Sakshi Chait Email & Phone Number

Melbourne, Victoria, Australia

Melbourne, Australia

Melbourne, Australia

• Drive and deliver on World Vision Australia’s all channel social media strategy with complete focus on social conversation, content and amplification and new audience growth. • Innovate and deliver on engaging content via paid and organic tactics that deliver to overarching campaign objectives outworking into KPI metrics. • Be WVA social champion by adopting a proactive and thorough approach to reporting and offering insights along with the Digital Analyst and evaluating opportunities… Show more • Drive and deliver on World Vision Australia’s all channel social media strategy with complete focus on social conversation, content and amplification and new audience growth. • Innovate and deliver on engaging content via paid and organic tactics that deliver to overarching campaign objectives outworking into KPI metrics. • Be WVA social champion by adopting a proactive and thorough approach to reporting and offering insights along with the Digital Analyst and evaluating opportunities for social media to test and grow internally and externally. • Lead and develop social and content test strategies in market with an absolute attention to detail as well as maintaining a test and learn register. Perform site analysis and identify gaps and opportunities as well as providing strategic reporting on activity. Show less

222 Lonsdale Street

• Drive creative projects and online content solutions while championing engagement for both advertisers and consumers; with the end aim always being lead generation and online conversions.• Being the B2B and B2C content strategy champion and providing recommendations to internal stakeholders to drive best creative solutions on site;• Lead and develop Yellow's content test strategies in market with an absolute attention to detail as well as maintaining a test and learn register. Perform… Show more • Drive creative projects and online content solutions while championing engagement for both advertisers and consumers; with the end aim always being lead generation and online conversions.• Being the B2B and B2C content strategy champion and providing recommendations to internal stakeholders to drive best creative solutions on site;• Lead and develop Yellow's content test strategies in market with an absolute attention to detail as well as maintaining a test and learn register. Perform site analysis and identify gaps and opportunities; and• Assemble strategic insight and conduct research, stakeholder interviews, brainstorming sessions. Show less

Melbourne, Australia

• Management of the Baking Legends campaign, which won a national award and three Victorian state awards in media and public relations excellence.• Creation and management of specific social media, advertising programs and creative content strategies to drive traffic and conversion on website which lead to a 70% MoM increase in first time visits to website since my commencement;• Overseeing all aspects of media publishing on AEM and Wordpress with an absolute attention to SEO strategy… Show more • Management of the Baking Legends campaign, which won a national award and three Victorian state awards in media and public relations excellence.• Creation and management of specific social media, advertising programs and creative content strategies to drive traffic and conversion on website which lead to a 70% MoM increase in first time visits to website since my commencement;• Overseeing all aspects of media publishing on AEM and Wordpress with an absolute attention to SEO strategy and enhancements that drive usage through search ranking;• Create, plan and execute a content calendar to curate and distribute content strategically across marketing and social campaigns • Creating strategic brand curated content (video and articles) to showcase Yellow Pages’ brand engagement Show less

Melbourne, Australia

• Enhancing SEO strategy on content and business listings, leading to 4.8% surge in Google ranking;• Using Agile product framework to prioritise, deliver, measure and evolve user journeys and features in order to meet key performance indicators; and• Building form templates for external agencies within the AEM CMS;• Key contact between internal business units, as well as external stakeholders;• Quality assurance and reporting; and

Sydney, Australia

• Leading delivery for the 9jumpin website redesign, ensuring we are on top of competition;• Developing innovative digital strategies for 60 Minutes, Today and Mornings to optimise commercial opportunities;• Proactively facilitating decision-making by stakeholders and internal teams;• Using Agile product framework to prioritise, deliver, measure and evolve user journeys and features in order to meet key performance indicators; and• Ensuring currency through relevant blogs, feeds… Show more • Leading delivery for the 9jumpin website redesign, ensuring we are on top of competition;• Developing innovative digital strategies for 60 Minutes, Today and Mornings to optimise commercial opportunities;• Proactively facilitating decision-making by stakeholders and internal teams;• Using Agile product framework to prioritise, deliver, measure and evolve user journeys and features in order to meet key performance indicators; and• Ensuring currency through relevant blogs, feeds and industry events. Show less

Sydney, Australia

• Seamless migration of NEC’s 58 sites to a new CMS platform;• Leading design and commercial integrations to make sites content advertising rich;• Developing and leading The Block Fan Vs Faves content and commercial strategy through which we were able to over deliver on all KPI’s;• Collaborating with commercial, design and development teams to initiate new digital ideas and breakthrough content executions; • Liaising with external content providers such as Block Productions… Show more • Seamless migration of NEC’s 58 sites to a new CMS platform;• Leading design and commercial integrations to make sites content advertising rich;• Developing and leading The Block Fan Vs Faves content and commercial strategy through which we were able to over deliver on all KPI’s;• Collaborating with commercial, design and development teams to initiate new digital ideas and breakthrough content executions; • Liaising with external content providers such as Block Productions, Southern Star and Endemol to deliver engaging content for users; and• Managing and mentoring a team of digital producers to create seamless content experiences as well as providing structure and rosters for them. Show less

Sydney, Australia

• Developing the voice for all aspects of Emerge Digital’s online presence;• Working with content management software to produce and manage editorial content;• Copy edit and proof reading all web content as well as oversee freelancers, including writers, copy editors.

Sydney, Australia

• Seamless integration of Silverlight technology players across ninemsn video and the FIXPlay site; and• Leading my team to switch ad platforms across the entire ninemsn video network and leading the NINEMSN video redesign project, complete in time for Underbelly Razor and Block 2012 TV launch.• Being the ‘expert’ about ninemsn’s video product and educating content video teams on video editorial and commercial opportunities. Maximising user experience, ensuring seamless integration of… Show more • Seamless integration of Silverlight technology players across ninemsn video and the FIXPlay site; and• Leading my team to switch ad platforms across the entire ninemsn video network and leading the NINEMSN video redesign project, complete in time for Underbelly Razor and Block 2012 TV launch.• Being the ‘expert’ about ninemsn’s video product and educating content video teams on video editorial and commercial opportunities. Maximising user experience, ensuring seamless integration of ninemsn’s video products and players and improving display, navigation and integration of advertising Show less

Sydney, Australia

• Ninemsn video catch-up site launched on time in March 2010 in line with Channel 9’s “Underbelly: The Golden Mile”;• Solely responsible for building and rolling out Microsoft’s video destination player. These players were launched in conjunction with other Microsoft country markets; &• Nominated for NINEMSN’s company award “Grow Together” which showcases excellence in team management and mentoring.

Sydney, Australia

• Building mini-sites for events including Oscars, Golden Globes, and the Grammys;• Working on the editorial team to deliver engaging video content during news worthy events; and• Monitoring and reporting on competitor activities

Sydney Area

New Delhi Area, India

Post Graduate Diploma, Communication And Media Studies, Post Graduate Diploma

Master'S Degree, Cinematography And Film/Video Production

High School Certificate