• Accounts Management includes preparing financial reports, balance sheets along with petty cash handling• Analyze sales data and determine sales forecast.• Recommend creative and cost-effective promotional activities.• Assist in designing and developing marketing collaterals and promotional materials.• Maintain customer relationship programs and track customer satisfaction.• Generate sales and marketing reports to management when needed.• Cooperate with the management in the development of marketing programs and criteria to achieve sales goals.• Evaluate current marketing program and recommend improvements.• Stay updated with the latest marketing trends and competitor activities.• Inventory management and dealing with Australian and USA-based companies for auctions and containers shipments.

Responsibilities:- Visiting International Events to promote the events organized by the company - Corresponding with International Exhibition Organizer for agency contract for the promotion of the event in their territory & for barter agreement - Coordinating with Communications & Designing Department for making of Marketing material like brochures, flyers, advertisements, official show directory, website etc- Designing Epromos / Email Shots and executing on database for the lead generation on monthly basis- Promotion of the show through emails, fax & callings- Keeping a track record of all the leads generated and following up with them - Planning, Budgeting, Creating and implementation of marketing strategy for the entire exhibition campaign including exhibitor, conference & visitor - Vendor coordination, logistics handling, government agencies coordination, venue preparation & management.- Provide onsite support to exhibitors to ensure the smooth execution of the exhibition.- Reporting on weekly and monthly basis to senior management to keep them updated on the progress of the event.

Project Manager for PICT Documentary Shoot (May 2012) and also successfully executed 3rd Voltral College Seminar for Novartis Pharma (Pakistan) Ltd. (March 2012)

Managed Brand Activation (ATL,BTL) for the above Clientele:Ulker's PekiDell Pakistan Makro - Cash & CarryNovartis OTCNovartis PharmaNovartis SandozNovartis Vaccine Food Centre SingerAlso Successfully Managed Press Conferences for: Ceres Gulf Association

Responsibilities:- Managed all marketing, advertising and promotional activities- Maintained professional internal and external relationships that meet company core values- Responsible for developing and maintaining marketing strategies to meet organizational objectives- Evaluated researches, market situation, competitor data and implements marketing plan changes as required- Ensured all records are kept and requisition issued- Ensured timely delivery on all aspects from artwork to billings as per the Clients requirement- Ability to anticipate deviations from normal processes and take corrective actionsClients:KESC (Karachi Electric Supply Company) CAA (Civil Aviation Authority) ADAMJEE GROUPTDAP (Trade Development Authority Of Pakistan) MEDICAMIQRA UNIVERSITY

Responsibilities Include: Promotional Activities for the CollegeDatabase management of all market leader organizations of various industries in Karachi including (Pharmaceuticals, Banks, IT based Firms, Textile, Sanitary, Consultants, Construction, Chartered Institutes, Advertising Agencies, Schools, Colleges, Airline Industry, Fast food Chains, Restaurants, Hotels, Automobile Industry, Cellular companies, Soft drink industry & etc.)Conducted Seminars through marketing among all Affiliated Colleges of Karachi UniversityRelationship building through continuous communication among Karachi University and all affiliated colleges.

I worked as an Exhibitor in International Education Expo ' 07, 08, 09, 10 with New Horizons Computer Institute.