SOCIOSPARK is a homegrown digital marketing agency, built by determined entrepreneurs with a vision to become global leaders in marketing and advertising. Serving clients across Australia, New Zealand, Canada, the U.S., and more, SOCIOSPARK is led by a visionary with years of experience in digital marketing and branding, and is recognized as a Top Rated Plus freelancer on Upwork, the world’s largest freelance platform.I'm currently working as a Digital Media Strategist, where I take a holistic approach to digital marketing. My responsibilities range from content design to researching and developing marketing campaigns, as well as enhancing social media presence. I'm thrilled to have the opportunity to collaborate with a diverse range of clients, from corporate entities to non-profits driving meaningful change. This experience not only fosters my professional growth but also deepens my commitment to contributing more to society, particularly through my work with social entrepreneurs. Responsibilities:• Craft comprehensive digital marketing plans to enhance brand awareness and drive traffic.• Design contents for various digital channels, ensuring high engagement and effective communication.• Use analytics tools to monitor campaign performance, interpret data, and adjust strategies to improve results.• Collaborate with creative teams to produce engaging content tailored to target audiences across various digital channels.• Develop and execute social media strategies to grow followers, engage audiences, and increase brand loyalty.• Implement SEO and SEM best practices to improve organic search rankings and enhance website visibility.• Work closely with clients to understand their business goals and provide strategic recommendations to meet their objectives.• Worked with clients from industries such as foreign exchange, transportation and machinery financing, real estate, music and hospitality.

Banglalink is a leading telecommunication company whose mother company is VEON Corporation. VEON is a multinational telecommunication service which is headquartered in Amsterdam, the Netherlands. With a strong commitment to bridging the digital divide and enhancing connectivity nationwide, Banglalink has become a trusted name in the country's telecom industry.Banglalink launched their own OTT platform named Toffee which eventually became country's most popular OTT platform and even got featured in the Wall Street Journal after they achieved 25 million active users in the Fifa World Cup 2023. I have worked at Toffee as a Business Development and Marketing Intern.Responsibilities :• Created post ICC World Cup AD impression reports using data from GAM 360 software platform.• Oversaw end-to-end transactions, from handling Purchase Orders to coordinating invoices with Revenue Operations team, and sending them through Enterprise Business team.• Conducted in-depth analysis of each content category on Toffee and devised strategies to optimize views per click for enhanced engagement.• Conducted client retention visits to proactively engage with clients, resolving concerns andenhancing relationships to boost satisfaction.• Conducted client retention visits to proactively engage with clients, resolving concerns andenhancing relationships to boost satisfaction.• Contributed to ICC World Cup initiatives for Toffee, promoting quiz show contests with exclusive rewards for top-scoring participants.• Researched competitor trends and interpreted findings, reporting conclusions to supervisor.• Conducted comprehensive primary and secondary research to analyze customer needs and behaviors, resulting in detailed report submission.

Based in Australia, 7Xills Media Agency is committed to empowering clients in their social and digital branding endeavors. With a wealth of collective experience and a team of dedicated professionals, they specialize in transforming creative visions into tangible realities through cinematography services.Responsibilities :• Worked as an appointment setter for their advertising agencynamed "7Xills Advertising".• Communicated with 60 real estate agents and agencies daily with the purpose of understanding what they are doing, what are their purpose and how we provide value to help them achieve their success.

Responsibilities :• Managed TikTok, Facebook, and Instagram accounts for global firms, tailoring content strategically to target markets, leading to significant follower growth and enhanced brand recognition.• Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.• Oversaw preparation of marketing copy, images, videos, emails, and other collateral.• Crafted captivating and innovative content across multiple digital platforms to foster unparalleled audience engagement, boost user interaction, and cultivate unwavering brand loyalty.

Cathay Pacific Airways Limited, more widely known as Cathay Pacific, is the flag carrier of Hong Kong. Cathay Pacific connects to over 200 destinations in more than 50 countries, making it one of the leading global airlines.Responsibilities :• Conducted market and competitor research to analyze and evaluate potential opportunities.• Designed sales presentations and materials incorporating unique selling points and provided key messages.• Helped in organizing meetings and promotions with travel agencies for increased brand visibility and engagement.• Visited travel agencies with sales team to build connections and boost sales• Learned Cathay Pacific's flight reservation system, ticket issuance, and payment processing.• Strengthened communication and customer service skills by engaging directly with clients and passengers, ensuring clarity and satisfaction in service interactions.• Produced HR dashboards/reports to provide insightful data and support informed decision-making processes.• Familiarized with airport protocols, cargo sales, revenue operations, and customer handling procedures essential for an Airport Service Agent role.

Shubhankar Consulting is a management consulting firm that assists clients in growing and transforming their organizations by designing diverse and personalized business policies and procedures and then integrating them with technology, strategy, and operational excellence. It helps people put strategic plans and performance enhancement programs into action by coaching them.Responsibilities :• Crafted an innovative promotional campaign proposal for IDLC using a CSR approach to increase brand awareness and loyalty.• Designed effective learning techniques to conduct training for university teachers.

K-GROW was a marketing agency, they were the only agency in Australia specializing in Instagram as a communication tool. K-GROW was a SAAS product that helped premium brands grow their following on Instagram with quality followers. It used a team of real people to engage on behalf of the clients.Responsibilities : • Developed and executed comprehensive social media strategies to enhance brand visibilityand achieve performance objectives.• Created engaging ad creatives and compelling content for Instagram to drive organic growth.• Managed and optimized campaigns, achieving significant reach and engagement.• Coordinated with the marketing team to develop integrated marketing funnels and digitalstrategies.• Provided weekly reports on performance and growth metrics.• Conducted market research to stay updated on industry trends and integrate best practices.• Collaborated with well-known brands such as Pimm's, Capi, Bulleit, Batlow Cider, and CapitalBrewing to strengthen their online presence and boost sales.