Saige Sharp Email & Phone Number

Atlanta, Ga, Us

New York, United States

Greater Boston Area

Greater Boston Area

As an Associate Digital Strategist I guide my clients into and through the digital world. I produce content strategies, social strategies, and partner with technology, UX/XD, and analytics teams to create personalized content platforms and email programs that continually optimize driving higher engagement for brands. • Develop personalized content strategies, tagging systems and email programs for Brigham Health Hub. • Used data to optimize Brigham Health Hub, increasing TOP by… Show more As an Associate Digital Strategist I guide my clients into and through the digital world. I produce content strategies, social strategies, and partner with technology, UX/XD, and analytics teams to create personalized content platforms and email programs that continually optimize driving higher engagement for brands. • Develop personalized content strategies, tagging systems and email programs for Brigham Health Hub. • Used data to optimize Brigham Health Hub, increasing TOP by 113%, Avg page views by 104% and email subscribers by over 1400% from phase 1 to phase 2. • Partner with analytics, UX, technology teams to build dynamic content and social solutions for clients. • Lead creation of digital communications plans and tactical execution for clients, new business prospects, and non-profit organizations that cohesively tie into larger communications objectives.• Create thoughtful digital work that place relevance on brands within a larger cultural conversation leveraging influencers and social organizations. Show less

Boston, Massachusetts, United States

Hartford, Connecticut Area

Health and Wellness Initiatives Created competitive market scan of digital diabetes apps with recommendation for partnership in 2017Led digital diabetes platform pilot project onto the consumer platform in partnership with ACS. Included selecting patient targets, business case development, procurement process, success metric identification and data integration. Led the integration of smart glucometer onto consumer platform for membersCreated the… Show more Health and Wellness Initiatives Created competitive market scan of digital diabetes apps with recommendation for partnership in 2017Led digital diabetes platform pilot project onto the consumer platform in partnership with ACS. Included selecting patient targets, business case development, procurement process, success metric identification and data integration. Led the integration of smart glucometer onto consumer platform for membersCreated the communications strategy of glucometer to our members. Included targeting, medium, and success metric identification.Coordinated and created the targeted messaging and accompanying assets for commercial risk adjustment initiatives. Created communications inventory including all member, provider, vendor, and internal communications for 2016 for a more cohesive and coordinated member experienceShaped user experience strategy and mock ups for Aetna digital assets to drive consumer engagement in rewards program. Show less

Hartford, Connecticut Area

The Consumer Business PDP allows participants to be part of a fast-paced, exciting environment while working with a close-knit group of colleagues. The goal of the overall program is to develop participants professionally by giving them exposure to a wide array of business functions.Consumer Business Marketing Served as an account manager for direct to consumer marketing campaign. Managed the process of marketing execution with both internal and external agencies, while… Show more The Consumer Business PDP allows participants to be part of a fast-paced, exciting environment while working with a close-knit group of colleagues. The goal of the overall program is to develop participants professionally by giving them exposure to a wide array of business functions.Consumer Business Marketing Served as an account manager for direct to consumer marketing campaign. Managed the process of marketing execution with both internal and external agencies, while managing concerns of internal stakeholders. Led and coordinated the creation and distribution of all Consumer Business event giveaways, collateral and set-up materials for CB Community Relations events that drove to our digital assets and introduced brand to new markets.Led the creation of sponsorship materials for individual sponsorship contracts which included, web banners, live broadcast Q&A, and twitter content. Created original social content for Aetna TumblrProduced, edited, and released internal video series to highlight and advance company culture. Show less

Glastonbury, Ct

• Provide general support for the agency’s largest account, Amica Insurance, and assist account team with projects for television, online and development of multicultural marketing initiative • Conduct research on Client competitors and consumer behavior to gain insights on trends and advertising and positioning strategies for brands such as Montefiore Medical Center and Connecticut Children’s Hospital• Identify social media trends amongst competitors and present findings to account… Show more • Provide general support for the agency’s largest account, Amica Insurance, and assist account team with projects for television, online and development of multicultural marketing initiative • Conduct research on Client competitors and consumer behavior to gain insights on trends and advertising and positioning strategies for brands such as Montefiore Medical Center and Connecticut Children’s Hospital• Identify social media trends amongst competitors and present findings to account service team• Use project management software (WebVantage) to update status for Clients as well as create change orders and open jobs Show less

Storrs, Ct

• Delegated responsibilities to members to ensure objectives were met in a timely fashion.• Collaborated with executive board members to effectively run meetings in line with organization’s mission. • Employed marketing strategies to increase membership.• Managed day-to-day operations associated with organization including scheduling, meeting selections, and outgoing communication to other organizations on campus and guest speakers.

Kansas City, Missouri Area

Young World Foundation is a non-profit organization based out of Kansas City, MO. I served as Promotions Manager for this organization which responsibilities includes:• Design promotional pieces to increase overall exposure to target audiences• Create, design and promote social media pages to communicate missions, goals and accomplishments with target audience• Develop marketing strategies to expand the program

Bachelor Of Arts (B.A.), Communication, Minor Business

Education record