CHANNEL BUSINESS: Identify the potential VAR Channel Partners, expanding the existing channel partner network, To Maintain the existing Channel partners and driving them to meet the Channel Business Objectives in EA PRO. Establishing and streamlining processes for Channels. Product Trainings to Channel partners on regular basis. DIRECT BUSINESS: Generate Enquiries, prepare techno-commercial offers, follow up/ monitoring/ tracking/ negotiate to acquire orders directly/ through regions, Order booking and transfer the order to Execution/ project management for order processing. COMPETITOR ANALYSIS: Collect, Analyze market ﹠ competitor information and Industry trends, identify new projects in order to give inputs for planning process PRODUCT PROMOTION: Evaluate Market, Track forthcoming projects, Identify, interact with customers and incorporate product specifications directly or through region. Product Promotions and TrainingsCompetencies: Exposure to Numerical Relays, RTU, Power Quality & Analysis, Automation Products & Software, Cloud bases Software & Solutions, Knowledge on competitor’s products