Sadia Afrin Payel Email and Phone Number
With a foundation in Business Administration from North South University, my role at OMAC GLOBAL leverages strategic campaign planning and SEO expertise to drive market expansion. Our efforts focus on Amazon France and Cdiscount, where I've significantly boosted sales through precise keyword optimization and data-driven decision-making.Market intelligence underpins my approach, from pricing strategies to competitive analysis, ensuring our team capitalizes on every opportunity. My commitment to continuous improvement and embracing challenges fuels our project's success and my personal professional growth within the dynamic digital marketing landscape.
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Digital Marketing SpecialistLilax GlobalBursa, Turkey -
Digital Marketing SpecialistOmac Global Jul 2023 - PresentBursa, TurkeyDigital Marketing Specialist & eCommerce Account Manager: Orchestrating revenue growth and market expansion for Amazon France and Cdiscount.Strategic Campaign Planning : Crafting and executing targeted campaigns across diverse international markets, consistently boosting sales performance.SEO and Keyword Optimization : Leveraging Helium 10 for precise keyword strategies to optimize product visibility and drive organic traffic.Data-Driven Decision Making: Analyzing sales reports to refine strategies, optimize top-selling items, and drive sustainable revenue growth.Market Intelligence and Competitive Analysis: Conducting thorough research to refine pricing strategies and capitalize on market opportunities.Global Sales Strategist: Proactively adjusting product offerings and pricing based on seasonal and regional demands to achieve revenue targets.Collaborative Leadership: Fostering cross-functional teamwork to enhance marketing initiatives and ensure seamless eCommerce strategy execution. -
Project ManagerDaraz Mar 2023 - Jul 2023Dhaka, Bangladesh• Acted as the main point of contact for all commercial projects and initiatives at Daraz in Dhaka, Bangladesh.• Conducted quarterly seller segmentation exercises to designate key/non-key accounts based on performance and target setting models.• Monitored overall commercial performance, followed up with category POCs, and provided ad hoc support during mega campaigns. -
Channel Performance Manager - BeautyDaraz Oct 2022 - Feb 2023Dhaka, BangladeshPerformance and Growth of the Newly introduced Beauty Channel BD. Communicated with international stakeholders, acting as the local representative. Planned and executed strategies such as the "Beauty Battle," ensuring catalog and attribute cleanup for channel authenticity. Monitored daily channel performance, circulated reports to relevant teams, followed up on ongoing activities, and measured progress. Notably, Created an end-to-end KPI monitoring process for the "Beauty Battle," which was later adopted by other international ventures. -
Assistant Manager- Commercial- MarketplaceDaraz Aug 2021 - Sep 2022Dhaka, BangladeshCore Responsibility 1.Improve overall long tail seller Performance through promo tool and campaign. Making sure All sellers are getting adequate visibility through app platform and maximize their campaign participation rate. 2.Roll out International Project locally – Assigned as the local seller engagement POC for all international projects. Key Responsibility Daily seller performance monitor and gather information for weekly report. Drive Seller Engagement KPIs(Active Seller, Promo Tools, Campaign), assign and follow up cross team activities. Highlight : Created E2E seller product visibility plan and tracking mechanism by collaborating with Traffic Ops and Campaign management team. Later on this plan was followed by international engagement team. -
Management TraineeDaraz Feb 2020 - Aug 2021Bangladesh -
Spoken English And Phonetics InstructorMentors' Jun 2019 - Jan 2020Dhaka -
Market AssistantDevelopment Innovation Insider May 2018 - Sep 2018 -
Sub-Executive MemberNsu Yes! (Young Entrepreneurs Society) Aug 2017 - 2018Bangladesh
Sadia Afrin Payel Skills
Sadia Afrin Payel Education Details
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Marketing And Supply Chain Management
Frequently Asked Questions about Sadia Afrin Payel
What company does Sadia Afrin Payel work for?
Sadia Afrin Payel works for Lilax Global
What is Sadia Afrin Payel's role at the current company?
Sadia Afrin Payel's current role is Digital Marketing Specialist.
What schools did Sadia Afrin Payel attend?
Sadia Afrin Payel attended North South University.
What skills is Sadia Afrin Payel known for?
Sadia Afrin Payel has skills like Microsoft Powerpoint, Microsoft Word, Adobe Illustrator, Public Speaking, Sony Vegas Video, Social Media, Market Research, Search Engine Marketing, Digital Marketing, Marketing, Microsoft Excel, Microsoft Office.
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