Sabrina Côté
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Sabrina Côté Email & Phone Number

Principal Strategist and Expertise Lead at LG2
Location: Montreal, Quebec, Canada 4 work roles 2 schools
1 work email found @lg2.com LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

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Current company
LG2
Role
Principal Strategist and Expertise Lead
Location
Montreal, Quebec, Canada
Company size

Who is Sabrina Côté? Overview

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Quick answer

Sabrina Côté is listed as Principal Strategist and Expertise Lead at LG2, a with 371 employees, based in Montreal, Quebec, Canada. AeroLeads shows a work email signal at lg2.com and a matched LinkedIn profile for Sabrina Côté.

Sabrina Côté previously worked as Principal Strategist and Lead, Employer brand & Business design at Lg2 and Strategist at Lg2. Sabrina Côté holds Advanced Business Strategy: Gaining A Competitive Edge, Business Strategy from Harvard Extension School.

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Email format at LG2

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*@lg2.com
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Profile bio

About Sabrina Côté

STRATEGIST. Always trying to find creative solutions to business and social challenges.Emotion-driven. Team player. Creative storyteller. Super curious.I get up in the morning because I want to have a positive and structuring impact on people and organizations. Collaboration is in my DNA. I humbly see myself as an accelerator of ideas, empowering key stakeholders in finding solutions they didn't know they already had. Strategist and tactician, I approach all mandates with great depth and a large dose of realism, a combination that allows me to build the strategic foundations of a brand as much as to orchestrate their deployment into the client or employee experience.

Listed skills include Creative Strategy, Business Strategy, Marketing Strategy, Collaborative Problem Solving, and 29 others.

Current workplace

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LG2
Lg2
Principal Strategist and Expertise Lead
montréal, quebec, canada
Website
Employees
371
AeroLeads page
4 roles

Sabrina Côté work experience

A career timeline built from the work history available for this profile.

Principal Strategist And Expertise Lead

Lg2

Montreal, Qc, Ca

Principal Strategist And Lead, Employer Brand & Business Design

Lg2

Montréal, Québec, Canada

As Employer Brand & Business Design Lead, I am responsible to develop LG2’s expertises, which includes strategic products such as employer brand strategy and employee experience (EX), corporate alignment practices, portfolio architecture strategy, marketing planning and workshop design and facilitation. I also accompany clients and startups of all kinds in need of consulting services in those areas.As Principal Strategist, I mostly take on employer brand, business design, brand… Show more As Employer Brand & Business Design Lead, I am responsible to develop LG2’s expertises, which includes strategic products such as employer brand strategy and employee experience (EX), corporate alignment practices, portfolio architecture strategy, marketing planning and workshop design and facilitation. I also accompany clients and startups of all kinds in need of consulting services in those areas.As Principal Strategist, I mostly take on employer brand, business design, brand experience (BX), brand positioning and marketing planning mandates for clients who can benefit from the sprint and/or consulting approach. Show less

Strategist

Lg2

Région De Montréal, Canada

As a strategist, I led growth, business, marketing, communication and content strategy for some of the agency's most important clients. I collaborated with multidisciplinary teams, clients and experts to develop actionable strategies and guide creative development by bringing the voice of the user to the table.I contributed to the agency's expertise in strategy through coaching and training, ongoing knowledge transfer and design thinking.I was lucky to work with great brands and… Show more As a strategist, I led growth, business, marketing, communication and content strategy for some of the agency's most important clients. I collaborated with multidisciplinary teams, clients and experts to develop actionable strategies and guide creative development by bringing the voice of the user to the table.I contributed to the agency's expertise in strategy through coaching and training, ongoing knowledge transfer and design thinking.I was lucky to work with great brands and inspiring clients. Among many others:• Entrepreneurs and start-ups: with Inno-Centre, MTLab, Agropur's Inno Accel program, Desjardins' Start-up in Residence program and Osmo Foundation/Notman House• Tourism, culture & entertainment: Tourisme Montréal, QuébecOriginal, Sépaq, Quartier des spectacles, Théâtre de Quat'sous• Financial services: Desjardins• Retail: Nike Canada, Loblaw, Maxi, Natrel, Valentine, Agropur, DeSerres• Telecommunication: Bell Show less

Jan 2010 - Sep 2020

Communications & Account Director

Montreal, Canada Area

In another life, back in the days it was all new and fresh, I was specialized in content and social media marketing. Driven by forward-thinking clients and colleagues, I managed and consulted on innovative mandates that forged my vision of marketing. I developed a strong expertise in communication, content and social media strategy that now allows me to understand global brand experiences. At Revolver 3, I wore many hats so I was also responsible for the company's positioning and business… Show more In another life, back in the days it was all new and fresh, I was specialized in content and social media marketing. Driven by forward-thinking clients and colleagues, I managed and consulted on innovative mandates that forged my vision of marketing. I developed a strong expertise in communication, content and social media strategy that now allows me to understand global brand experiences. At Revolver 3, I wore many hats so I was also responsible for the company's positioning and business development.REVOLVER 3Revolver 3 was one of the first successful boutique digital agencies in Montreal. Before it merged and became Parkour3, Revolver 3 was reinventing interactions between brands and their consumers to provoke engaging emotions generating business results. The agency angle: Emotional Commerce. Show less

May 2006 - Jan 2010
Team & coworkers

Colleagues at LG2

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2 education records

Sabrina Côté education

Advanced Business Strategy: Gaining A Competitive Edge, Business Strategy

Through a carefully designed sequence of business cases, classroom discussions, presentations, and group exercises, this advanced business.

Bachelor'S Degree, Communications

My academic trajectory is just like me: atypical and versatile. Over the course of my studies, I built a program adapted to my interests.

FAQ

Frequently asked questions about Sabrina Côté

Quick answers generated from the profile data available on this page.

What company does Sabrina Côté work for?

Sabrina Côté works for LG2.

What is Sabrina Côté's role at LG2?

Sabrina Côté is listed as Principal Strategist and Expertise Lead at LG2.

What is Sabrina Côté's email address?

AeroLeads has found 1 work email signal at @lg2.com for Sabrina Côté at LG2.

Where is Sabrina Côté based?

Sabrina Côté is based in Montreal, Quebec, Canada while working with LG2.

What companies has Sabrina Côté worked for?

Sabrina Côté has worked for Lg2 and Revolver 3.

Who are Sabrina Côté's colleagues at LG2?

Sabrina Côté's colleagues at LG2 include Gabriel Magnan, Julie Dugas, Marianne St-Pierre, Camille Dugas, and David Belanger.

How can I contact Sabrina Côté?

You can use AeroLeads to view verified contact signals for Sabrina Côté at LG2, including work email, phone, and LinkedIn data when available.

What schools did Sabrina Côté attend?

Sabrina Côté holds Advanced Business Strategy: Gaining A Competitive Edge, Business Strategy from Harvard Extension School.

What skills is Sabrina Côté known for?

Sabrina Côté is listed with skills including Creative Strategy, Business Strategy, Marketing Strategy, Collaborative Problem Solving, Communications Strategy, Emotional Intelligence, Strategic Planning, and Storytelling.

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