Saide Hamoucha Email & Phone Number

United Arab Emirates

Dubai, United Arab Emirates

Saide Hamoucha is the founder and CEO at SINTRA Middle East – consulting and innovative partner firm bringing new strategic approach in the construction equipment business. Using a robust and unique business Scaling-Up Program “100 D.A.B.S.” he helps, OEMs, Distributors and SMEs establish a strong organizational foundation that will help optimize and grow.

UAE / KSA

Established the complete distribution set up of JCB heavy equipment in KSA with Abunayyan group.Managed huge investments required to bring the JCB brand from a stagnant position to a strong and major player in the country within less than 24 month period of time. While reassuring the shareholders, I deployed a tailor made strategy for each products with.

Riyadh - Saudi Arabia

Recruited to lead and develop the Heavy Equipment and Spare Parts business by reengaging the organization in a new strategy and vision to become a strong and major player in the Middle East. Negotiated and established the dealership one of the top worldwide heavy equipment manufacturer from a scratch.I am heading the strategy and the value propositions as.

Dubai - U.A.E

Lead the all Bobcat business in the MENA area and drive 16 different exclusive dealers. Direct management of the forecast, budget, revenue, growth and the market share of the company with direct reporting to the head office located in Belgium. ENTREPRISE IMPACT:Reassessed the distribution channel by changing underperforming dealers with stronger once.

Brussels Area, Belgium

Area Manager (2005 – 2010) & Regional Manager (2010 – 2011)Hired to revitalize the Spare Parts Business Development for the North Africa & Mediterranean area, before becoming the full Regional Manager for the complete business (Spare Parts, Equipment)Drove 10 International Exclusive Distributors for a total turnover over $150 million. High level of project.

Leuven, Belgium

I managed the Gas Turbine Air Filtration Systems projects that generated over $30 million annually through consistent and close management of the planning, budget, technical, procurement, logistic and commissioning. Direct intermediate of prestigious customers such as GE, Alstom, Siemens, Hyundai. ENTREPRISE IMPACT:Created strong relations for the company.

Brussels Area, Belgium

I was hired to support the Sales Managers and all different branches of the company by providing accurate and reliable quotations and technical designs of Air Cooled Condensers for power plants. I was on daily contact with customers for a better understanding and feasibility of the projects. ENTREPRISE IMPACT:Improved the quality and efficiency of the.

Brussels Area, Belgium

EARLY CAREER Began career after college in role of Project Engineer for Sybermat S.A. Drove sophisticated electro-mechanical projects in the pharmaceutical environment from A to Z where I gained valuable experience in operation, sales with a budget of $ 1million. I created a new product that increased the turnover of the company by 750k€ in 6 month time..