I am a Post Graduate in Marketing and Media Specialization.I am an energetic and enthusiastic person who is open to learn new things and adaptive to change.I did my bachelors in "Hotel Management" along with the event management degree from "HTMI Switzerland". During bachelors i got many certificates in handling and organizing events where i was a part of cultural and service team even one of them was "Cheese and Chocolate Festival" whose images got published in newspaper "Hindustan" in which we performed Switzerland traditional dance. I did my internship from "Hyatt" during bachelors where i worked in all four core departments (Front office, House Keeping, Food and Beverage Service, Food Production). During my Post Graduation, I have handled a "Market Research" project for the company "RJ corp" and got an opportunity to work with "OYO" rooms as Operations intern, followed by summer Internship with "OYO" as a "Business Development Intern". Thereafter, i was employed with Institute of Directors where I was working in GPA awards department and handling the queries of clients who are interested in applying for Awards plus maintaining the database of clients for different awards cycles. After having an experience of over 1.5 years, I moved to start another chapter of my job with Haicheng Vivo mobiles where I am working as an Executive Assistant to DGM- sales and assisting him with market feedback, sales analysis of Sales team and Clients and handling an Operator project.I have also won 3rd prize in tearing and pasting competition in my 4th class.I am also an active volunteer for NGO's "Greenpeace India" & "Rotary club" where I am doing my part by spreading the awareness about the planet and donating blood in their donation camp. Apart from this, I am also associated with another NGO named "Save the children Organization" where I am contributing by arranging funds and donating funds to help the needy. Currently looking for a job in an entrepreneurial firm where I can broaden my expertise and can grow with the organization.
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FreelanceFreelanceGhaziabad, Up, In
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Brand LeadPakka Sep 2024 - PresentNoida -
FreelanceFreelance Nov 2023 - PresentDelhi, IndiaA highly octane, dynamic, impeccably presented Marketing , Growth,Branding personal with Over 4 years of experience in the field of -Advertising * ATL & BTL Marketing * OOH * Branding * Event Management .Playing different roles I have continually contributed to the interests and growth of anorganizations, involved in helping to differentiate the company from those of thecompetition . Experienced with retail branding, promotions, BTLActivities, OOH Campaigns, events,… Show more A highly octane, dynamic, impeccably presented Marketing , Growth,Branding personal with Over 4 years of experience in the field of -Advertising * ATL & BTL Marketing * OOH * Branding * Event Management .Playing different roles I have continually contributed to the interests and growth of anorganizations, involved in helping to differentiate the company from those of thecompetition . Experienced with retail branding, promotions, BTLActivities, OOH Campaigns, events, brand positioning & identity. Working mostly withAdvertising, OOH, Branding & Event Management now looking for a new andchallenging managerial position, one which will make best use of my exiting skills andalso further my professional development. Show less
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Growth AssociateDunzo Jul 2022 - Aug 2023Delhi, India1. Planning and executing end to end marketing campaigns for multiple cities.2. Conducted market research in order to identify the target market, market conditions, customer behavior, industry trends and competition.3. Optimizing CPA below 500 which helps brand to grow its sales by 15%4. Retaining 20% users on platform through different branding ways.5. Explore new channels to reach the target group which helps brand to grow 3 folds and reducing spends by 20%.6. Create a… Show more 1. Planning and executing end to end marketing campaigns for multiple cities.2. Conducted market research in order to identify the target market, market conditions, customer behavior, industry trends and competition.3. Optimizing CPA below 500 which helps brand to grow its sales by 15%4. Retaining 20% users on platform through different branding ways.5. Explore new channels to reach the target group which helps brand to grow 3 folds and reducing spends by 20%.6. Create a tracking systems to keep a check on ATL & BTL marketing activities.7. Constructing a scanning system through which frauds were eliminated by 45% and organic results grows by 15%.8. Effective utilization of data helps to improves AOV (Average Order Value) by 25%. Show less -
Marketing Coordinator21K School Dec 2021 - Jul 20221. Analyse consumer data to identify pain points then developed marketing strategy which increased engagement by 40% in North India.2. Collaborated with high engagements magazine in order to develop roadmap which repositioned brand across 4 new markets and increased revenue growth by 70%.3. Coordinate with existing external agencies regarding ATL and BTL activities which increase the admission by 70%.4. Explore new channels to promote the brand.5. Collaborate with different… Show more 1. Analyse consumer data to identify pain points then developed marketing strategy which increased engagement by 40% in North India.2. Collaborated with high engagements magazine in order to develop roadmap which repositioned brand across 4 new markets and increased revenue growth by 70%.3. Coordinate with existing external agencies regarding ATL and BTL activities which increase the admission by 70%.4. Explore new channels to promote the brand.5. Collaborate with different brands in order to increase its digital presence by 30%. 5. Directed promotional strategy for online schooling which generated leads by 60%.6. Set up tracking systems for online marketing activities. Show less -
Ea Cum Product Sales SpecialistVivo Nov 2020 - Sep 2021Delhi, IndiaExecutive Assistant to DGM- Sales (Sales & Ops)My duties entails numerous tasks such as.1. Manage product line ranges from 6k to 80K to ensure product roadmap meeting market requirements.2. Led SKU rationalization efforts and achieved 30% reduction while growing volume over 10%.3. Prepared product strategy which helps company to increase its sales by 110% on YOY basis.4. Lead a team of 5 product specialists and 20 sales managers across 2 states.5. Improve the market… Show more Executive Assistant to DGM- Sales (Sales & Ops)My duties entails numerous tasks such as.1. Manage product line ranges from 6k to 80K to ensure product roadmap meeting market requirements.2. Led SKU rationalization efforts and achieved 30% reduction while growing volume over 10%.3. Prepared product strategy which helps company to increase its sales by 110% on YOY basis.4. Lead a team of 5 product specialists and 20 sales managers across 2 states.5. Improve the market share by 15% through monitoring competitor’s strategies.6. Manage DGM calendar, set up meetings and note down MOM.7. Optimizing the tools to analyse customer preference through which product sales grows up to 70%.8. Using of SWOT, BCG matrix and 80-20 analysis to determine product placement in market. Show less -
Associate ManagerInstitute Of Directors, India Jun 2019 - Oct 20201. Generated 80% lead generation through e-mail marketing.2. Managed across 4 social media platforms while managing marketing strategy which increased traffic by 70%.3. Collaborated with other team to implement a marketing strategy which increased retention by 60%.4. Explore new ways/channel for marketing award events and building brand IOD.5. Maintain an effective data which increased efficiency by 85%. -
Management TraineeInstitute Of Directors, India Jun 2019 - Aug 2019
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Corporate MenteeOgilvy & Mather Jan 2018 - Apr 2019 -
Business Development InternOyo May 2018 - Jun 2018New Delhi Area, India -
Operations InternOyo Nov 2017 - Dec 2017Ghāziābād Area, IndiaWorked as an operations intern where i was responsible for the smooth functioning of hotels and increasing the happy customer experience rate.
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Industrial TraineeHyatt Regency Jun 2013 - Nov 2013New Delhi Area, IndiaWorked as an intern in all the core four departments Food production(Kitchen), Service(Food handler), Front Office and House Keeping.
Sahil Kumar Education Details
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Marketing, Media -
Bachelors In Event Management -
Rig Institute Of Hospitality And ManagementHotel/Motel Administration/Management
Frequently Asked Questions about Sahil Kumar
What company does Sahil Kumar work for?
Sahil Kumar works for Freelance
What is Sahil Kumar's role at the current company?
Sahil Kumar's current role is Freelance.
What schools did Sahil Kumar attend?
Sahil Kumar attended New Delhi Institute Of Management, Htmi Hotel And Tourism Management Institute Switzerland, Rig Institute Of Hospitality And Management.
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Sahil Kumar
Founder & Ceo, Cryptocanvas | Multidisciplinary Entrepreneur | Expert In Brand Development, Ux Design, Tech Innovation & International Marketing StrategyChandigarh, India -
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