Sally Saenz Email & Phone Number

Sydney, NSW, AU

Sydney, Australia

- Increasing the reach of the customer base garnering the support from wider business areas, working with key contacts to drive initiatives and set the right privacy/consent strategy- Influence internal policies and drive correct usage of data assets in accordance to relevant regulations for Direct Marketing and Telecommunications- Minimising customer and.

Macquarie Park NSW

The Manager Marketing Technology & Innovation role is accountable for leading the Insights team and the business on its marketing technology and capability journey. The role is responsible for owning the roadmap, challenging the business to strive further and deliver on key strategic projects to improve the marketing capability. The role includes budget.

Macquarie Park, Sydney, NSW

• The Planning and CRM Capabilities Manager is a senior level position responsible for leading the delivery of data driven initiatives and capabilities that support the Campaign Delivery and Customer Lifecycle and.
• Driving a balance between customer and business outcomes for Optus. As a result he/she will need to understand customer lifetime value metrics and ensure that effective customer strategies are adopted which both look.
• Strategizing and ensuring the portfolio for Customer CRM initiatives are planned, defined, managed and delivered to meet strategic needs.
• Leading and providing guidance for researching new technologies, data sources and industry best practice to improve our Marketing CRM Capabilities and ensure that we achieve the vision of being a best practice Insights.
• Leading and being responsible for delivery of key CRM programs e.g. DNA, liaising with T&P and program teams to drive programs to deliver to requirements with robust and strategic solutions that leverage previous.
• Facilitate the timely and accurate delivery of customer, prospect and segmentation data to support Campaign Delivery and Customer Lifecycle and Retention teams. Liaise with vendors to ensure we maximize the ROI on.

Macquarie Park, Australia

The Change & Delivery Manager (CRM & BI) is responsible for the delivery of data driven initiatives that support Consumer Marketing's Annual Operating Plan. The role is responsible for ensuring the portfolio for Consumer Marketing CRM and BI initiatives are planned, defined, managed and delivered to meet strategic needs.

Macquarie Park, Australia