1) Meet or exceed sales targets (eg. units, value, market share, share of wallet) and grow these parameters within agreed budgets and timescales – through effective leadership of sales team. 2) Precisely execute the sales strategy reflected in relevant customer segmentation (HCP) and specific targeting per segment, with focus on defined value proposition. 3) Conduct meaningful analysis of all current reporting dashboards and reports to shape activities to increase productivity 4) Achieve agreed contact, coverage and frequency targets through face to face and meetings and manage delivery of customer centric activities with all primary and secondary care customers - within operating budget. 5) Manage and ensure operating expenses are within agreed budgets through effective monitoring and reporting systems. 6) Recruit, retain, motivate, coach and develop associates, in accordance to their potential and developmental needs -working in conjunction and support from sales training and HR departments.7) Ensure outstanding personal and team knowledge, and understanding of Merck Serono priority products, technical information, product strategy, positioning, key messages and programs. 8) Develop and monitor an integrated operational plan which achieves business goals for the area.9) Ensure timely team utilization of CRM and its related functionality as to maintain customer data, report call and improve productivity.10) Conduct regular field visits and work independently on maintaining contacts with the relevant HCPs (eg GP, Pharmacies, Specialists, KOLs) and decision makers to evaluate execution of the sales strategies and also to identify new business opportunities.11) Achieve agreed sales/ share of wallet/ productivity/ performance targets and to grow market shares for defined products in a specific area or district through leadership, management, direction and coaching of the sales team, accordance with the marketing and sales plan .

1) Work in field with sales rep. (coaching)2) Guide & direct the development of sales action plans . 3) Conduct district sales meetings & participate in sales management meetings.4) Handel key customers.5) Interview screened job applicants.6) Office work such as planning, controlling , communicating & coordinating.7) Treat employees as individuals. 8) Encourage participation and cooperation. 9) Provide accurate and timely feedback10) Motivate the team to work more .11) Monitoring performance as individual .

Two year as medical representative in Merck Serono working on biotech line and CMC line and also rebif i could make market growth and share in my area from 5 % to 20% .