Clarissa Sá personal email
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Art Director with 17 years of experience in on, off, and integrated campaigns | Specialist in content and engagement strategies | Heavy user of social mediaWith a career fully dedicated to creation and innovation, I currently serve as Director of Creation and Content at BKR. My mission is to develop content strategies that not only engage the audience but also reflect the values and essence of the brands I represent. I work with a talented team to generate meaningful conversations and tangible results for clients such as Warner Bros., Catuaba Selvagem, and Dasa.Throughout my career, I have worked for renowned local and global brands such as Coca-Cola, Fanta, Kuat, Ford, Ferrero Rocher, Nutella, Tic Tac, Kinder, Hasbro, Submarino Viagens, CVC, Nat Geo, Outback, GSK, L'Oréal, and KitchenAid. My experience includes stints at leading agencies like Ogilvy, Loducca, Publicis, and Content House Group.// Check out my portfolio at: www.cargocollective.com/clarissadesaKeywords:Director of CreationContent StrategiesAudience EngagementSocial MediaIntegrated MarketingCultural ProductionAdvertising CampaignsBrand ManagementMarketing Innovation
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Diretora De ConteúdoBkrState Of São Paulo, Brazil -
Creative And Content DirectorBkr Apr 2023 - PresentSão Paulo, BrasilSince April 2023, I have been working as the Director of Content Creation at BKR, an advertising agency that incorporates cultural production into its business model. Among the main clients served are Warner Bros., Hasbro, Catuaba Selvagem, and Dasa.Main Responsibilities:- Management of the creative team- Creation and development of creative and strategic content plans for brands- Planning and creation of strategic content and influencer calendars- Generating creative insights based on social media data- Briefing and directing content and campaigns for influencers- Presentations to clients and prospects -
Creative And Content DirectorThe Content Group Apr 2016 - Apr 2023São Paulo, BrasilMain responsibilities:- Recruiting talents and heading the Branded Content Team;- Devising the creative guidelines and supervising the production of the work;- Working on the strategic and tactical social plans of the brands;- Creating insights and ideas for branded content campaigns;- Giving creative directions for the team;- Presentation for clients and prospects;- Capturing new opportunities with clients.Clients: Ferrero Rocher, Nutella, Kinder, Tic Tac, Troller, Submarino Viagens, CVC, Experimento, CI Intercâmbio, Ovomaltine, Mahogany, Grendene Kids, Quatá, Belliz Company, Forno de Minas, Move 4 Cancer, Pioneer, Natural One, BRF Pet, KitchenAid, Tenys Pé, Baruel Baby and Wella. -
Senior Art DirectorContent House Aug 2014 - Apr 2016São Paulo, BrasilBefore working as a Creative Director at Content House, I worked as a Senior Art Director, creating digital strategies, contents and even actions at events for the agency's main brands: Goose Island (Ambev), Bohemia (Ambev), Pioneer, Ferrero Rocher and Nutella. In addition, I was the main responsible for implementing the agency's audiovisual production center (current Content Studio), which transformed the digital content of major brands, placing them as references in Brazil.Responsibilities:- Developing creative ideas, concepts and key visuals;- Creating layouts and scripts for animations;- Creating content in various formats for digital environment;- Monitoring the external capture (photographic and audiovisual);- Organizing the Department's production workflow;- Developing new processes that integrated creation and production;- Working on most of the pitches.
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Freelance Art DirectorOgilvyone Worldwide Apr 2014 - Jun 2014São Paulo, BrasilAs a freelance, I was responsible for Direct Marketing accounts of NET and Citibank. -
Freelance Art DirectorThanks Comunicação Não Limitada Mar 2014 - Apr 2014São Paulo, BrasilAs a freelance, I helped the team to develop the Mothers’ Day campaignsfor a group of shopping malls in São Paulo. -
Freelance Art DirectorThanks Comunicação Não Limitada Nov 2013 - Dec 2013São Paulo, BrasilAt my first time at this agency, as a freelance, I aided the team to develop Christmas campaignsfor a group of shopping malls in São Paulo.
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Freelance Art DirectorLoducca Mar 2013 - Sep 2013São Paulo, BrasilI was hired as a freelance to create campaigns for different clients, such as Nat Geo, FOX, Toddy and eQlibri. My favorite project was the release campaign for the TV show Vikings, from Nat Geo. It happened in a place that adventure enthusiasts love to go: the sporting goods stores. In the adventure section of Centauro, helmets, boots and backpacks were replaced by coat of mail, tunics, helmets, shields and leather armor. -
Art DirectorGrupo Rái Aug 2012 - Dec 2012São Paulo, BrasilIt was my first agency in Sao Paulo. There, I created campaigns for diverse brands such as: Mundo Verde (healthy products), Alô Bebê (products for babies) and Chocolates Brasil Cacau (chocolate company). -
Frelance Art DirectorPublicis Brasil Apr 2012 - Jun 2012Rio De Janeiro, BrasilFor a brief time, before I moved to São Paulo, I was hired to help the team to develop the new campaign of Nutrisse Garnier and Garnier Bí-O; brands of the L'Oréal Group. -
Junior Art DirectorOgilvy Brasil Jun 2010 - Mar 2012Rio De Janeiro, BrasilI started as an intern but I was promoted to trainee and finally junior art director. It was my first big agency and as art director, my job was to offer solutions and to suggest different approaches for clients such as Outback Steakhouse, Leblon Shopping, Coca-Cola, Fanta, Kuat and GSK (Eno, Niquitin, Sonrisal and Sonridor). Since the agency did not have an official digital area, I took this responsibility upon myself and whenever possible, I helped to create campaigns that worked integrating online and offline. -
Trainee Art DirectorOgilvy Brasil Jul 2008 - May 2010Rio De Janeiro, Brasil
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Intern Art DirectorOgilvy Brasil Jan 2008 - Jun 2008Rio De Janeiro, Brasil
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Intern Art DirectorStaff Comunicacao Ltda. Apr 2007 - Dec 2007Rio De Janeiro, BrasilI worked for 9 months as an intern art director. My job was to assist on campaigns for regional clients (Compactor, ALERJ, Blue Tree Park, ESPM, Petrobras and TVA) and to learn as much as I could.
Clarissa Sá Education Details
Frequently Asked Questions about Clarissa Sá
What company does Clarissa Sá work for?
Clarissa Sá works for Bkr
What is Clarissa Sá's role at the current company?
Clarissa Sá's current role is Diretora de Conteúdo.
What is Clarissa Sá's email address?
Clarissa Sá's email address is sa****@****ail.com
What schools did Clarissa Sá attend?
Clarissa Sá attended Escola Superior De Propaganda E Marketing, Pontifícia Universidade Católica Do Rio De Janeiro.
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