▪ Developed reports, dashboards, and processes to continuously monitor data quality and providestrategic recommendations for future development.▪ Customized Dashboards to provide daily forecasts and track opportunities, deal registrations, andcustomer engagement.▪ Developed Business Dashboards, Metrics, and reports for management review and operationalefficiency.▪ Project involved sales and support functionality, mostly customization of standard objects with someadditional custom objects.▪ Developed custom objects, and reports and configured analytic snapshots for sales performance andlead generation statistics.▪ Defined workflow rules, and assignment rules for lead assignments on the web to lead case andapproval processes to ensure authorization.▪ Designed workflow rules and specify related tasks, time-triggered tasks, email alerts, and filed updatesto enable business logic.▪ Created Roles, Profiles, Access Settings, Workflow Rules, Validations, creation, and modification offields, and page layouts.▪ Performed detailed analysis of business and technical requirements and designed the solution bycustomizing various standard objects of SFDC.▪ Implemented SFDC best practices comprising configuration, reporting, system management, datamanagement, and integrating tools.▪ Managed and implemented the SFDC security including security and sharing data, and configuringsecurity futures.▪ Implemented validation rules, assignment rules, and Approval Processes to ensure properauthorization and avoid data redundancy.▪ Maintained data quality by managing data entry and validation rules based on governance processes.▪ Keep abreast of new SFDC features and provide recommendations for process improvements.▪ Create and manage all custom fields, validations, workflows, process builders, objects andrelationships, permissions, dashboards and reporting, sales processes, record types, and applications.▪ Create a number of documents to support end users with their day-to-day issues