Vice President Marketing
CurrentPlan, organized, and managed our sales representation at the largest international boat shows for the past 5 years. Organize local and national sales meetings, customer appreciation events, and other marketing events held in conjunction with vendors. Work with ad agency to ensure advertisements were in line with branding. Control information flow into and out of the executive suite. Manage company’s social media presence. Prepared letters, memos, and product specification documentation for external and internal uses. Drafted Press Releases and official correspondence for signature by the Company President. Coordinated all distribution of national marketing materials to all sales locations. Updated company website to ensure accurate product and company information. Negotiate contracts and manage relations with various publications for advertising purposes.