Sally Cannon Email & Phone Number

Many businesses struggle to generate a consistent number of good quality sales leads that will support the growth and business goals they are working towards.At Forrest Marketing Group we support your sales team to help your business generate leads, open sales conversations, set appointments and win customers.In the past year, we’ve uncovered sales.

• Responsible for developing ‘go to market’ strategies to maximise the potential of Ricoh's office solutions technology working closely with our Direct and Dealer sales channels.Translating what our solutions do.
• Providing an in-depth analysis of the solutions marketplace developing a… Show more Responsible for developing ‘go to market’ strategies to maximise the potential of Ricoh's office solutions technology working closely.
• Providing an in-depth analysis of the solutions marketplace developing a command of purchase behaviour
• Retaining up-to-date knowledge of relevant sales & market share statistics
• Developing complete solutions across hardware and solutions strategies
• Directing Product strategy

• Position Summary – To provide marketing management for Lexmark’s inkjet and laser consumables for the ANZ region. This includes product management, marketing programs, market assessment, channel development.
• Management and implementation of the supplies marketing strategy for ANZ. This includes pricing, positioning, promotion, forecasting, market… Show more Position Summary – To provide marketing management for Lexmark’s.
• Management and implementation of the supplies marketing strategy for ANZ. This includes pricing, positioning, promotion, forecasting, market segmentation, launch and EOL
• Lead in the development of Lexmark contractual programs to maximise supplies loyalty of existing customers as well as Dealers and Resellers. Includes introduction of the STAR Program (Supplies Targets and Rewards).
• Liaising with MPS, Channel and Enterprise and Government teams to develop supplies specific Programs and Promotions for specific target groups
• Development and Management of the Marketing Budget

• Leading channel strategy and ensuring the business achieves its short-term growth and long-term growth objectives through a thorough understanding of the two major channels to market
• Development and Execution of Marketing programs – through specific channels
• Be the ‘interface’ between the marketing team (Category Management and Communications) and the sales team, pulling together a tailored marketing mix for the respective channel customers
• Drive the implementation of ‘new… Show more
• Drive the implementation of ‘new products offerings’, and Marketing mix design
• Work with Category Managers and Communications on NPD launches, covering actual launch events, marketing support material, training etc. This includes identifying where products fit in the market and putting strategies.

• Identifying opportunities in the market and sourcing products to fulfil these opportunities
• Ensuring products meet Australian standards and requirements and make changes where necessary – including product changes, packaging changes etc
• Launching new products into the market – including sourcing manufacturers, developing packaging, informing the market – developing and distributing press releases etc
• Forecasting sales for existing product range and ensuring inventory is available… Show more
• Forecasting sales for existing product range and ensuring inventory is available when required
• Dealing with day to day questions regarding products – including customer questions (end user as well as retailers), media questions and internal sales force questions

• Managing overall company events strategy with input from all stakeholders including executive staff and Board Members
• Liaise and negotiate with external suppliers such as venues, caterers, stand builders, AV companies etc
• Manage company events budget ensuring events achieve desired outcomes within budgets
• Managing staff and other resources such as displays for all events – over 150 nationally each year
• Managing Event Calender
• Sourcing and managing sponsors for all… Show more

• Project Management of Product launches – from creating packaging, in box material, brochures and other sales information for retail and other sales channels
• Sales forecasting and regular reporting
• Market research of current customers online – including reporting of results to internal stakeholders
• Liaising with Direct Mail Coordinator on upgrade campaigns to existing customers
• Development of retail promotions – from conception, sourcing giveaways/prizes, Point of Sale Material… Show more
• Development of retail promotions – from conception, sourcing giveaways/prizes, Point of Sale Material and analysis of results

• Co-ordinate the release of new games to various markets
• Co-ordinate the update and issue of Australian RRP
• Create and approve various forms of Point of Sale Materials
• Development of Product Plans
• Assist in strategy development for launch of new products
• Assist in organising of Trade shows

Centre For Continuing Education

Completed University of Sydney, Centre for Continuing Education Emotional Intelligence in the workplace course

Centre For Continuing Education, Events

Completed University of Sydney, Centre for Continuing Education Event Management course

Bbus, Marketing And Management

B Bus Honors, Marketing/Marketing Management, General

Accepted into and commenced Honors Program - Business. Withdrew to obtain practical experience

High School

Prince2 (Projects In A Controlled Environment) Foundation Course

Education record

Advanced Presentation Skills

Influencing Skills

Ths course provides a deeper understanding of the qualities of an effective influencer and the characteristics of influencing with or.