Content designer for Webex's Control Hub, powering an inclusive future for all. At Webex, we expand human potential by connecting the world. We apply research and design to remove the barriers and complexity out of hybrid collaboration. Through content, I'm problem solving via modernizing and simplifying IT language and concepts.

Project mentor and guest lecturer for content design and UX writing. I designed and planned out an 1+ long lecture on content design (including information architecture, UX writing best practices, content strategy, and more) and met weekly with students to guide their final project.

• Enhanced chatbot replies with quick reply buttons, deeplinks, and reprompts for simple and enjoyable user journeys• Mapped conversation flows for all potential paths: designing use case scenarios (intents and entities) into utterances for our NLU tools• Established voice and tone standards for Chase’s new digital assistant chatbot• Partnered with Product, Design, Research, and Tech to scale the digital assistant across the Consumer Bank and Digital Wealth Management business lines

In 2019, I became concerned about the unconscious biases, often rooted in misinformation and racism, that I witnessed around my workplace. As UX designers, we're supposed to leave all biases and focus solely on our users. I took action and founded the Inclusive Design Guild as an education initiative. I started this out with a genuine desire to be the change I want to see in the world. Anti-racism, DEI, and decolonization aren’t just trendy hashtags for me; I live, breathe, and champion for a more equitable and inclusive work environment and beyond.• Lead monthly education and discussion workshops to champion anti-racism and social justice through documentaries, books, and other media• Piloted unconscious bias workshops within our content team, then later expanded to include product and other design partners• Spearheaded internal campaigns to drive awareness for inclusive and equitable design, to empower and empathize with our customers and internal employees• Writing exercises, organizing, and other actionable items especially during a global reckoning with anti-Black racism in July 2020

Chase’s innovative Digital Customer Experience organization provides the best banking experience for 51 million digital customers possible through simple and conversational language. The UX content team strives to go above and beyond our mission statement: “We exist to bring humanity to Chase products, uncover blind spots, discover new opportunities, and bridge solutions to improve our customers’ lives.“ But take don’t my word for it. According to J.D. Power Wealth Management, the Chase app is #1 for mobile app satisfaction: https://www.yahoo.com/now/chase-mobile-app-named-1-173000135.htmlI achieved that through design best practices: 1. Discover (project kick-off, research, journey mapping), 2. Define (create v&t guidelines and personas), 3. Design (co-create wireframes with designers), and 4. Deliver (final content, facilitate with L&C).• Created UX microcopy (error messages, button labels, tool tips, etc.) for clear and contextual user journeys• Cross-collaborated with Design, Research, Product, Tech, Digital Operations, Legal & Compliance through the Agile framework• Initiated UX content standards and improved processes, from leading legal reviews to iterating draft content at discovery kick-offs• Delivered other customer-facing copy (instructional guides) and internal team documentation (Chase language standards, error message guidelines, etc.)• Facilitated anti-racism and disability-inclusive campaigns as both the founder of the Inclusive Design Guild board and as the lead ADA document remediator

• Identified best strategic content planning and program execution for the Asset Management audience, one of our highest-revenue groups at $173 billion• Deputy team lead and product owner of J.P. Morgan Global Liquidity and UK Funds sites• Facilitated content accuracy and timeliness by partnering and supporting initiatives across Marketing, Product, Digital Operations, Design, and Compliance• Designed new campaign and article pages for the complete redesign of J.P. Morgan Funds websites• Developed and lead a digital analytics program for the Content Strategy team, delivering comprehensive reports that informed key business decisions

• Wrote brand social media copy for clients across multiple social media channels, sourcing social media graphics per the brand's aesthetic• Managed editorial calendars and email campaigns to align with optimal audience engagement• Implemented strategic marketing plans for online product releasesPast clients include:4Knines, Zhou Nutrition, Sara Gottfried MD, Leanne Ely’s Saving Dinner, Pure Vitality NZ, Parker Naturals, Ryan Moran’s Sheer Strength Labs, Digital Romance, Inc, Chris Haddad

I applied my knowledge of crowdfunding, small business strategy, and especially digital marketing and communications outreach to a successful campaign that raised $71K in the first eight weeks and over $100K in the following months. By having my own business, I learned so much in the ways of entrepreneurship, personal growth, and resourcefulness. • Spearheaded crowdfunding marketing and branding campaigns to promote the project’s idea and creative vision, resulting in funding eight times the target goal• Collaborated with third-party PR firms to spread the word about Blackprints through prominent and popular digital and print media, such as The Huffington Post, Jalopnik, Wall Street Journal, and Cool Material• Managed large-volume logistics and operations, including orders, sales, and customer service

• All projects have been 100% successfully over-funded pre- and post-Kickstarter• Deputy designer, content editor, product, marketing, operations for Halo Belt Company, Dash Wallets, Visionnaire Design, and Elliot Havok product start-ups via the Kickstarter platform• Streamlined all content plans and processes, such as Kickstarter blogs, social, and other copy• Developed marketing and brand awareness plans for all products, including pitching to strategic online platforms

• Project managed trial and litigation research effort for CEO and stakeholders• Prepared data, aided process development, and analyzed support specifications for record review• Managed internal electronic information databases and litigation management software