Supporting Acquirers and payment acceptance clients with Cybersource and Visa solutions

Supported financial institutions in developing and deploying new and enhanced Consumer Visa Debit and Credit customer value propositions & digital experiences. Assisted our partners in driving improved portfolio performance by leveraging analytics, benchmarking and best practices. Provided thought leadership across the payments ecosystem.

Part of the team responsible for rolling out Visa's digital payment solution, Visa Checkout, across Australia, New Zealand and the Asia Pacific Region. This role involved engagement with merchants, issuers, acquirers and payment gateways to sell-in the Visa Checkout solution, demonstrate the value proposition for each party and to drive merchant acceptance. I also ran campaigns to drive market awareness and increase consumer uptake and usage of the service.

Part of the Retail Banking and Wealth Management division of HSBC, I was responsible for managing the Debit Card portfolios for consumer and small-to-medium business. This involved defining the customer value proposition, managing the Customer Management Program and comms, as well as driving product enhancements, such as Visa PayWave, to improve the customer experience across all debit cards. I was also responsible for launching the Business Visa Debit Card to the Business Banking segment. In… Show more Part of the Retail Banking and Wealth Management division of HSBC, I was responsible for managing the Debit Card portfolios for consumer and small-to-medium business. This involved defining the customer value proposition, managing the Customer Management Program and comms, as well as driving product enhancements, such as Visa PayWave, to improve the customer experience across all debit cards. I was also responsible for launching the Business Visa Debit Card to the Business Banking segment. In addition, I ran spend campaigns to drive profitable transaction behaviour, and also implemented process improvements, both of which increased the profitability of the debit portfolios. Show less

Business Chicks is Australia's largest network for corporate women and entrepreneurs. During my time there I initiated a complete re-launch of Business Chicks’ website, systems and processes, managing the project end-to-end. This enabled additional revenue streams via the new Business Chicks 'online community', sponsorship opportunities and content. I was also responsible for development and execution of marketing communications campaigns, the social media strategy, member acquisition and… Show more Business Chicks is Australia's largest network for corporate women and entrepreneurs. During my time there I initiated a complete re-launch of Business Chicks’ website, systems and processes, managing the project end-to-end. This enabled additional revenue streams via the new Business Chicks 'online community', sponsorship opportunities and content. I was also responsible for development and execution of marketing communications campaigns, the social media strategy, member acquisition and retention, partnership marketing and brand management. I was actively involved in strategic planning for the business, as well as refining the customer value proposition and product set. Show less

Industry and Investment NSW is responsible for attracting and retaining jobs and investment in NSW, and supporting key local industries. During my time there I ran a number of digital marketing campaigns to drive local industry initiatives, programs and events, working with creative and media agencies to execute.

The Roses Only Group comprises a number of pure-play online gifting brands including Roses Only, Fruit Only, Hampers Only and Wine Only. While at Roses Only, I was responsible for member acquisition, customer communications, brand management, partnership management and marketing campaigns for key events such as Valentine's Day