Marketing Manager
Current-Creating the marketing department for You Move Me Miami, part of an international franchise. Defining short, medium, and long-term goals, with the main focus on B2B marketing for the start of the department. -Market research in Miami to find potential partners for growing the business, as well as positioning the YMM Miami brand. -Searching for leads every day to have people, buildings, managements, realtors, and companies in Miami to contact daily for the company’s B2B strategy.-Making a database for all the leads and updating it every day. Platform used for this: airtable.-Forging and maintaining relationships with potential partners for growing the business, as well as positioning the YMM Miami brand. These efforts have included well-positioned brands in Miami, the US, and internationally. -Creating and implementing strategies for partnerships, backlinking, social media, and for becoming preferred vendors for high-end buildings, property managers, and companies located in Miami and Florida.-Participating with content creation for the company, both for the webpage (special focus on SEO and gaining traffic) and social media (special focus on strategic partnerships).-Tracking and reporting on performance, as well as revenue.-Daily communication with an international team in 8 different cities and 4 different countries, in English and Spanish. Coordinating processes weekly with a franchise with offices in 29 locations in Canada and the US.