Lan-Chi Lam Email & Phone Number

Los Angeles, Ca, Us

In 2017, I added revenue generation by modernizing the agency’s bus and rail advertising programs — delivering new contracts with increased revenues from $110M to $305M. The program will see the digitization of Metro’s rail system by providing new equipment for digital signage, customer information, and advertising — nearly 1,000 digital screens ($20M of capital assets) will be installed at no cost to the agency. Once complete, it will serve as a new digital channel for Metro to effectively communicate with customers in realtime and afford customers interactive information at their fingertips.

Los Angeles, Ca, Us

Ensuring Metro's presence in digital platforms - desktop, tablets, mobile, large format kiosks, and social. Encouraging and enabling transit ridership via online technology.

Los Angeles, Ca, Us

Online Strategist / Manager: design direction, project management, product management, and team building.Modernized Metro's presence in the interactive world - web, social networking, and mobile. Rebuilt agency's 5,000+ page website (from the ground-up) in 9 months with a skeletal crew; additionally launching agency blog and developer site; direction for social network presence on Facebook & Twitter; launching mobile website and iPhone application for transit customers. Managing designers, webmasters, front-end developers, back-end developers, and PAs.

Los Angeles, Ca, Us

Round Rock, Texas, Us

Software Design: user interface, visual interface, and interaction design.Styled the company's collaboration product - CenterStage; designed the user model and interface for mobile client; ui design for SDK platform (WDK), rich media (DAM) and web content management (WCM).

Cupertino, California, Us

Software / Web Design: info architect, user interface, visual design, content design.Lead designer for concepting, development and implementation of the iTunes Music Store from sctratch -- in ten months -- with a start-up team. Later, building the design production team responsible for the weekly maintenance of 20+ iTunes Music Stores. I managed a team of 7 designers, directing the tone and visual consistency of all designs for the stores.Product development, focusing on improving and creating new features. I designed the layout and interface for iTunes 7.0 release (splitting the stores) and translating cover-flow interaction for web.

New York, New York, Us

Editorial design for online news.Visual maintenance of editorial sections—MSNBC Main, News, Sports, Opinions and Living. My work consisted of designing “newspaper fronts” covering daily news and also creating information graphics such as locater maps; tables and graphs. I also worked with editors to create interactive sports projects with video and flash technology.

Editorial design for television.Created montages with photography and graphics for weekly television show. The backgrounds correlated with topics of discussion for the night; topics ranged from “Fear of flying” to “The Death Penalty.” These images were projected onto the background of the studio and served as part of the set. Special Note: This was for his original show on HBO.