• Manage, execute and optimize brand and performance campaigns to maximize client investment for Fortune 1000 clients• Define a campaign strategy that exceeds client expectations• Create, present and gain client approval on insertion orders, campaign strategies and tactics • Stay up-to-date with industry trends and developments in social marketing, digital marketing as well as consumer behaviour and recommend improvements to accounts • Aid in creation of new business presentations, best practices and key process documentation• Cross-functional campaign development with sister media agencies• Oversee and deliver on Account Management processes• Maintain positive client relationships, expectations and communications with the assistance of internal resources.• Scope and develop new business with companies looking to meet their marketing goals using social marketingClients: Nespresso [B2C & B2B], Coty [Covergirl, Rimmel London, Sally Hansen, Clairol, Bourjois], Bestseller [Jack & Jones, Vero Moda], L'Oréal [Luxe division], Nestlé

Management of a high volume of campaigns with budgets ranging from $200 to $2M. Guest number ranges from 2K to 200K people per event.• Implement, monitor, optimize and report brand and e-com campaigns (Google, Facebook)• Research and analyze audiences’ insights and campaigns’ performances• Build recommendations for campaign optimization to maximize ROI and KPIs.• Insert designers’ creatives and copywriters’ content into newsletters• Cross-functional data gathering with several departments to integrate them into CMS

• Coordinate the delivery of the Season tickets of the Box Office• Greet guests at Club Desjardins and coordinate late arrivals[OSHEAGA & ILE SONIQ] • Activate and give the access badges to the guests according to their accreditations, in compliance with the security measures imposed by the administration• Inform and guide guests on the progress of the events and answer any inquiries they may have.

A collaborator of Sopexa Inc.• Act as brand ambassador to exceed sales objectives during Guerrila Marketing campaigns• Assist for the coordination of exclusive wine tasting exhibitions with over 250 industry leaders per event • Initiate and maintain contact with industry leaders to develop an exclusive guestlist and ensure their presence at the events • Coordinate set up with host and caterer, design a VIP area for private meetings including all the refreshments necessary, and greet VIP guests.

Collaborated with a team of 12 to organize this event for a not-for-profit organization and raised 6,000 $• Developed a detailed communication plan including online and offline strategies (social media publications, word of mouth, flyers), deadline and budget estimates, and led the implementation• Elaborated brochures, press release, flyers, reports, sponsor presentation, event post-mortem.• Trained a team on key selling points to initiate and maintain contact with sponsors, as well as promote the event and the charity's cause to the public• Negotiated contracts and coordinated activities and meetings with artists’ managers and suppliers including graphic artist, ticket supplier, and printer.

• Implemented and monitored advertising and sales promotion strategies• Initiated market research to examine trends, competition, pricing, and analyzed findings• Created content and published it on the company's website using WordPress• Recruited and trained an assistant on market research, content creation and publishing on WordPress• Compiled accountancy documents and coordinated with a tax consultant

Worked with a group of 15• Greeted delegates• Ensured registration of participants to the congress and gave directions and information when necessary

• Assisted the sales and marketing team of 7 • Promoted the company's products & services to travel agencies and business accounts using emails and followed up with cold calls• Conducted market research using primary and secondary research, compiled data, analyzed findings and shared with management• Surveyed key accounts over phone calls and forms sent by email to evaluate customer service and satisfaction• Created PowerPoint presentations for prospective customers and partners using MS • Wrote press releases to be published on newspapers to promote events and new service offerings using MS Word

Informing participants about the importance of recycling to increase their recycling habits.Events covered: Jazz Festival of Montreal, "Just-for-laugh" Festival, OKA Beach