Leveraged over 8 years of experience in driving sustainable growth across diverse industries, including E-commerce, D2C, Education, Real Estate, SaaS, and B2B. My mission is to empower startups and established businesses by crafting data-driven strategies that deliver exceptional results.🎯 Key Achievements:upGrad KnowledgeHut: Scaled organic traffic from 2 lakh to 2 million monthly visitors, generated an average of 4-5K qualified leads per month, and contributed 30-35% to the monthly revenue.Great Learning: Increased organic traffic by 250% YOY and organic leads 12X for high-paying tech programs, saving ₹25M-30M per month in customer acquisition costs. Successfully migrated domains without traffic loss and ranked 45% of 1300+ keywords on the first page.Housejoy: Achieved 100X bookings at a 54% lower cost using Smart Display campaigns. Developed a hyperlocal SEO strategy that increased organic bookings from 1,500 to 9,000 per month, reducing acquisition costs by ₹10M.SaaS & B2B Success: Implemented comprehensive SEO and marketing strategies that enhanced lead generation and conversion rates, contributing significantly to revenue growth.💼 Professional Expertise:Reverse Funnel Optimization: Enhances conversions by fixing bottom-of-funnel issues and optimizing content across the funnel, improving landing pages, CTAs, and lead nurturing strategies.Content Marketing: Creates targeted content for each funnel stage: TOFU, MOFU, and BOFU to attract, engage, and convert audiences. It utilizes Semantic SEO and personalization to enhance brand awareness and drive revenue.SEO: On-page, Off-page, Technical, Hyperlocal, and Programmatic SEO for international market expansion using data driven and semantic seo practices. ASO: Optimizing app store presence to enhance visibility and drive downloads organically as well paid. My go tools are AppsFlyer, Singular for Marketing AttributionSEM: Google Ads, Meta Ads, and E-commerce campaigns focused on ROI and user acquisition.CRO & Analytics: Conversion Rate Optimization using Google Analytics, Webmaster Tools, Tag Manager, MS Clarity and Looker Studio.Tools: Proficient in SEMrush, Ahrefs, Screaming Frog, Appsflyer, SimilarWeb, and more.With an MBA in Startup & SME Management, I combine strategic thinking, data analysis, and advanced technology (ML, NLP, NLU) to optimize the customer journey from awareness to conversion. At Unified Platforms, my goal is to continuously innovate and help businesses thrive globally through digital excellence.