As the Co-Founder of 2 Front Teeth (2FT), my mission is to equip our clients with the power to inspire and create meaningful connections in the digital world.Here's a peek into my day-to-day:Strategy: I decode the unique marketing puzzles our clients grapple with and craft strategies that speak to their audience directly. The aim is to build the perfect blueprint for brand loyalty.Art Direction & Design: I develop design systems that resonates with our clients' audiences. The result? Harmonious marketing solutions that are as consistent as they are impactful.At 2FT, our mission is to build narratives that empower startups, SMEs, and high-growth businesses to make an indelible impact.Let's take the complexity out of marketing and create some magic!

Brand & Visual Identity:Logo/Visual IdentityColour theoryTypographyDesign language_____________________________Website:User journey mapping - Charting out the user journey based on customer profiles initiate information architectureInformation architecture - Integrating the user journeys to map out the optimal site architectureUI / UX - Designing the user interface in sync with customer profiles to deliver a customised experience at each touchpoint in the journey with the help of customer research and the defined relationship sets_____________________________Emailers: Conceptualising and designing promotional and engagement-driven emailers and newslettersDigital Ads: Concept and execution for digital creatives used in performance marketingLanding pages: Design and development of landing page as per campaign briefs and requirements to drive high conversion ratesEvents: Conceptual and themed Design of promotional collaterals both digital and offline customized for on-ground and online events - Posters, Standees, Tent Cards, Postcards, etcSignages: Design, layout and spec design for the building and outdoor signages for prominent brand presenceMerchandise: Conceptualisation and design for brand and brand properties basis requirementsInternal communications: Designing internal communication collaterals both online and offline

Main Project - www.exd.io All design content for the new website for Extra Dimensions' new software exd.io purposed to solve problems relating to video wall controlling.Market- Digital Signage, Conference rooms, Control, Surveillence OPS, NOC Rooms.