Sacha Carey Email & Phone Number

Washington, District Of Columbia, United States

Alexandria, VA

Responsible for oversight of sales of over 300,000 nsf annual WEFTEC trade show, 4-6 smaller events, as well as sponsorship and advertising sales. Set revenue budgets for WEFTEC and Specialty Conference exhibits and sponsorships. Collaborates on event design and strategy for WEFTEC and WEF Specialty Conferences, new advertising product development, and.

Responsible for producing and managing PROCESS EXPO, an annual trade show of 200,000 sq. ft. of industrial food processing equipment, supplies and services, approximately 400 exhibiting companies and 25,000 - 50,000 visitors. Manages exhibit space sales, promotion, logistics, related events, exhibitor services, vendor relationships, etc.

• Responsible for all aspects of association marketing and communications strategy and implementation
• Managed all member benefit programs for association members
• Primary writer of press releases, brochure copy, and sales letters as well as editor and proofreader of presentations and proposals
• Responsible for all aspects of membership recruitment and retention
• Maintained strong membership retention rate
• Planned and managed association Annual Conferences, Operations Conferences, and Council meetings

• Represented the association at numerous trade shows, conferences, and meetings
• Handled all sales and advance/on-site logistics for annual pavilion at PROCESA / EXPO PACK Mexico
• Wrote, designed and distributed monthly World of Food and Beverage newsletter
• Managed association web site and associated vendors
• Responsible for all international attendee promotion for annual trade show
• Developed database of international agents and distributors for member use

Ba, Chinese Language And Literature

Activities and Societies: Phi Beta Kappa

Education record