Sagun Nagar Email & Phone Number

Bangkok, Th

𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝗶𝗮𝗹 𝗟𝗲𝗮𝗽: 𝗦𝗽𝗲𝗮𝗿𝗵𝗲𝗮𝗱𝗶𝗻𝗴 𝗚𝗿𝗼𝘄𝘁𝗵 & 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻 𝗮𝘁 𝗥𝗲𝗲𝗳𝗲𝗿𝘀 🌱August marked a pivotal transition in my professional journey: I bid farewell to my role at 𝗩𝗠𝗟𝗬&𝗥, 𝗦𝗶𝗻𝗴𝗮𝗽𝗼𝗿𝗲, to immerse myself fully in nurturing '𝗥𝗲𝗲𝗳𝗲𝗿𝘀' from a budding idea to a flourishing enterprise. Embracing the challenges and rewards of entrepreneurship, my focus has been on securing capital, assembling a passionate team, fortifying partnerships, and leading the brand's digital journey.𝗞𝗲𝘆 𝗠𝗶𝗹𝗲𝘀𝘁𝗼𝗻𝗲𝘀:𝗖𝗮𝗽𝗶𝘁𝗮𝗹 𝗠𝗼𝗺𝗲𝗻𝘁𝘂𝗺: Successfully raised $150K in funding, fueling initial operational and strategic activities, laying a robust foundation for the business's financial health.𝗧𝗲𝗮𝗺 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴: Expanded the core team to five dedicated professionals, each bringing unique expertise and a shared vision for impact and growth in the recreational cannabis industry.𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽 𝗖𝗼𝗻𝘀𝗼𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻: Actively nurtured and strengthened existing alliances, ensuring mutual growth, enhanced trust, and long-term collaboration benefits.𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Took the helm of Reefers' digital experience, strategizing and overseeing the brand's online presence and customer engagement, ensuring a seamless, intuitive, and memorable digital footprint.𝗖𝘂𝗿𝗿𝗲𝗻𝘁 𝗘𝗻𝗱𝗲𝗮𝘃𝗼𝗿𝘀:𝗙𝘂𝗻𝗱𝗿𝗮𝗶𝘀𝗶𝗻𝗴 𝗜𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀: Engaged in comprehensive fundraising activities, pitching, negotiating, and securing vital resources to propel Reefers into its next phase of growth.𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗼𝗺𝗺𝗮𝗻𝗱: Steadfastly managing the operational setup in Bangkok, from logistical coordination to compliance oversight, ensuring a smooth, efficient, and scalable business process.

𝗘𝘅𝗽𝗹𝗼𝗿𝗶𝗻𝗴 𝗡𝗲𝘄 𝗙𝗿𝗼𝗻𝘁𝗶𝗲𝗿𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗖𝗮𝗻𝗻𝗮𝗯𝗶𝘀 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 | 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗚𝗹𝗼𝗯𝗮𝗹 𝗦𝗰𝗮𝗹𝗮𝗯𝗹𝗲 𝗠𝗼𝗱𝗲𝗹𝘀 & 𝗙𝗼𝗿𝗴𝗶𝗻𝗴 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗔𝗹𝗹𝗶𝗮𝗻𝗰𝗲𝘀 In November 2022, I embarked on an ambitious journey into the uncharted waters of the 𝗥𝗲𝗰𝗿𝗲𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗮𝗻𝗻𝗮𝗯𝗶𝘀 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 𝗶𝗻 𝗧𝗵𝗮𝗶𝗹𝗮𝗻𝗱 - a venture driven by in-depth research, strategic travel, and an unyielding spirit of entrepreneurship.Over an intensive 𝟭𝟭-𝗺𝗼𝗻𝘁𝗵 𝗽𝗲𝗿𝗶𝗼𝗱, my pursuit of knowledge took me to Bangkok on 𝟭𝟯 𝘀𝗲𝗽𝗮𝗿𝗮𝘁𝗲 𝗼𝗰𝗰𝗮𝘀𝗶𝗼𝗻𝘀, cumulatively spending 𝟭𝟬𝟳 𝗺𝗮𝗿𝗸𝗲𝘁-𝗳𝗼𝗰𝘂𝘀𝗲𝗱 𝗱𝗮𝘆𝘀 understanding the intricacies of the burgeoning sector. My hands-on approach led me across four major Thai cities, where I personally visited 𝟰𝟬𝟬+ 𝗱𝗶𝘀𝗽𝗲𝗻𝘀𝗮𝗿𝗶𝗲𝘀, gaining invaluable insights into consumer trends, regulatory landscapes, and operational best practices.𝗞𝗲𝘆 𝗔𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀:𝗖𝗼𝗺𝗽𝗿𝗲𝗵𝗲𝗻𝘀𝗶𝘃𝗲 𝗠𝗮𝗿𝗸𝗲𝘁 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Conducted an exhaustive exploration of recreational cannabis retail outlets in 𝗕𝗮𝗻𝗴𝗸𝗼𝗸, 𝗣𝗵𝘂𝗸𝗲𝘁, 𝗣𝗮𝘁𝘁𝗮𝘆𝗮, 𝗮𝗻𝗱 𝗖𝗵𝗶𝗮𝗻𝗴 𝗠𝗮𝗶, decoding the complex tapestry of this promising category.𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗣𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀 & 𝗟𝗲𝗴𝗮𝗹 𝗠𝗮𝘀𝘁𝗲𝗿𝘆: Successfully negotiated and secured pivotal 𝗧𝗵𝗮𝗶 𝗽𝗮𝗿𝘁𝗻𝗲𝗿𝘀𝗵𝗶𝗽𝘀, 𝗹𝗶𝗰𝗲𝗻𝘀𝗲𝘀, 𝗮𝗻𝗱 𝗽𝗲𝗿𝗺𝗶𝘁𝘀, setting the stage for a compliant and competitive retail presence in Bangkok.𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗠𝗼𝗱𝗲𝗹𝗶𝗻𝗴: Designed and implemented a pioneering, 𝗴𝗹𝗼𝗯𝗮𝗹𝗹𝘆 𝘀𝗰𝗮𝗹𝗮𝗯𝗹𝗲 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗺𝗼𝗱𝗲𝗹 𝗶𝗻 𝘁𝗵𝗲 𝗖𝗮𝗻𝗻𝗮𝗯𝗶𝘀 𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝘆 - a trailblazing framework set to redefine industry standards and expectations.𝗙𝘂𝗻𝗱𝗿𝗮𝗶𝘀𝗶𝗻𝗴 𝗦𝘂𝗰𝗰𝗲𝘀𝘀: Secured kick-off funding for Reefers, effectively transforming vision into operational reality, ready to disrupt the market.

As the Head of Growth at Klu, I am at the forefront of transforming the cannabis retail industry through innovative, data-driven strategies and advanced POS technology. My role encompasses:𝗗𝗮𝘁𝗮-𝗗𝗿𝗶𝘃𝗲𝗻 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆: Utilizing comprehensive datasets to inform strategic decision-making, optimizing operations, and identifying growth opportunities within the cannabis sector.𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗣𝗢𝗦 𝗦𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀: Leading the development of POS systems specifically designed for the complexities of cannabis retail, focusing on seamless inventory management, strict compliance, and superior customer experiences.𝗧𝗲𝗮𝗺 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Guiding a talented team towards creating solutions that empower dispensaries to navigate the competitive landscape successfully.𝗠𝗮𝗿𝗸𝗲𝘁 𝗔𝗻𝗮𝗹𝘆𝘀𝗶𝘀: Keeping a pulse on industry trends and analytics to ensure Klu remains the preferred platform for dispensaries looking to maximize their potential.At Klu, we're redefining the future of cannabis retail with every transaction, leveraging technology to unlock growth and efficiency for dispensaries worldwide. Join our journey as we pave the way for a smarter, more connected cannabis industry.

New York, New York, Us

Develop and implement best in class strategies with core focus towards commercial growth for brands in APAC market primarily Singapore, Thailand, Malaysia, Philippines, and Australia. Leading strategy for new businesses pitches and proposals📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬:🟢 Responsible to help brands find meaning in evolving ecosystem of buying and selling i.e., Offline Retail and Trade, E-commerce, S-Commerce, Assisted Commerce etc🟢 Discover and leverage insights and trends through primary, secondary, and available data to develop strategic recommendations for brand building and campaigns across paid, owned, earned channels 🟢 Responsible for strategy deliverables including Brand building, Personas, Campaign Strategy, Creative Briefing, Comms Planning,🟢 Consumer Journey, Digital Ecosystems, Content & Social Media Strategy, Influencer, etc.

Chicago, Illinois, Us

During my past role, I was accountable for executing end-to-end digital and mainline planning for different brands – KTM, Bajaj, Nerolac, ISUZU, Aditya Birla Health Insurance, Rebel Foods, and Wendy’s to name a few. Through innovative media planning, I have managed a variety of mainline and digital brands. I have communicated with a creative team to come up with new solutions for problem resolution. With sustained digital being the enabler, I have been recognized as a brand strategist across all mediums. I have managed new business pitches, account planning, and content in conjunction with my team.📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬:🟢 Integrated mainline and digital strategies across accounts that aligned with the brand’s business targets at Leo Burnett, Mumbai.🟢 Conducted thorough high-level category, consumer, and competitive research, leading to designing strategic routes.🟢 Built strong relations and interacted with multiple clients, including FMCG, FMCD, automobiles, education, health and wellness, E-commerce, and the pharmaceutical industry.

Electronic City, Bangalore , Karnataka, In

Driving 50% of the E-commerce business for the division, anchoring functions ranging from Sales, Merchandising, marketing toFinance every day. In an e-commerce sales focused role, I led overall accountability of brands performance on external e-commerce platforms including and not limiting to Amazon, Flipkart, Ajio, Tata Cliq, Myntra, and PayTM. Sales projection, relationship [ management with distributers and marketing efforts on e-commerce platform were key areas of my KPI.📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬:🟢 Ensured continuous engagement with key business partners while building long-term relations for repeat business.🟢 Attained 50% of the e-commerce business for the division, anchoring functions ranging from sales, merchandising, and marketing to Finance.🟢 Executed and improved PLA campaigns, leading to landing traffic on higher converting models.🟢 Promoted a successful sub-brand to capture the sub-500 price segment with 50% of the category.🟢 Identified portfolio spread vs. category gaps and launched a new product line, resulting in driving 92% sell-through and a 35% increase in secondary sales.

Electronic City, Bangalore , Karnataka, In

Learnt the details in retail and trade functions across three major businesses of TITAN i.e. Tanishq, World of Titan and TITAN Eyeplus.𝐅𝐚𝐬𝐭𝐫𝐚𝐜𝐤 𝐒𝐮𝐧𝐠𝐥𝐚𝐬𝐬𝐞𝐬 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲:Designed the FastTrack Sunglasses Strategy for the 2018-19 and closely worked on Marketing, Communication and Brand building of FastTrack; as a part of annual business plan session with the CEO- Mr. Ronnie Talati📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬:🟢 Conducted in-depth field research across Mumbai on FastTrack sunglasses in Trade channel by meeting over 30 Traders/Dealers and identifying reasons for the fall in sales.🟢 Conducting research on FastTrack Sunglasses across Trade, FastTrack Stores and Large Format stores in Chennai to understand the consumer buying pattern𝐑𝐞𝐭𝐚𝐢𝐥 𝐏𝐫𝐨𝐣𝐞𝐜𝐭𝐬:📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬:🟢 Analysed the consumer pain points in Tanishq and designed and conceptualized the ideas to reduce the same.🟢 Have generated 3 major ideas to increase customer experience and sales in Tanishq across all stores.🟢 Designed a dormant win-back strategy for the Titan Eyeplus Stores and World Of Titan Stores𝐑𝐞𝐠𝐢𝐨𝐧𝐚𝐥 𝐏𝐫𝐨𝐣𝐞𝐜𝐭𝐬:📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬:🟢 Responsible for identifying new associates and expand the business of Titan Eyeplus across cities and towns in Tamil Nadu and Kerala by opening new stores.🟢 Covered over 8 cities/towns covering including, Trichur, Coimbatore, Trichy, Madurai, Changanessary, Alleppy, Kazhakootam (Trivandrum)

Electronic City, Bangalore , Karnataka, In

During my 3 month internship role, I helped build Titan Eyeplus Omnichannel approach by critically evaluating the business and industry and recommending way forward. I was also responsible for building strong partnerships with just dial and google maps for store details rectification. By developing a tool in PHP, I have automated the current method of merchandise comparison and gathered proper data. I have managed 66 creatives for cost-effective digital marketing and organized seven emails in link with the agency (MAXUS). During the 25-day-long activation, I assisted in executing campaigns to help the company achieve a target of Rs 50 crore+. I have developed ‘fit to all’ content formulae that delivered a 30% unique description of the SKUs online.📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬:🟢 Saved 6,95,500 annually by devising and implementing a conventional method.🟢 Revised the cost of cataloging by executing a demo shoot and cost-benefit analysis, resulting in securing the company Rs 8,25,000 yearly.𝗢𝗳𝗳𝗲𝗿𝗲𝗱 𝗮 𝗣𝗣𝗢 𝗯𝗮𝘀𝗲𝗱 𝗼𝗻 𝗽𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲.

Co-founder of ‘PitServe’, a startup in Automobile Repair And Service Industry which got incubated under MICA Incubation Center. Managed end to end product with the tech and designer team. The venture catered to two-wheeler and four-wheeler servicing, we identified and filled the customer convenience gaps.📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧:🟢 I acted as a proud member of NASSCOM's 10,000 start-up list.🟢 Collaborated with over 2500 online and offline automobile repair centres across Delhi/NCR. These included small puncture shops as well, which never saw existence online

During this role, I was accountable for analyzing business procedures and applying robust marketing strategies to drive channel development, resulting in attaining business targets. Through market surveys, I have identified and created new business opportunities. 🟢 I have implemented various promotional drives and massive market-oriented campaigns to achieve the recorded target of 20 tie-ups in five months. 🟢 My main role was to execute inclusive market research on competitors and rivals while submitting accurate reports to the founder

This was my first venture in education sector. I have led the development of targets, short- and long-term budgets, and business strategies to achieve goals. One of my key responsibilities was establishing activation plans and managing internal team members to execute all communication functions, such as visual aids, advertising, and marketing campaigns.📣 𝐊𝐞𝐲 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧𝐬:🟢 Secured profitable business volumes by exploring potential business opportunities and clientele.🟢 Cultivated lasting relations with key clients to create avenues for further business development.🟢 Improved the highest service standards for multiple clients while maintaining minimum TAT.🟢 Drove business growth by identifying new market segments and supported the co-founders, four technical experts, and three marketing executives for revenue generation.🟢 Raised brand awareness, market share, and profitability through strategic planning and sales presentations.🟢 Trained over 10,000 students on personality development and interview preparation

Master Of Business Administration (M.B.A.), Strategic Marketing And Communication

Bachelor Of Technology (B.Tech.), Information Technology

School, High School/Secondary Diplomas And Certificates

School, Junior High/Intermediate/Middle School Education And Teaching