As the Founder and Digital Marketing Director at Digital Plus, I spearhead the creation, execution, and optimization of comprehensive digital marketing strategies. With a focus on data-driven decision-making, I lead our efforts to increase client engagement, boost online presence, and drive revenue growth. My role encompasses:- Campaign Management: Launching, managing, and optimizing digital marketing campaigns across various platforms, including Google Ads, Meta Ads, TikTok Ads, and more.- Strategy Development: Crafting and overseeing the implementation of tailored digital marketing strategies to meet client goals and market demands.- Team Leadership: Leading and mentoring a team specializing in digital analysis, customer retention optimization, and marketing execution.- Data Analysis: Utilizing advanced analytics tools such as Google Analytics, WebEngage, and Clevertap to gain insights and drive performance improvements.- Client Relations: Building strong relationships with clients by understanding their needs and delivering measurable results that exceed expectations.My passion lies in unlocking the potential of brands through meticulous data analysis and innovative marketing techniques, ensuring that Digital Plus remains at the forefront of the digital marketing industry in the Gulf region.

Develop digital marketing strategies for Qatar Charity in accordance with the organization's goals and budget to achieve maximum ROI & Conversions.Responsibilities:- Prepare digital marketing proposals and budget plans for the Marketing Director.- Planning and managing and analysis digital marketing channels (Google Ads, Facebook Ads Manager, Snapchat Ads, TikTok Ads, Twitter Ads, Apple Search Ads, Email Marketing, Managing SMS campaigns etc.).- Manage campaign expenses, staying on budget, and estimating monthly costs vs expected conversions.- Follow up on campaign results through (Google Analytics, Adjust, Firebase etc.).- Ensure that campaigns are delivered and presented on time according to the plan.- Manage expenses, staying on budget, and estimating monthly ccampaign osts vs expected conversions.- Execute tests, collect and analyze data, identify insights in order to achieve maximum ROI.- Prepare campaign assessment and statistical reports for each campaign and set the right KPI’s.- Collaboration with marketing representatives from Google, Facebook, TikTok, Snapchat & Twitter to optimize running campaign as well as to discuss platform updates to stay aligned with latest trends.- Retargeting customers based on user segmentation.- Managing digital budgets, creatives, keyword research, setting up audiences, and optimizing for conversions and KPIs.- Define, create, and manage marketing acquisition and retention campaigns based on customer behavior using different marketing messages like push notification, in-app message, email, and digital ads.- Analyzing the performance of influencer marketing campaigns.- Optimize ads and run landing pages test for paid campaigns.- Research and analyze competitor advertising campaigns.

Developing digital marketing strategies for clients in accordance with the clients’ objectives and budget to achieve maximum ROI & Conversions.Responsibilities:- Prepare digital marketing proposals and budget plans for clients.- Build strong Plan of actions based on clients required services along with Proposals.- Planning and managing and analysis digital marketing channels (Google Ads, Facebook Ads Manager, Snapchat Ads, TikTok Ads, Twitter Ads, Apple Search Ads, Email Marketing etc.) based on client’s requirements.- Manage campaign expenses, staying on budget, and estimating monthly costs vs expected conversions.- Follow up on campaign results through (Google Analytics, Adjust, AppsFlyer, Firebase etc.).- Ensure that campaigns are delivered and presented on time according to the plan and based on the client’s requirements.- Manage expenses, staying on budget, and estimating monthly ccampaign osts vs expected conversions.- Execute tests, collect and analyze data, identify insights in order to achieve maximum ROI.- Ensure that campaigns are delivered and presented on time according to the plan and based on the client’s requirements.- Coordinate preparing quotations and invoices for other departments taking into consideration the client’s budget and segmentation.- Prepare campaign assessment and statistical reports for each campaign and set the right KPI’s.- Collaboration with marketing representatives from Google, Facebook, TikTok, Snapchat & Twitter to optimize running campaign as well as to discuss platform updates to stay aligned with latest trends.- Brainstorms new and creative growth strategies through digital marketing.- Share technical knowledge with colleagues to enable them to make best use of digital marketing.

During college, I worked as a student intern at the Public Authority Of Manpower in the summer semester.

- Digital marketing on Facebook to target job seekers in Egypt, Tunisia, Morocco, Syria, Lebanon and Jordan.- To increase the base of job seekers in the company. To provide the best candidates for the owners of companies in Kuwait when they contract with us.- Telemarketing to provide company services to companies that have vacancies.