Sadia Afrin Payel

Sadia Afrin Payel Email and Phone Number

Digital Marketing Specialist @ LILAX GLOBAL
Bursa, Turkey
Sadia Afrin Payel's Location
Bursa, Türkiye, Turkey
About Sadia Afrin Payel

With a foundation in Business Administration from North South University, my role at OMAC GLOBAL leverages strategic campaign planning and SEO expertise to drive market expansion. Our efforts focus on Amazon France and Cdiscount, where I've significantly boosted sales through precise keyword optimization and data-driven decision-making.Market intelligence underpins my approach, from pricing strategies to competitive analysis, ensuring our team capitalizes on every opportunity. My commitment to continuous improvement and embracing challenges fuels our project's success and my personal professional growth within the dynamic digital marketing landscape.

Sadia Afrin Payel's Current Company Details
LILAX GLOBAL

Lilax Global

View
Digital Marketing Specialist
Bursa, Turkey
Website:
lilaxshop.com
Employees:
16
Sadia Afrin Payel Work Experience Details
  • Lilax Global
    Digital Marketing Specialist
    Lilax Global
    Bursa, Turkey
  • Omac Global
    Digital Marketing Specialist
    Omac Global Jul 2023 - Present
    Bursa, Turkey
    Digital Marketing Specialist & eCommerce Account Manager: Orchestrating revenue growth and market expansion for Amazon France and Cdiscount.Strategic Campaign Planning : Crafting and executing targeted campaigns across diverse international markets, consistently boosting sales performance.SEO and Keyword Optimization : Leveraging Helium 10 for precise keyword strategies to optimize product visibility and drive organic traffic.Data-Driven Decision Making: Analyzing sales reports to refine strategies, optimize top-selling items, and drive sustainable revenue growth.Market Intelligence and Competitive Analysis: Conducting thorough research to refine pricing strategies and capitalize on market opportunities.Global Sales Strategist: Proactively adjusting product offerings and pricing based on seasonal and regional demands to achieve revenue targets.Collaborative Leadership: Fostering cross-functional teamwork to enhance marketing initiatives and ensure seamless eCommerce strategy execution.
  • Daraz
    Project Manager
    Daraz Mar 2023 - Jul 2023
    Dhaka, Bangladesh
    • Acted as the main point of contact for all commercial projects and initiatives at Daraz in Dhaka, Bangladesh.• Conducted quarterly seller segmentation exercises to designate key/non-key accounts based on performance and target setting models.• Monitored overall commercial performance, followed up with category POCs, and provided ad hoc support during mega campaigns.
  • Daraz
    Channel Performance Manager - Beauty
    Daraz Oct 2022 - Feb 2023
    Dhaka, Bangladesh
    Performance and Growth of the Newly introduced Beauty Channel BD. Communicated with international stakeholders, acting as the local representative. Planned and executed strategies such as the "Beauty Battle," ensuring catalog and attribute cleanup for channel authenticity. Monitored daily channel performance, circulated reports to relevant teams, followed up on ongoing activities, and measured progress. Notably, Created an end-to-end KPI monitoring process for the "Beauty Battle," which was later adopted by other international ventures.
  • Daraz
    Assistant Manager- Commercial- Marketplace
    Daraz Aug 2021 - Sep 2022
    Dhaka, Bangladesh
    Core Responsibility 1.Improve overall long tail seller Performance through promo tool and campaign. Making sure All sellers are getting adequate visibility through app platform and maximize their campaign participation rate. 2.Roll out International Project locally – Assigned as the local seller engagement POC for all international projects. Key Responsibility Daily seller performance monitor and gather information for weekly report. Drive Seller Engagement KPIs(Active Seller, Promo Tools, Campaign), assign and follow up cross team activities.  Highlight :  Created E2E seller product visibility plan and tracking mechanism by collaborating with Traffic Ops and Campaign management team. Later on this plan was followed by international engagement team.
  • Daraz
    Management Trainee
    Daraz Feb 2020 - Aug 2021
    Bangladesh
  • Mentors'
    Spoken English And Phonetics Instructor
    Mentors' Jun 2019 - Jan 2020
    Dhaka
  • Development Innovation Insider
    Market Assistant
    Development Innovation Insider May 2018 - Sep 2018
  • Nsu Yes! (Young Entrepreneurs Society)
    Sub-Executive Member
    Nsu Yes! (Young Entrepreneurs Society) Aug 2017 - 2018
    Bangladesh

Sadia Afrin Payel Skills

Microsoft Powerpoint Microsoft Word Adobe Illustrator Public Speaking Sony Vegas Video Social Media Market Research Search Engine Marketing Digital Marketing Marketing Microsoft Excel Microsoft Office Google Analytics Leadership Presentations Team Leadership Teamwork Management Student Leadership Team Management Business Administration

Sadia Afrin Payel Education Details

Frequently Asked Questions about Sadia Afrin Payel

What company does Sadia Afrin Payel work for?

Sadia Afrin Payel works for Lilax Global

What is Sadia Afrin Payel's role at the current company?

Sadia Afrin Payel's current role is Digital Marketing Specialist.

What schools did Sadia Afrin Payel attend?

Sadia Afrin Payel attended North South University.

What skills is Sadia Afrin Payel known for?

Sadia Afrin Payel has skills like Microsoft Powerpoint, Microsoft Word, Adobe Illustrator, Public Speaking, Sony Vegas Video, Social Media, Market Research, Search Engine Marketing, Digital Marketing, Marketing, Microsoft Excel, Microsoft Office.

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