Sacha Eklund Email & Phone Number

La Jolla Shores, California, United States

Solana Beach, California, United States

Greater San Diego Area

Greater San Diego Area

Greater San Diego Area

• Manage over 70 specialty stores; responsible for an annual wholesale budget of $1.5 million
• Establish relationships with existing accounts and expand the business to new accounts; becoming the only territory with increases to LY
• Daily responsibilities include reviewing orders with buyers, monitoring shipping status, selling performance, inventory awareness, reorders, and negotiating return authorizations and exchanges
• Responsible for planning and executing 5 markets a year
• Manage all aspects of competitive intelligence for distribution strategy
• Plan and host in-store stock/trunk show events

• Manage and oversee women’s Wholesale Department Store business in California, Washington, Las Vegas, Denver, Phoenix, and Texas.
• Oversee, challenge, and motivate Shop Managers within the West Coast Region.
• Mentor and develop Shop Managers on how to exceed sales plans.
• Partner with Account Executives and Buyers on specific store needs and allocations.
• Partner with Merchandising Team on product opportunities and suggestions for future deliveries.
• Lead sales and build essential rapport with store managers, department managers, and specialists.

• Managed and oversaw women’s, men’s, and accessories businesses in Los Angeles, Santa Barbara, Denver, and Phoenix which resulted in achieving if not exceeding monthly and seasonal plans.
• Communicate with specialists and managers regarding business and action plans.
• Maintain awareness of numbers by store/by door including plan, TY/LY actual and reason for shortfalls.
• Provide critical issues from store visits, including: sales recaps, merchandise fit and quality issues, plans and results of special events, and visual merchandising comments.
• Conduct product knowledge seminars for the education of specialists, sales associates, managers, and personal shoppers.
• Merchandise the selling floors per the directive and adjust to store standards.