Sally Cunningham Email & Phone Number

Melbourne, Victoria, Australia

Leading the development and implementation of strategic projects to transform our recruitment and program delivery with the goal to strengthen our ability to effectively deliver greater First Nations representation, knowledges and voices within a culturally safe and anti-racist culture.Priority projects include:- The development of an org-wide Cultural Safety Framework and Anti-Racism Learning and Development Program, grounded in truth-telling. - The development of our First Nations Recruitment and Employment Strategy- Fostering strong partnerships with First Nations & DEI leaders, experts and organisations to uphold an equity-aligned and representative approach that reflects the communities we teach in and partner with.- Forming and launching TFA’s first DEIB strategy and committee to ensure all matters relating to staff experience and our ways of working are reviewed and informed by diverse voices from across our organisation. I also create, write and produce all comms and events related to Truth-telling, First Nations and DEI. Work closely with TFA's First Nations Cultural Advisor, COO and National People & Culture Manager to embed a culture of truth-telling, anti-racism and psychological safety across the organization. Building capabilities in our employees to foster a culturally and psychologically safe workplace where all employees can thrive and succeed in the pursuit of equity. In partnership with First Nations peoples, orgs and leaders, I advocate for greater representation of First Nations voices, perspectives, ways of being and ways of doing as I believe it is critical when it comes to tackling issues of inequity, social justice and human rights in this country.

Greater New York City Area

I played a leading role in expanding the The Mill’s offering, to take them from visual post-production studio to a full, end to end creative production studio through their Direct To Brand offering. Leading, securing and managing the two largest accounts IBM ansd Zwift, across all productions from pitch through to final delivery of long form and short form branded content campaigns. I developed strong relationships with production (pre, shoot and post), creative teams and directors. Managing client relationships across creative, budget, and timings aspects and working closely with production to deliver on time and in budget, while taking our brand partnerships from strength to strength.Achievements:- Managing the creative and production process between IBM and The Mill to deliver the award winning IBM funded blockchain documentary “Bonds of Trust”.- Landing and delivering the largest direct to brand partnership in The Mill US history a USD$2.2million advertising campaign for Zwift.

Greater New York City Area

- Writing and producing a series of 4 x 4 minute patient stories for Johnson & Johnson Medical Device (JJMD) brands Cerenovus and Biosense Webster as part of consumer and employee engagement strategy.- Project lead and key contact liaison with JJMD Director of Comms, and Comms team.- Conducted patient interviews- Script writing/development- Working with director and DP to develop storyboards, shot list and shoot timeline- Responsible for managing project timeline, budget & travel logistics- Overseeing post production, as lead creative and producer, working closely with editor.- Presenting edits to client and managing feedback/revisions and expectations.- Development of internal communications strategy for in-house podcast to engage and connect staff with leadership team

Clients: Beyond Blue (Australia), GMHBA (Australia), John West (Australia).• Working direct with client as well as with advertising agencies as a freelance producer and/or production manager to run television, film, video projects.• Managing productions from concept development through to delivery. • Working on both studio and locations shoots – sourcing studios and/or locations throughout Melbourne for various projects. Including film permit applications with relevant councils, private property owners, etc.• Working closely with Director, Director of Photography, Executive Producer, Creative Director and Marketing teams to coordinate all elements of production.• Coordinating and overseeing budget, timings, call sheet, pre and post production meetings.• Liaising with client and conducting boardroom presentations to key marketing teams/decision makers.• Organising crew logistics and timings.• Managing timeline on shoot day.

University Of Melbourne

- Identifying and inspiring top university students to become active participants in addressing educational disadvantage in schools through the Teach For Australia graduate program- Working with Recruitment and Advocacy Manager and fellow Campus Brand Ambassadors to develop university-specific marketing and brand awareness campaigns on campus - Stakeholder management with students, academics and other university influences- Planning and running events representing the organisation on campus- Assisting and supporting the Curriculum Design and Delivery Manager in the implementation of the the national 6-week initial intensive program:- Responsible for coordinating the accommodation, transport, catering and wellbeing of associates and staff- Coordination of materials for presentations and lessons - formatting of powerpoint presentations, managing online resources, ordering of stationery and supplies - Social media manager - managing Facebook group, Instagram feed and twice weekly email blast via MailChimp

Melbourne, Australia

Working at advertising agency, Belgiovane Williams Mackay on the production of major TVC campaigns as well as looking after day to day TV production processes/requirements. Clients include Kmart, realestate.com.au, Leggo's Pasta Sauces, GE Money, Bird's Eye, Tabcorp and Amcal. - Producing mid to large scale television campaigns through to online video content from inception through to completion- Working closely with creative teams to maintain integrity of the creative idea throughout the production process- Preparing estimates - BCC software- Managing timelines and production schedules.- Experience managing an in-house edit suite and editor.- Working with external post production facilities.- Managing audio post production- Music negotiations/licensing and rollover.- Talent negotiations and rollover.- CAD/depatch.- Working closely and collaboratively with creatives and account service.

Managing digital, television, print and outdoor communications for Nintendo, Latina Fresh, Betty Crocker and Scope Victoria.Took on a project management role in the creative development and production of the Scope "See The Person, Not The Disability" campaign that won Cannes Grand Prix For Good in 2011. The campaign involved shooting a music video clip with Rudely Interrupted, a rock band with 5 of the 6 members living with disability. This extremely rewarding role meant that I was required to work closely with the band, Rudely Interrupted, the client, Scope and production company, Danger Boy and director Tov Belling to ensure we delivered a strong and emotive piece of film that put Scope's message out to the masses via music video programs, channels and online as well as elevating the profile of Rudely Interrupted, to be seen as rock band that not only challenges perceptions but at its root, was a band of passionate musicians who knew how to rock out with the best of them.View here:http://www.canneslions.com/inspiration/past_grands_prix_advert.cfm?sub_channel_id=300

London, United Kingdom

Coordinating and managing internal communications utilising video and digital channels, and events for DHL Europe and DHL EEMEA.

Melbourne

Copywriter on Pantene, Clairol, Radox, Ribena, Macleans, John West, Leggo's, Melbourne Comedy Festival Roadshow, Melbourne Flower & Garden Show. People's Choice Award for Creative Raw, Melbourne 2007

Worked across TV, print, and outdoor campaigns for John West, Leggo's, Ambi Pur, Radox, White King, Violence Against Women (Federal Govt), Sustainability Victoria (State Govt).Developed initiatives Eye On Creative, a blog that showcased the best creative ideas across all disciplines from all over the world and Quarterly Catch a review on new product innovations and emerging trends in food, health and consumer beaviour for our John West client.

Bachelor’S Degree, Australian Indigenous Studies

Advance Diploma Business, Advertising

High School