• Taking a user-centered design approach, I develop and deliver wireframes, user journeys, mockups, and prototypes optimized for a wide range of hardware devices and interfaces.• I conduct usability tests and synthesize research to deliver to stakeholders.

• Execute user studies to inform design direction and strategy.• Produce designs that align with company’s north stars, while balancing development constraints and advocating for a truly user-friendly experience.• Facilitates workshops for teammates to learn Figma. • Generated a UI library to streamline design process.

At Thinkful I had the opportunity to complete 800+ hours of project-based and frontend development work online under the mentorship of an accomplished UX manager professional.Learned industry best practices and design process standards with a focus on UX research, visual design, and front-end development.Created and deployed projects while learning new tools (Figma, Invision studio, Webflow) and frameworks by collaborating several hours every week with a UX manager.PROJECTSPiece of Shift Restaurant POS (https://www.salazargerman.com/piece-of-shift)Designed a user friendly and accessible experience for a restaurant POS. I conducted user surveys and interviews, developed the visual design from low fidelity wireframes to a high fidelity interactive prototype, and created an accessibility-focused style guide. Prototype iterated by multiple rounds of user testing and preference tests.Elokuent Invoicing App (https://www.salazargerman.com/elokuent-invoice-app)Owning a company is not easy. Having to look up prices for the services being offered, shouldn't have to be either. For this project I designed an app that would consolidate all of the vendors' products and prices for an easy and fast experience. I led the project from research to final high fidelity prototype.

• Developed interactive prototypes for a more efficient invoicing process as well as a new proofing workflow aiming to reduce process time by 80%.• Worked with web developers to transform design ideas into fully functioning and responsive websites.• Designed brand identities for a variety of companies.• Communicated directly with clients (English and Spanish) ensuring customer satisfaction and vision for their creative projects.

Worked within the School of Visual Arts and Design alongside the college marketing team and played an integral part in designing web pages as well as major marketing materials for the UCF Celebrates the Arts annual festival (attended by 8,000+ patrons).

• Created initial concepts, wireframes and functional designs for developers and senior staff.• Developed branding and digital media assets.• Contributed to the innovative development of the agency.

Rebranded the corporate identity of the chamber to stand out in the community.Designed elements for multiple signature community events

Designed, mocked up, and printed small and large marketing collateral for different clients such as Mercedes Benz of Orlando, Lexus of Orlando and the Citrus Bowl college football games.

• Analyzed and prepared demographic data to assist the CEO during a presentation• Assist business development specialist in the process of consulting clients in Spanish or English• Contact up to 30 clients on a weekly basis to confirm one-on-one meetings, workshops, and orientations • Draft minutes for regional board and TAC Committee meetings• Create Prezi presentations for cases presented to the committee• Review financial statements for cases being presented to the board• Input or update new and existing clients into database with proper documentation and notes