At Content Only we apply all of the principles of writing and editing marketing content in a unique and professional manner that advances our clients’ businesses. As opposed to advertising agencies, public relations companies or digital agents that use a wide variety of marketing tools and solutions, the core activity of Content Only is to produce content. To this end, we employ tens of native English and Hebrew writers the great majority of whom are former journalists experienced in producing quality content.We at Content Only accompany the content production from A to Z. We can produce all kinds of content: call to action marketing content, image content, informative content, and to the extent that it is needed we will also produce news content and academic content. We do not deliver writing without careful editing and full supervision until reaching the finished product. We stress unique, original, professional content and, no less important, content personally tailored to the client.We invite you to take part in the important journey of telling your story through a wide variety of interesting, high-quality content – from reports, articles, investigative reporting, news items and interviews to information and landing pages, newsletters and all other texts that are necessary to a website.

Lecturer in a program for political media (for managers studying for an M.A.) in the department of Political Science at the Tel-Aviv University.

Content manager of 10 American and Canadian websites in fields of finance and technology. o General responsibility for content of leading American and Canadian websites in the field of personal finance such as Money Under 30, Greedy Rates, Dough Roller, Investor Junkie and others, and Tech websites such as Secure Thoughts and Best Online Reviews.o Determining content strategy: advancing yearly work plans, setting timetables and priorities for completing tasks.o Managing content work in conjunction with different interfaces – SEO, social media, sales, product, PR and more.o Assimilating new content products such as different formats of interactive video and content.o Managing 10 full-time editors and tens of writers.o Managing a two million-dollar budget.

Content manager of the group websiteso General responsibility for publicizing content on the leading platforms of the group, among them “Doctors”, “Mishpati” (legal assistance), “Rest”, “Mithatnim” (weddings), “Deliveries”, “Yellow Pages”, “My Events” and more. Supervision of content ensuring quality of the writing and editing.o Managing strategic projects: Creating yearly work plans, setting timetables, recruiting and supervising a staff of writers and editors.o Managing the content work in conjunction with different interfaces in the company – technology, SEO, social media, marketing, sales, PR and more.o Assimilating market content as part of the business objectives of the company and general responsibility for advancing it on the digital platforms. o Initiating enrichment studies for the content editors in the group. Preparation of a syllabus for external and internal training in content and digital. • Developing new content products and directing a new content strategyo Creating different content formats: video (productions, interviews, image, “How to”), questionnaires, surveys, infographics and more.o Characterizing the brand language of the websites: in-depth content, light, humorous, “Guide to the Perplexed” and more, including use of micro-copy.o Building cross-organizational cooperation: defining topics and formats in the content field in conjunction with leading media companies and organizations. • Professional and budget management of the content in the company.o Managing a content system with 30 employees – 10 salaried and 20 freelance.o Member of the administrative staff of the marketing department, under the supervision of the company’s deputy director-general of marketing.o Responsibility for content budgets ranging in millions of shekels.

Chief content editor and manager of the website: doctors.co.ilThe leading medical and health website for the broader public in Israel.

Setting the news agenda. Deciding on the hierarchy of the website content. Content manager of 15 editors and writers.