Senior brand and content marketer with over 9 years of experience in setting up and scaling content and brand functions at hyper-growth B2B SaaS companies. At the moment, I'm building and streamlining content initiatives at Easy Agile.For the rest, I'd let these brilliant people speak for me :)"Thank you, Sadhana Balaji 🙏🙏" - Girish Mathrubootham, Founder and CEO at Freshworks (His tweet for context: https://twitter.com/mrgirish/status/1451860734074257417) "Is there a word for this style of writing where it's an outpour of emotions every time? You make the reader immerse into everything you write. We will miss you and your writings, Sadhana." - Krish Subramanian, Co-founder and CEO at Chargebee"Thank you for introducing me to the world of beautiful writing. You breathe soul into your writing." - Sangeeta Bavi, Director - Startup Ecosystem at Microsoft"Your sentences, syllable for syllable, have always been a delight to read. Glad to have had a behind-the-scenes pass that offered me a window into the making of some of them. Not once, in all these years, have I seen you not obsess over the pace, the patterns, and the rhythms of the written word." - Akash Sharma, Content lead and Former editor at Chargebee"I've been subscribed to the SaaS/Un-SaaS Dispatch [newsletter] since 2016, through three different jobs, and I still enjoy it as much as ever." - Ryan Law, Director of Marketing at Animalz"Sadhana Balaji writes some of the best newsletters for SaaSBOOMi. Subscribe if you want to keep up with India's SaaS community." - Jayadevan PK, Columnist at Moneycontrol and Evangelist at Freshworks for Startups "Sadhana handpicks the best insights from India SaaS." - Pankaj Mishra, Journalist and Co-founder at FactorDaily"If you're a content writer, you'd definitely value from a conversation with Sadhana Balaji." - Sanjeev NC, Product Manager at SuperOps.