Saf Elmansour Email & Phone Number

We help emerging and established music + audio technology companies hit the right note with their product development and strike the right chord with their audiences.

New York, Ny, Us

Member of GLG's Expert Advisory Network, an extensive group of current and former senior executives, diplomats, and scholars advising investors, consultants, and multinationals.

Los Angeles, Ca, Us

Led the Marketing org for Roar Social, a groundbreaking new platform targeting Gen Z youth with a simple mission: to re-imagine social media as a powerful force for social impact. We aim to democratize philanthropy and replace the 'like' with the 'give.'

Santa Cruz, Ca, Us

Antares Audio is best known as the developer of the Grammy® winning Auto-Tune®, the industry standard AI-powered pitch-correction and the defining sound of pop music for the past two decades. Antares is also the leading SaaS music creation subscription.∗ Redefined the company's new positioning as leader into the 'Vocal Design' category.∗ Doubled the music industry's leading subscription service to over 100k active members.∗ Doubled YoY revenue, launched two additional tiers, and reduced churn to all time low levels.∗ Rejuvenated company's marketing strategy with a focus on content & organic marketing, reducing dependance on paid social by 50%.∗ Directed market expansion into the mass-Creator market with a novel affiliate program.∗ Formed and launched partnerships with leading brands including Splice, Beatport, Avid, Focusrite, etc.

San Francisco, Ca, Us

California's leading motorcycle voyage company, with offices in San Francisco and Lake Tahoe. Native Moto offers guided adventures with a social and gender-balanced twist. Native Moto staff has years of moto tour leading experience and over 150,000 miles of international moto-miles under their belt.

Salt Lake City, Utah, Us

∗ Led market entry into the enormous Indian music market, raised brand awareness by 12%∗ Directed the integrated marketing entry into the German market, largest in Europe

Salt Lake City, Utah, Us

Smule is the largest music social network, and a top 10 all-time grossing app on the AppStore with 65M+ monthly active users, 1.6M subscribers, and 30M+ songs performed every day. Named #5 Most Innovative Music Company by Fast Co.∗ Led the company's Rebranding, redefined Strategic Positioning and Value Proposition∗ Directed the latest global segmentation and new strategic targeting effort to serve over 65M creators

San Francisco, California, Us

Designed and implemented the pivot strategy to grow the company from online b2b retail to becoming the 'Uber for international indie booksellers.'​ Drove development of the new SaaS business model, design of the mobile platform and features, and Go-To-Market creative execution.

Zhabei, Shanghai, Cn

Designed & launched the first online-2-offline experiential marketing platform and app targeted at urban commuters, powered by IoT, a mobile app, interactive screens, and intelligent analytics. Clients include Dyson, SuperBowl 50, Sol Republic, and SFMOMA. Blinq operates under similar terms in China with the Metro and HSR systems since 2013. With 3M+ active members, and reaching 15M+ commuters daily, we will be reaching 1/3 of China's population by Q2 2017.

Directed mobile pivot, design, and launch of the Boca Video app, based on our proprietary SaaS voice platform. Clients include the Obama ‘08 campaign, Discovery Channel, and NPR.

Mclean, Va, Us

Led the re-shaping of news consumption on mobile. Helped define the mobile product marketing strategy and roadmap for GANNETT and USA TODAY portfolio of mobile products including the #1 ranked USA TODAY news app, on 8 different platforms. Launched company’s first paid mobile user growth program, optimizing LTV (Customer Lifetime Value), and propelling the USA TODAY app for iPad from the #9 free news app spot to #1 within a week.

Doha, Doha, Qa

Established and grew the new department, led team of 14 to create the first Loyalty and Retention programs, as the company’s top strategic priority. Named ‘Best Loyalty Program in the Middle East’ by Customer360. Reported to the CMO.

Doha, Doha, Qa

Led B2C / Consumer Marketing department with a budget of over $18 million, and a portfolio of over 25 products and services. Reported directly to CEO and CMO

Detroit, Michigan, Us

Directed GM's Marketing in the Middle East’s second largest car market, responsible for managing the Cadillac, Hummer, Chevrolet, Saab, & Opel brands. Led team of 4 brand managers and managed a communication budget of $5.5 Million.

Boston, Ma, Us

Developed one of the first US strategic WiMax (4G) marketing plans for the world’s largest cell tower operator. Reported directly to the CEO.

San Francisco, California, Us

Founded, launched, and ran the first online North African academic bookstore with global customers including Oxford, Cambridge, Bibliotheque Nationale Francaise, and Georgetown University

Issy-Les-Moulineaux, Île-De-France, Fr

Managed team of analysts to assist C-Suite and Board of Directors in day-to-day commercial strategy and decision-making.

Master Of Business Administration - Mba, Marketing

B.S. (With Honors), Business Administration