, demo and RM teams• Regular updates to top management and key stakeholdersProject- Unified Health Interface (UHI)- National Digital Health Mission• Aligned BFHL product roadmap with Govt. NDHM vision• Phase 1 doctor side interface• Lead design and development for HP Diary and Consulting module• Documentation for easy collaboration between external partners and internal teams

Project- SaaS- Clinical Research Suite for a Life Sciences Co. (US Inc.) • Integrated 10 different microservices in a full-fledged CRO solution suite• Aligned product strategy, roadmap and Go-To-Market communication

Bengaluru, Karnataka, India

To revolutionize medical record management by creating an organized, reliable, and intelligent system that enhances efficiency, accuracy, and accessibility, ultimately improving patient care and advancing medical practices.

Mangalore Area, India

Part of strategy team for new initiativesProject- eCommerce platform- luxury- home and personal (self) care• Sketched and managed Product Catalogs, Cart, and Payment Gateways• Monitored platform insights to improve funnel rate and bounce rate, achieved 60%+ month-on-month growth• Google and SM Analytics• Partnered and integrated with Amazon BusinessProject- Launch Signature Fragrance concept for B2B brands• Category- Luxury Hotels, Airports and Fashion Brands• Geographies- Mumbai, and Goa

Project Title: Market Study of the Fragrance Industry in the B2B Market For Lascenteur Fragrance Technologies Pvt. Ltd. Key Work Completed- Industry analysis for fragrances in the B2B segment Value chain analysis and contact detail gathering of key decision makers of potential clients (FMCG companies, Retail Groups) Market Research for Scent marketing Idea presentation and pitching to 2 clients Ideated Fragrance trends for an Australian Client Recommended approach strategies and marketing strategies for La Scenteur Fragrances Achievement- Was appreciated for exemplary work and innovative efforts by the CEO and MD of the company, together with a letter of appreciation and a Pre-Placement Offer (PPO)

Kolkata Area, India

Vocational training on Signal System and Telecommunication Technology. The training focussed on ISDN exchange, IP exchange, OFC control communication system, Digitized PA system, Train Information Display Board and CCTV camera

Kolkata Area, India

Vocational training on Advance Telecom technology. The training focussed on Mobile and Fibre Optic Communication Principles, Broadband, Digital Switching and Multiplexing, Intelligent Network and Next Generation Network

Master Of Business Administration (M.B.A.), Marketing And General Management, 8.2 Gpa

Engineer’S Degree, Electronics And Communications Engineering, 8.76 Gpa

Higher Secondary, Science

High School