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Sally Heading Email & Phone Number

General Manager Acquisition and Development, Events South Australia at South Australian Tourism Commission
Location: Greater Adelaide Area, Australia 8 work roles 3 schools
1 work email found @holdfast.sa.gov.au LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 100%

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Role
General Manager Acquisition and Development, Events South Australia
Location
Greater Adelaide Area, Australia
Company size

Who is Sally Heading? Overview

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Quick answer

Sally Heading is listed as General Manager Acquisition and Development, Events South Australia at South Australian Tourism Commission, a with 208 employees, based in Greater Adelaide Area, Australia. AeroLeads shows a work email signal at holdfast.sa.gov.au and a matched LinkedIn profile for Sally Heading.

Sally Heading previously worked as General Manager Acquisition & Development, Events South Australia at South Australian Tourism Commission and Development Manager, Events South Australia at South Australian Tourism Commission. Sally Heading holds Graduate Certficate, Festival & Event Management from Flinders University.

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Email format at South Australian Tourism Commission

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{first_initial}{last}@holdfast.sa.gov.au
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Profile bio

About Sally Heading

Experienced Senior Manager with a demonstrated history of working in the international events industry. Skilled in Event Management, Marketing Management, Media Relations, Sponsorship, Corporate Communications and building high-performing dynamic teams.

Listed skills include Event Management, Marketing Communications, Sponsorship, Event Planning, and 16 others.

Current workplace

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South Australian Tourism Commission
South Australian Tourism Commission
General Manager Acquisition and Development, Events South Australia
Adelaide, SA, AU
Employees
208
AeroLeads page
8 roles · 26 years

Sally Heading work experience

A career timeline built from the work history available for this profile.

Head Of Event Services And Operations

In this role I lead all operational aspects of the event including developing operational delivery strategies, budget and event time implementation. Leading a small team of 16, I oversaw the planning of all central operations workstreams including traffic and transport, accommodation, safety and security, event overlay and logistics, accreditation, technology, event experience, spectator services, media operations, broadcast operations, fan zones, protocol and ceremonies

Feb 2021 - Nov 2022

Manager City Activation

Responsible for the leadership and management of the City Activation team and successful delivery of the functions within it, and also participating in the strategic and operational functions across the Community Services Division.In this position I managed the teams responsible for the following areas: Marketing, Creative Services, Tourism Development, Events Development & Management, Communications, Jetty Road Development, Community Engagement, Local History and the Bay Discovery Centre.

Sep 2018 - Feb 2021

Track Cycling Manager

Gold Coast, Qld

As the Sport Manager for Track Cycling I lead the planning and delivery of the Gold Coast 2018 Commonwealth Games Track Cycling competition, and participate in the planning and delivery of relevant Test Events.I was GOLDOC’s primary representative in relation to all aspects of competition planning and delivery, and contribute to operational planning for relevant Training Venues, and am responsible for ensuring the competition ran smoothly and in accordance with applicable international and Games-wide requirements and standards. I regularly liaised with relevant internal and external stakeholders during event planning and delivery, and will lead and manage the Sport team on site throughout the Gold Coast 2018 Commonwealth Games operational period, and relevant Test Events. I was be the Sport Department’s senior representative on venue at Games Time. It was my responsibility as Sport Manager to liaise with the UCI (including UCI representatives attending the Games) and the appointed Technical Delegate regarding all UCI technical and other requirements in regard to competition.I managed GOLDOC’s relationship with Cycling Australia (National Federation) including the implementation of responsibilities under the Memorandum of Understanding between parties, and work closely with Cycling Australia in regard to planning/delivery of competition, and liaison with Cycling Queensland (State Federation) as required.

Feb 2017 - Apr 2018

Event Manager, Santos Tour Down Under

Adelaide, South Australia

I was a member of the management team at Events South Australia (Events division of the South Australian Tourism Commission). Events South Australia's role is to attract, support, develop and manage events that promote South Australia as a tourism destination.I worked as the Event Manager of the UCI WorldTour Santos Tour Down Under for 8 years. In this role, I was responsible for the overall programming and management of this event, which sees over 795,000 people line the streets of Adelaide and South Australia across seven days and attracts close to 40,000 visitors that bring an economic impact of more than $49 million to the State.While under my management, the Santos Tour Down Under was recognised with the following national awards:• Australian Event of the Year (2011 Australian Event Awards)• Best Sporting Event (2011,2013, 2016 Australian Event Awards)• Best Tourism Event (2010, 2011, 2012 Australian Event Awards)• Best Major Festival & Event (2010 Australian National Tourism Awards)• Best Major Festival & Event (2010, 2011 South Australian Tourism Awards, including inclusion in the Hall of Fame)Other events I have worked on over the past 10 years at ESA include Tasting Australia, Adelaide Fashion Festival, Tour of Beijing, the Great Australian Outback Cattle Drive, World Solar Challenge, the Credit Union Christmas Pageant and the 2012 Australian Swimming Championships (Olympic Swimming Trials).

May 2004 - Feb 2017

Sales & Administration Assistant

Adelaide, South Australia

2001 - 2004 ~3 yrs
Team & coworkers

Colleagues at South Australian Tourism Commission

Other employees you can reach at southaustralia.com. View company contacts for 208 employees →

3 education records

Sally Heading education

Certificate Iv Business (Frontline Management)

Locher Human Resources
FAQ

Frequently asked questions about Sally Heading

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What company does Sally Heading work for?

Sally Heading works for South Australian Tourism Commission.

What is Sally Heading's role at South Australian Tourism Commission?

Sally Heading is listed as General Manager Acquisition and Development, Events South Australia at South Australian Tourism Commission.

What is Sally Heading's email address?

AeroLeads has found 1 work email signal at @holdfast.sa.gov.au for Sally Heading at South Australian Tourism Commission.

Where is Sally Heading based?

Sally Heading is based in Greater Adelaide Area, Australia while working with South Australian Tourism Commission.

What companies has Sally Heading worked for?

Sally Heading has worked for South Australian Tourism Commission, Wollongong 2022 Ltd, City Of Holdfast Bay, Gold Coast 2018 Commonwealth Games Corporation, and Staging Connections.

Who are Sally Heading's colleagues at South Australian Tourism Commission?

Sally Heading's colleagues at South Australian Tourism Commission include Syed Ali, Kiara Tainton, Alex Weaver, Kassidy Chalker, and Daniella Scuteri.

How can I contact Sally Heading?

You can use AeroLeads to view verified contact signals for Sally Heading at South Australian Tourism Commission, including work email, phone, and LinkedIn data when available.

What schools did Sally Heading attend?

Sally Heading holds Graduate Certficate, Festival & Event Management from Flinders University.

What skills is Sally Heading known for?

Sally Heading is listed with skills including Event Management, Marketing Communications, Sponsorship, Event Planning, Public Relations, Marketing Strategy, Corporate Communications, and Media Relations.

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