International Sales Trainer, Retail Consultant and Recruiter:I specialise in coaching sales people from financial services to luxury goods sectors on increasing their reach and better cater to the needs of existing and potential clients who come from Arabia, China, USA, Latin America, Nigeria and Russia.• During my 15 years in training, I delivered courses to more than 5000 sales and marketing professionals from many leading brands in 13 countries in Western Europe and North America• Head of Training and COO of www.IRDConsultancy.com - A Luxury market specialised recruitment and training firm.Worked as Brand Manager for three Swiss watch brands (Longines, Pierre Balmain & Hamilton) in UAE• Top 100 Sales people in Harrods• Top Sales person in watches and jewelry in Selfridges• Public Speaker on international luxury sales and author of many articles in European jewelry trade magazines• Featured and contributed to cultural documentaries for BBC, Channel 4 and Reuters• Clients include: Cartier, Louis Vuitton, Royal Ascot, Hermes, Selfridges, Michael Kors, Hugo Boss, Barclays Capital, Dunhill and many more (check the list of clients on my website: www.chaarawi.com).I conduct consultancy projects for luxury retailers in Europe and North America. The projects involve visits to key stores, spending time with the retail and administration teams and raising reports to the board of directors with suggestions on how to improve store dynamics and finding channels to take the performance of each team to the next level.My reports are based on discussions with store managers, staff interviews, in-store training sessions and competitors' assessment.This also aims at finding common patterns among stores through which improvements can be made.Consultancy clients include: Watches of Switzerland, Mapping & Webb, Backes & Strauss, Hugo Boss UK, Michael Kors, Brown's and many other brands.