Saeeda Daniels Email & Phone Number

Washington, DC, US

Washington DC-Baltimore Area

• Led multimillion-dollar client relationships, driving a 15% increase in engagement through strategic marketing initiatives, including SEO, social media campaigns, and direct mail efforts.
• Directed the 2024 Raymond James Cares campaign, increasing community engagement by 20% through targeted event planning and execution across digital platforms.
• Spearheaded the redesign of District Wealth Advisory Group’s website, integrating compliance-driven SEO strategies, resulting in a 50% increase in site traffic and improved client interaction.
• Coordinated with internal stakeholders to ensure seamless execution of marketing communications, driving the growth of $100M in assets under management.
• Designed and led client technology training programs, improving digital engagement and retention by 35%.

Washington D.C. Metro Area

• Developed and executed large-scale SEO/SEM strategies and multi-channel digital marketing campaigns for startups and non-profits, driving over $900K in revenue and increasing client leads by 60%.
• Managed accounts with monthly ad spend exceeding $30K, optimizing paid search, social media, and programmatic campaigns for a 35% increase in ROI.
• Spearheaded cross-functional collaborations across content, design, and analytics teams, aligning campaign strategies with broader business goals, resulting in a 75% increase in client acquisition.
• Launched a training initiative for seniors and individuals with special needs, improving engagement with technology through custom digital programs, expanding audience reach by 40%.
• Utilized advanced Google Ads and social media A/B testing to decrease cost-per-click by 25% and increase relevant traffic, driving a 50% surge in conversions.

United States

• Provided high-net-worth clients with personalized financial solutions, driving a 20% increase in client satisfaction by integrating data-driven marketing strategies in client presentations.
• Partnered with product and compliance teams to craft tailored marketing materials that aligned with regulatory standards and client investment goals, increasing portfolio growth by 18%.
• Led client events and educational seminars, leveraging data analytics to optimize marketing outreach and drive brand awareness, increasing client acquisition by 25%.

Washington, District Of Columbia, United States

• Managed 210+ trust accounts totaling $12M in assets, leveraging targeted marketing communications to increase client retention by 20%.
• Developed and implemented digital marketing strategies for beneficiary outreach, leading to a 20% increase in philanthropic contributions and overall engagement.
• Collaborated with internal teams to redesign the Salesforce CRM, improving client engagement through streamlined marketing automation, increasing efficiency by 30%.

Washington, District Of Columbia

• Collaborated on the development of the Shared Horizons Charitable Fund Grant, implementing marketing strategies that attracted new donors and beneficiaries.
• Supported marketing initiatives by managing beneficiary outreach efforts, including event planning for the Annual Dinner Dance and Disability Summit, enhancing community engagement.
• Created and optimized processes for beneficiary account management, ensuring seamless communication and effective marketing support for trust-related services.
• Managed digital marketing efforts, utilizing Salesforce and other CRM tools to improve marketing communication and track engagement.

Washington D.C. Metro Area

• Drove a 50% increase in conversion rates and a 40% reduction in bounce rates by leading a complete overhaul of the organization’s website and mobile platform.
• Managed all digital channels, including social media, email, and content creation, increasing overall engagement by 60%.
• Implemented advanced SEO and SEM strategies that reduced CPC by 35%, increasing relevant web traffic by 45%.
• Delivered real-time performance reports and insights to leadership, enabling data-driven decisions that optimized campaign outcomes and exceeded ROI targets.
• Developed key performance indicators (KPIs) and produced regular analytical reports, using insights to drive marketing strategies and improve campaign outcomes.

Washington D.C. Metro Area

• Conducted over 12 detailed investigations per month, collecting and analyzing data from various sources, translating findings into actionable insights to inform decision-making, a skill directly transferable to.
• Maintained high standards of client service by managing complex interviews with subjects, employers, and associates, ensuring the timely delivery of accurate reports and meeting stringent OPM deadlines.
• Utilized strong communication skills to present findings clearly and professionally, a key asset when delivering marketing presentations to stakeholders and clients.
• Drafted comprehensive investigative reports, ensuring consistency and clarity, a skill that aligns with producing compelling marketing copy and client proposals.
• Worked with cross-functional teams to gather data and develop solutions, collaborating effectively to meet both client and organizational objectives.
• Ensured the highest level of confidentiality and compliance in all investigations, mirroring the need for adherence to marketing regulations and industry standards in financial services.

Bachelor Of Arts - Ba, Multi/Interdisciplinary Studies: Economics And Conflict Analysis, Graduate

Activities and Societies: NAACP, BSU, Best Buddies International (Salisbury University Executive Board Member)

Education record

Certification, Open Water Scuba Diving