Oversee daily operations and various other business aspects in a company. Develop corporate strategy to drive efficiency in the supply chain at a corporate level. Lead business transformation to include communication of leaders, managers, other employees and contractors in order to obtain efficient and effective performance. Create associate profile format to effectively track performance, development and support needed.Key Accomplishments:• Established new markets in Africa, ME and CIS region for the Company Branding.• Created, developed, and led sales skill training sessions, including time management, opening statements, probing, listening, overcoming objections, negotiations, closing and large sale opportunity process and project management.

Led Shownic Operations and testing facility in Guangzhou China and monitored supplier evaluation, pre- production sample testing, and production process. Conceptualising and executing sales promotion schemes to increase the brand visibility, thereby preparing management level reporting on the brand performance, needs and forecasts. Collaborated with executive leadership, marketing, and operations to develop new menu items and recipe engineering, utilisation improvement, and operating efficiency. Recruited, trained, and supervised team of product managers, sales supervisors, marketing and operations coordinators in UAE, Iraq, and China.Key Accomplishments:• Enhanced overall business turnover to 15% ($100M), as well as exceeded average margin 6% from fixed budget.• Established a full new supply chain process to insure the on-time shipment and avoid any out of stock situations.• Organised the business relationship with the suppliers and streamlined operations channels and all processes.• Introduced new product range in Home Appliances and AC categories as well as developed a new B-Brand Range for CE and Home Appliances based on a clear Sourcing and Sales Strategy.• Achieved status of top OEM brand in the Market by lunching new OLED- TV, QD - TV, UHD - TV, Smart TV and AC categories in Shownic product line.

Hired and led teams of five category manager, as well as managers assistants, and data entry associate. Engaged product line management and network planning to determine best buying strategies in terms of efficiency and profitability. Strategically prepared plans to achieve gross margin and managed stock sourcing, inventory management, and vendor negotiations.Key Accomplishments:• Implemented Import program and enhanced average assortment margin to 12%.• Coordinated weekly meetings to improve communication between sales and buying team, improved operation effectiveness through regular business updates and best practice sharing, resulted in positive results from team.• Introduced new suppliers for Gaming and DVD which resulted in exceeded in gross margin of company up to 23%.

Negotiated and finalised the Project license and agreements with dubai media city. Prepared project performance reports, and documented meeting notes and followed-up on tasks to be performed. Delivered several presentations to team members and maintained accurate job records, updated schedules, and expense reports• Strategically planned import tactics and deliveries to customers for Logistic and Supply Chain process within UAE, Saudi, Oman, Kuwait, Lebanon, Jordan, and Egypt.

Restructured pricing strategies for specific product categories and identified margin building opportunities. Collaborated with production in costing, placing seasonal buys, chases, liabilities and mode of shipping while maintaining marginal goals. Cooperated daily with logistics team to ensure shipping and receiving meet deadlines. Improved Gross Margin return on investment by reducing cost of goods and improving inventory management. Coordinated scheduling, materials management, safety, strategic growth plan, product development and manufacturing engineering, maintenance, personnel planning and annual budget development.Key Accomplishments:• Enhanced sourcing value up to $10M, and total shipped volume up to 30%, also increased consumer electronic private label SKU’s for ASDA-UK and Wal Mart Germany.• Played an integral role in planning glass assortment and new supply chain strategy for ASDA-UK market with $5m volume as well as created new Plastic Category for Wal Mart - Latin American Market.

Established strong relationships with suppliers to attain long term beneficial pricing structures. Drove competitive pricing by regularly negotiating with vendors. Expedited purchase orders to ensure appropriate delivery times and communicated any back ordered items to customer service team. Coordinated with marketing, and logistics to prioritise, produce, and ship product in timely manner to meet customer satisfaction and corporate revenue goals.Key Achievements• Built a new range of Private Label Power Tools Assortment which increased the overall category margin by 10%.• Started new range of Lighting and Light Bulb assortment in co-operation with Philips and GE electric as well as new range of painting in co-operation with Alpina Colors Germany.• Optimised inventory level through effective supply chain management by saving Euro 500K markdown money.• Opened new range of electrical Installation assortment in co-operation with REV – Ritter GmbH Germany.