Eventlocation: 5. Wiener HipHop Ball - 15.02.2025 (Palais Niederösterreich, 1010 Wien)1. HipHop Ball - 15.11.2025 (Rotes Rathaus, 10178 Berlin)With us urban culture thrives. We specialize in different marketing communication models unleashing online and offline potential. We secure sponsorships that not only provide financial backing but also serve as powerful marketing tools to amplify your brand's visibility and engage your target audience. With our four pillars of support, we position your brand at the heart of culture, actively connecting with your customers where they are. ➤ Brand Partnerships➤ Content Production➤ New Media Solution➤ Event ManagementHipHop Ball: We conceived an innovative event merging "classical culture" with vibrant HipHop in esteemed venues. Our 8-hour program entertained and educated 1500 guests on HipHop intricacies, celebrating diversity's cultural significance. Partnering with adidas, JD Sports, Zalando, Red Bull, Pioneer, got2be and more, we tailored marketing for our upscale audience, reflecting each brand's ethos.As sponsors' main contact, I seamlessly integrated them into planning and execution, focusing on B2B cross-media content pre-event. I streamlined registrations for press, media, partners, and influencers, ensuring a seamless experience. Coordinating 100+ artists, delivered captivating live shows. Securing media collaborations, I pitched event-related stories to outlets. Managing substantial investments, I oversaw media presence on TV, social, print, and outdoor ads.For details, visit www.hiphopball-official.com

As the Director of Brand & Social Marketing and Co-Founder of Re-Actio, I spearhead the strategy and communication of our brand's identity, values and vision across various digital landscapes. My pivotal role extends to leading our multi-media marketing efforts, crafting and executing innovative marketing campaigns that elevate our presence and connect meaningfully with our wide-ranging audience of marketers, brands, athletes and artists.I am responsible for overseeing the creation of compelling content that narrates the unique journeys of our talents and managing our social media channels to engage and grow our community. Additionally, I utilize data analytics to refine and optimize our marketing strategies, ensuring we meet our goals effectively. My leadership in multi-media marketing ensures that Re-Actio remains at the cutting edge, delivering impactful and unforgettable brand experiences through a blend of traditional and digital marketing channels.Working in close collaboration with our management, media and production teams, I align marketing initiatives with our overall mission to support the development and success of our talents, attract new partnerships and establish ourselves as leaders in the industry. My vision as Co-Founder is to steer Re-Actio into becoming an emblem of advancement and achievement in the digital sphere, where every shared story resonates as a source of inspiration, engenders deep-seated connections and fosters meaningful change.

Connecting remarkable women to jointly create something bigger #weareivy

- Utilize a comprehensive knowledge of the functionalities of various social media platforms, the creator economy and its potential to engage diverse audiences across five markets (DACH, IT, UK, ES, F)- Lead the development and direct the conception of a wide range of content formats optimized in regard of gloabl market needs, including video, text, still imagery, animation, live action and other content forms that best positions the brand vision, mission and purpose on any given social media/digital platform (own & paid)- Use social media & influencer marketing communication to build brand, create attention, strengthen market share, drive revenue and generate user advocacy on a global scale- Define relevant KPI's based on budget investments, setting success metrics, ROI tracking, analytics and reporting methods that make it possible to achieve both brand and overall company goals- In constant strategic exchange with key social media platforms such as Meta, YouTube, TikTok , Pinterest as well as seek out and develop new and emerging platforms that can help grow customer base and brand building- Responsible to strategically build a strong team spirit and contribute to the further development of team members- Conception, organization, and management of own influencer events for the authentic creation of content that can become responsible for the credible representation of the brand on all new Media platforms

hi!share.that, a brand of medialabel network GmbH, is Germany's first Influencer-Tech-Company. Utilizing a trend-setting technology, we focus on vital Brand-to-Creator relationships in connection with performance campaigns that are unique to the industry. Through transparency, innovative KPIs as well as scalability and all optional CPX billing models, the company has created a business solution for brands and creators that maximize economic efficiency. Work of Field: • Compile, develop and execute overall brand building, positioning and development of e.g. CI, CD in B2B communication, in line with the business strategy as decided and communicated by the managing partners• Department Lead of a diverse team of creatives in developing best in class strategies, ideas and content programs for online & offline communication activities• Develop and execute cross-social media campaigns in partnership with senior team members, content production lead for all social media channels (IG, TikTok, LinkedIn etc.)• Contribute business-oriented, strategic perspectives to all marketing activities• Work with different agencies and cross functional teams to continually understand the market, company and news to identify press opportunities and develop the PR calendar

Coordinating the adidas Runners community program in Austria, Vienna, within the adidas Brand Communications team. The mission: to ignite the biggest and most engaged running community in the world, with a focus on local idendity, authenticity, performance, purpose, sustainability and purpose. The playground includes physical adidas Runners communities, social media platforms, media campaigns, our adidas Running app, influencers and collaborations.

• point of contact for runners, adidas Runners Coaches, city manager and the brand communication team Austria, Germany, Switzerland in Herzogenaurach as well as the adidas Runners global team• organization of weekly community runs and events in the assigned city/cities e.g. development of an event and race calendar, planning of trainings, events and educational programs• creating and implementing new concepts of acquiring new members for the community • prepare, realize the coordination and host key events and race-weekends for 200+ Runners • responsible for content creation (pictures, videos, POS) of the team, community, trainers • Runbase Vienna management of trainers, schedule and venue • schedule regular on/offline team- and individual meetings with all community stakeholders for future planning, feedback, ideas of improvement • collaborate with other adidas Runners captains, coaches and adidas athletes over social media to communicate the values of the brand and the community• reports into adidas Runners brand communication global team • support of the adidas brand communication manager team in coordinating product testing• support the adidas brand communication team in coordinating activations with local adidas own retail store and whole sale partner• support the recruitment of other adidas runners Vienna captains, coaches, trainers, experts: define job profile-criteria, interview and appoint eligible candidates in cooperation with the city manager / adidas brand communication team • owner / host of local closed Facebook / WhatsApp / Instagram groups to drive conversation with community members • Alignment and co-creation with social media according to strategy given by adidas: identify content slots & co-create for “adidas Runners Sport Base” and support creating social media roll-out for respective channels • Use Social Media to strengthen brand moments with self-created content

- increased company’s gross revenue by building and growing long-term relationships with existing business accounts as well as local and regional clientele by selling advertising / promotional opportunities through spot-radio campaigns, digital campaigns and new media- Developed weekly status updates and detailed campaign reports of all client’s activities on/off air for sales manager and key stakeholders- worked closely with different departures and specialists to develop multi-media campaign content for clients- provided quality customer service with a focus on client needs through regular and systematic contact with all active and potential clientele- prepared and delivered persuasive sales proposals which included appropriate and individual research data adapted to the philosophy of the clientele- attended and participated in sales meetings, built positive and strong relationships with all sales support departments including creative services, accounting, met deadlines on all levels- produced ads, wrote spot concepts, created timetables and after-campaign reports - achieved and exceeded annually sales targets up to 1,2 Mio. EURMost valuable clients: Snipes, Red Bull, adidas, Apple, Unilever, Brau Union