Sally Morris Email & Phone Number

Lyon, Rhône, Fr

 Manages all aspects of marketing budget, creating an annual strategic plan based on brand goals and priorities. Executes all brand activations including advertising, key account marketing plans, and event management. Creates brand communication and assets in close collaboration with the global communication team and marketing agency and manages customized communication tools for accounts. Oversees subsidiary’s retailer and pricing policies contributing to effective marketing positioning.  Works in partnership with the global product managers and R&D to create product ranges by providing US trends and certification information, product testing, graphics feedback, future range planning, and full go-to-market strategies.  Collaborates with the sales team on product forecasts, samples, inventory levels, and product launch management.  Directs marketing and field marketing teams, oversees national ambassador programs, identifies and assists with pro athlete sponsorships, and collaborates with department managers and sales team.  Awarded the 2020 Employee of the Year for outstanding contributions and achievements.

Lyon, Rhône, Fr

 Provided a Go-to-Market strategy for the launch of apparel in the US, including a complete competition analysis (product mix, market share, pricing, and consumer targets), developed our consumer targets, product range, and pricing strategy.  Developed relationships with key retailers to obtain vital feedback for the current and future ranges. Executed the launches of apparel and footwear, including training the sales team and key accounts sell-in.

Lyon, Rhône, Fr

 Developed and implemented Babolat sales strategies throughout TX and LA and grew the territory over 20%. Maintained and developed relationships with retailers, directors, teaching pros, and key influencers.

 Identified the need for a tennis shop in the Greater Baton Rouge area run by an experienced tennis professional. Created the shop’s concept, prepared a business plan, and secured funding. Managed every aspect of the business including ordering, accounting, marketing, merchandising, racquet stringing, hiring, training, event planning and execution, and customer service.

Baton Rouge, La, Us

 Managed a business that provided vital computer-aided design services to Architects, Engineers, Contractors, and Owners. Built relationships with clients and prospects to grow the business, performed all marketing tasks, and managed staff to meet deadlines.

Washington, District Of Columbia, Us

 Major contributor to the development department with responsibility for a $2.3 million annual fundraising campaign and $10 million endowment campaign for the nonprofit organization. Identified prospective individual, government, and foundation donors and managed ongoing relationships. Prepared and submitted grant proposals, budgets, and reports. Managed Endowment campaign and worked closely with program personnel and trustees to identify funding opportunities.

Phoenix, Arizona, Us

Financial advisor Developed and implemented investment strategies for financial and retirement planning to individual investors, employees, and employers through a wide range of investment products and services. Monitored clients’ asset allocation and rebalanced portfolio as appropriate. Performed marketing and administrative tasks to self-manage and grew the territory over 25%. Awarded the 2004 AIG VALIC National Gold Star for outstanding achievements.

St. Louis, Mo, Us

 Developed and implemented investment strategies for financial and retirement planning to individual investors, employees, and employers through a wide range of investment products and services. Monitored clients’ asset allocation and rebalanced portfolio as appropriate.

Baton Rouge, La, Us

LSU Women's Tennis Team, Division I, Top 25 team, 2-time Sweet 16 appearanceRegional Assistant Coach of the YearNational Assistant Coach of the Year Finalist

Mba, Finance

Ms, Kinesiology/Biomechanics

Bs, Physics