Sahaj Monga Email & Phone Number

Vancouver, British Columbia, Canada

Led the development of a new referral program to enable our members to refer their friends and become paid members, which grew the referral invite rate by 40% with new milestone-based incentives.Interpreted data to understand KPI failures and worked with cross-functional teams to remove team impediments and reduce the feature deployment timeline from 3 months to 2 weeks.Built launch plans for eight properties in 4 months and oversaw implementation, delivery, and management of the project from start to finish within budget and on time following the Agile Scrum framework.Supported the COO directly in product management and personally led a high-performing team of 10 remote colleagues across four global cities.Ideated, planned, and explored new website traffic sources to reduce the customer acquisition cost from $120 to $50 via the new referral program and paid ads on 3 social media channels.Ideated and oversaw the deployment of new product features with the development team & find an alternate solution for members to fund their accounts -- which resulted in an improvement of our NPS score by 10%Built and launched new features with an MVP mindset and a goal to improve by 10% in each cycle through the iteration -- resulting in a successful launch of our iOS app with the dev team.

Vancouver, British Columbia, Canada

Managed a B2B portfolio of 8 clients across nine different industries for an international marketing agency with set project deadlines and budget scope.Supporting the CEO directly in project management of client's tasks, managing deliverables, maintaining relationships, and acquiring new retainer clients through automated sales funnels.Studied market trends and user feedback and analyzed data in Excel to understand our client's pain points regarding their customers and presented key insights to management and key stakeholders.Over six weeks, we built a marketing strategy for four clients by understanding their pain points and suggesting the correct course of action in a structured manner.Analyze our clients' ideal customer profile and their online activities to suggest strategies on how and what channels to use so they can engage customers.Created ad campaigns and newsletters, engaged on social media, and conducted offline marketing campaigns to acquire new customers for our clients.Implemented A/B testing to determine the reasoning behind our client's top reason for their customer drop-off point and suggested solutions to improve their conversion rate from 2% to 6% within a quarter.Managed websites and the go-to-market strategy for our clients. As a result, we saw a 40% increase in their revenue and a higher Life-Time-Value for our clients.

India

Built, managed, and executed an offline partnerships strategy across 25 colleges, two universities, eight co-working spaces (WeWork, etc.), and two restaurant chains to host offline events.Solved complex business problems through creativity and iteration and advocated for innovative technological solutions that resolved our customers' pain points.Finding critical insights in the data to create a detailed understanding of target buyers, users, markets, and product usage to influence product decisions.Communicated progress and roadblocks to stakeholders and made proactive recommendations to overcome challenges leading to delivering projects on time and within budget.Set deadlines for goals and allocated budgets for technology, marketing, and executive teams to ensure all cross-functional teams are resourceful.As a result, I acquired 1,000 new customers with recurring revenue of $10,000 on a month-to-month basis.

New Delhi Area, India

• One out of 2 undergraduate students selected to be a part of the Ministry of Industry and Commerce’s research internship program• Worked closely with senior researchers and economists on a project focusing on national cleanliness drive and total sanitation of the country by 2025• Published a research paper in The International Journal for Creative and Research Thoughts (IJCRT) to critically analyze the problem and interpret data into meaningful results• Solely managed a team of 13 on ground researchers, responsible for surveying 14 districts from 2 states in India

New Delhi Area, India

• Built relationships with CEOs and HR executives of international companies and collaborated with them to hire international interns coming from all over the world

• Served as a B2B Business Development Intern focusing on customer retention, customer relations, and customer acquisition• Developed templates for email marketing campaigns and landing pages. Built effective sales funnels and lead generation magnets for new clients• Consulted in building launch strategies, marketing strategy and communication plan for a new high-end luxury eyewear company – John Jacobs• Designed weekly calendars to run social media marketing ads on Twitter, Instagram And FacebookEducational Experience

Post-Degree Diploma, International Business

Bachelor'S Degree, Economics

Activities and Societies: Entrepreneurial Group Debating Society College Football Team CaptainEconomics Honours