Saima Shaikh Email & Phone Number

Dubai, Ae

Dubai, United Arab Emirates

Singapore, Singapore

• Managing the entire Digital/Social Media Promotion for MAI Awards• Creating social media content calendar, creating posts and creatives on Canva Pro, editing photos• Content posting and monitoring of accounts, engaging with followers, monthly performance reporting• Managing email communications through Mailchimp• Liaising with the website development and Award Force teams• Overall content management at the backend of MAIAwards.org• Keeping a pulse on industry news/trends

Toulouse, Occitanie, France

• Create and manage social media campaigns for clients to enhance their digital presence and increase engagement • Manage online activation for industry events, speaking opportunities on a global level• Set up and manage the content calendar to create, support, and execute content, campaigns, event schedules and brand initiatives for C-suite executives, Tech for Good brand etc.

Dubai, United Arab Emirates

• Responsible for MSL’s online brand presence; global website, social media platforms and corporate communications - external and internal communications• Managed fully integrated social media marketing campaigns through Facebook, Twitter, LinkedIn, Instagram and YouTube• Established a clear brand voice and advocacy on social media• Involved in all aspects of marketing, external and internal communications strategy, content development and execution • Managed internal communications with MSL leaders and Global CEO to all employee emails on major announcements, quarterly business reports, new appointments, events, award programs• Worked on significant communications & digital marketing projects for MSL, including the annual digital holiday card and the IWD activation (#WomenOfMSL) every year• Successfully mobilized the company’s rebranding efforts twice in 2015 and 2017 and launched a new global website in 2018• Successfully launched an internal awards program to highlight MSL's best work for clients across the network that yielded 114 new case studies• Managed case studies and entries to major PR award programs globally

• Corporate Communications• Internal Communications• Social Media Marketing • Global Website CMS Management• Community Management• Content Management• Email Marketing• Brand Reputation • Analytics & Reporting• Team Co-ordination

• Internal Communications• Social Media Marketing• Community Management• Content Management• Email Marketing• Brand Reputation• Analytics & Reporting• Team Co-ordination

Mumbai Area, India

• Responsibility for hands-on interaction within social media presences (Facebook, Twitter etc)• Respond and react to changes within social networks – functionality, etiquette, reporting etc.• Use of a toolkit to measure and monitor social activity- find out what works, tweak and improve communications, tactics, campaigns etc.• Monitor and present relevant data, trends, successes, exceptions etc.• Ability to effectively communicate information and ideas in written and verbal format, and build and maintain relationships.• Maintain up to date cutting edge knowledge resources on all new and developing Social Media trends.Clients worked on: Logitech India, IFB Washing Machines, L&T Insurance, Cygnus Jewellery

India

• Content Development - Developing content on educational and management topics• Developed K-12 content, worksheets, videos etc. for English grammar• Worked on iKen’s content management system (CMS) and learning management system (LMS)• Conducting Gap Analysis on the Content Management System (CMS)

B.M.S

Pgdba

Higher Secondary School

S.S.C