Program ManagementProgram AssistanceLiasoningPlanning

My Duties as teaching Assistant for NEU Marketing in Asia & Dialogue of Civilization Classes were • Assist classes for 'Marketing in Asia' & 'Dialogue of Civilizations'.• Develop cross-cultural studies material.• Grade & plan scenario assignments for intercultural behavior ( U.S & India)• Provide local expert advice during classes & tours.• Correspondence with HR heads for company visits.• Social media orchestration • Clarifying marketing & branding related doubts and giving specific comments on questions related to Indian market and product positioning using the Indian media.• Customization of instructional material.I interacted with Market Research, Advertising, Branding, Public Relations and Large Media firms like IMRB, Leo Burnett, Conde Nast etc. as well as business giants like IBM, Infosys, Fidelity etc. where classes were conducted by subject experts for the class.

Lead the digital content for the chairman's office.Monitor social mediaScan news and web content Formulate communications strategyManage and maintain the hygiene of contentHead the Content Management System and its operation

Within ZEE Network companies (ZDCL & ZMCL) I work across teams within the organization ( Marketing, Online Operations, Ad Sales, Editorial) & outside the organization ( Out-reach, Agencies and Bloggers) to plan and manage a digital media road map.• Curate, edit, upload and write SEO friendly content for DNA Online. • Manage the digital communication and social media pages.• Develop and maintain a comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and traffic across all company brands and products• Lead the development of social media management standards, policies and rules of engagement for social media• Define key performance indicators and implement enterprise level measurement, analytics, and reporting methods.• Mentor and provide training on best practices for creating, managing, monitoring, and developing content for social networks.• Apply marketing research and development methods to learn and understand emerging trends and technologies and to communicate this knowledge clearly and concisely

•Devising strategies to drive online traffic to the company website.•Developing and managing digital marketing campaigns• SEO related activities•Overseeing the social media strategy for the company.•Managing online brand and product campaigns to raise brand awareness.•Managing the redesign of the company website.•Improving the usability, design, content and conversion of the company website•Responsibility for planning and budgetary control of all digital marketing•Evaluating customer research, market conditions and competitor data.•Review new technologies and keep the company at the forefront of developments in digital marketing.

• Develop and maintain a comprehensive social media strategy that defines how social media marketing techniques will be applied to increase visibility and traffic for the Event• Lead the development of organization-wide social media management standards, policies and rules of engagement for social media• Define key performance indicators and implement enterprise level measurement, analytics, and reporting methods to gauge success• Apply marketing research and development methods to learn and understand emerging trends and technologies and to communicate this knowledge clearly and concisely

The Architectural firm is a new and upcoming firm of dynamic young architects. I conducted training on critical thinking skills, corporate communication ethics and English. I also observed meetings before training and designed the training. I also took on the role of business facilitator for several inter-lingual meetings. I am currently proving social media support, website construction and public relations work offshore.• Acquiring business contacts in India• Pitching proposal and generating new business in India• Training and business facilitation for business meetings• Streamlining business development process.• Creative marketing initiatives development• Managing online brand and product campaigns to raise brand awareness

Assistant Host CoordinatorEuropean Film Awards 2012The European film academy and Malta film commission are known for cinematic events and their collaboration resulted in the awards for 2012 to be held in Malta. • Screening and selecting candidates.• Cultural and behavioral trainings• Schedule and facilitate guest management for the event• Study the backgrounds of guest (actors, directors, music composers etc).• Match language & cultural exposure of clients with those of the guests.

IBM Global ServicesLotus Notes domain for Statoil Petrochemical company. I had a customer management and software modification role:• Gathering requirements from Norwegian clients.• Facilitating & Resolving software issues for petro chemical industry clients over the internet.• Communicating features and enhancements to clients via Telephone• Scheduling and collaborating with Scandinavian counterparts.• Servicing requests and raising Request for Change / Proposals for change etc.• Developing new applications and database replication processes

• Software engineering for project called "CRM Mobilization"• Trainee and assistant in IBM Internal project in the domain of "Data Warehousing and business intelligence" as well as "Notes Technology"