Sadia H. Email & Phone Number

California, United States

Santa Clara, Ca, Us

- Lead cross-functional Talent Brand Employee Activation work stream in partnership with internal & external communications & marketing partners to elevate talent brand externally supporting the hiring pipeline. - Lead strategy for the internal digital communication platform focusing on building employee communities, driving engagement and building company culture while also testing & learning new ways to engage employees. - Build communications best practices, measure engagement and make recommendations based on the insights. Identify wins & gaps to create improvements and influence internal change management. - Lead integrated communications plan to inform, educate, inspire and engage employees through various company milestone and cultural moments, announcements, change management and project rollouts, while closely working with a cross-functional team & multiple stakeholders. - Develop and manage quarterly measurement dashboard for the employee communications function. Create executive summary for leaders & other audiences. And innovate & automate where possible to make the process easy for all stakeholders to contribute in a timely manner.

Santa Clara, Ca, Us

- Manage internal communications platform, drive employee engagement through creative content and strategic communications for executive and employee communication and measure impact. - Develop training materials for employee communications business partners and conduct regular trainings. - Launch newsroom meeting for business partners to manage the editorial process. Counsel on cascade of leadership messages, channels, cadence and frequency. - Lead cultural moments strategy, identify key cultural moments that resonate with company values in partnership with key business partners and facilitate integrated plans to celebrate them on internal and external channels. - Support and moderate global employee all-hands live stream. Partner with DEI team to respond to employee questions and concerns. - Lead DEI communications plan for annual Diversity Report launch and Self ID campaign for employees.

St. Louis, Mo, Us

- Manage client accounts; counseled clients on content marketing and social and digital marketing strategy and best practices.- Lead social audit and strategy planning sessions - conducted a social strategy blueprint session resulting in a cohesive social guidelines for the client.- Develop tactical plan for an integrated campaign resulting in over 4.2M and 150K impressions on Twitter & LinkedIn respectively, in addition to key media engagements from top-tier media publications.- Develop content & managed editorial calendars on on-going basis for organizations & executives for B2C, B2B and non-profits, staying consistent with their voice and tone.- Lead a complex and inter-connected SEO and paid social campaign resulting in 40% increase in Twitter mentions and 214% increase in average daily consumption of Facebook posts.- Co-develop and presented social audit and social strategy blueprint for a Fortune 500 company, and supported in implementing it in phases.- Research influencers for B2C and B2B clients, resulting in a wide scale executive placement with 15 million estimated impressions on social platforms.- Develop content strategy, social amplification plans and content for executives and brands' social channel, keeping in mind respective voice and tone.- Lead corporate, consumer, tech and healthcare clients’ day-to-day social monitoring and reporting, and provided insights and recommendations on real-time engagements and trends.- Lead team of six interns for a direct-client facing project comprising social audit, developing social media playbook, content strategy and writing and editing content for social.- Edit US Olympics Committee video for 2016 Rio Olympics, promoted on Team USA's social channel.

Kista, Stockholm, Se

- Support in content development for employee communications programs. - Conceptualize, shoot and edit on-brand video content for the global intranet site. Received over 1,000+ views, comparatively 1x higher than previous average. - Developed social media plan for Futurecast Innovation Speaker Series (hosted by Ericsson & AT&T Foundry).- Use Adobe Premiere Pro, After Effect, Photoshop, Illustrator, InDesign, Microsoft Photosynth, Internal Brand Portal system and Sharepoint website building interface to create and edit content assets.

- Create content for social platforms, manage community, run audits and assessment, analyze metrics & make insights based recommendations. - Find opportunities for potential partnerships with bloggers and wine tasters' meetup community in the valley. - Develop a new business website using Squarespace.

San Jose, Ca, Us

- Guide and mentor undergraduate students in video editing & production for Equal Time and Update News on KQED (PBS) and Crea8TV San Jose respectively.- Develop production, post-production and media management work flow for undergraduate students.

• Developed Integrated Marketing Communications plan for Santa Clara Valley Wine Association to promote Santa Clara Valley wine region & its 24 member wineries. Jan 2015-December 2015• Designed new website for Cafe Pomegranate an eclectic restaurant and catering service based in San Jose. Shot and edited promotional video for the restaurant. January 2015.• Shot dance video reel for Jamaican dance artists in San Francisco, outdoor shoot. August 2014• Sound Assistant for promotional video for a startup company. Produced by Tanya Sleiman. April 2014• Room Producer for Monsters University’s DVD release press interview shoot at Pixar, responsible for timeliness of the shoot for press coverage. Oct 2013• Webinar Editor (contract) - Ziff Davis Inc. San Francisco. September 2013• Secured funding up to $5,000 for Laal Pari | The Red Fairy. Partnered with NGOs & educational institutions for screenings & outreach. Sep 2011- Aug 2013 • Production Assistant - Northern California schedule for feature length documentary film 'Sound: The Movie'​, filmed at George Lucas's Skywalker Ranch. Director/Producer: Midge Costin, Co-producer: Bobbette Buster. August 2013• Co-editor / Co-producer - The Audio Gadgeteer, a short film selected to screen at the International Documentary Challenge, Hot Docs International Documentary Film Festival 2012, Toronto Canada.

• Worked closely with the president of the non-profit to align all communications for the emerging non-profit. • Co-wrote grant applications, pitched ideas for events, organized film screenings and invited filmmakers to speak, created promotional material.• Shot documentary feature length film 'India Zuni Man' (working title) produced by South Asia Study Initiative (SASI). Edited rough cut for the Kickstarter promotional video of the film.

Santa Cruz, Ca, Us

Teaching Assistant for the following courses - • Film Studies• TV Studies• Indian National Cinema and Culture• Islamic Visual Culture• Visual Culture - South Asia and South East Asia• Atomic Cinema• Experimental Film and Video

• Taught undergraduate students Production and Pre-production practices for film. • Organized and facilitated a lighting and camera technique workshop for undergraduate students.

New Delhi, Delhi, In

• Developed client briefs, researched & wrote whitepaper for Kaarak on 'Mapping of Agricultural and Non-agricultural Producer Companies'​ funded by Oxfam India and PRADAN.• Wrote reports on 'Agriculture Based Livelihoods of Small and Marginal Farmers in India' funded by ACCESS, Oxfam, UNESCO.

• Taught Photography, Pre-production, Production, Post-production for films.

In

• Responsible for pre-production & production planning, scheduling and coordination between cast & crew. Managed to wrap shoot ahead of time & saved on production cost. • Oversaw screenplay revisions for director, contributed ideas used in film & TV projects. • Screened BTL crew members for production, led meetings with the creative team, pitched show ideas to programming officials of TV channels.

In

• Researched & developed content for TV shows like Indian version of Are You Smarter Than a 5th Grader?, Power of 10 etc. • Promoted from content writer to assistant director (AD) in six months’ time. As AD managed & supervised post-production workflow.• Entrusted to lead the team of 5 Researchers for Bollywood Ka Boss, a quiz format show, and successfully managed to deliver the content for the episode in record time.

Ms, Mass Communication - Integrated Marketing Communication | Pr

Ma, Social Documentation, Film And Digital Media

Bachelors, Mass Media And Mass Communication